This document discusses how traditional enterprises need to adopt modern digital principles and architectures to compete in the digital economy. It outlines how legacy infrastructure differs from modern internet architectures in areas like cloud, big data, mobile and APIs. It argues that in order to succeed, companies must embrace principles like distributed systems, containerization, polyglot programming, scalability, idempotency and eventual consistency used by "digital natives". The document then presents Apigee's platform and services as a way for enterprises to help them transform to meet these modern principles and compete effectively.

1. What Got You Here
Won’t Get You There!

2. Data
Computation
Operations

3. Traditional
Enterprise
Digital
Native

4. To compete in the digital
economy, you must
adopt the architectural
principles and methods
of the digital natives

5. Legacy Software
Infrastructure
Modern Internet
Architecture
?

6. Cloud Big Data Mobile

8. Modern Software Principles

9. 010010100001010101010100000
000001010000011111010100100
110111010101010000111101001
001111111101111101010001010
Scalabilty
x=x+1

10. 010010100001010101010100000
000001010000011111010100100
110111010101010000111101001
001111111101111101010001010
Scalabilty
1 Trillion?
x
x
x
x
x
x
x
x

11. Expensive Two Phase Commit Eventual Consistency
X

12. 101010100001010101010100000
000001010000011111010100100
010111010101010000111101001
001111111101111101010001010
? ?
ReceiptAcknowledgement
Reliability
101010100001010101010100000
000001010000011111010100100
010111010101010000111101001
001111111101111101010001010
101010100001010101010100000
000001010000011111010100100
010111010101010000111101001
001111111101111101010001010

13. Byzantine Generals’ Problem

15. Byzantine Generals’ Problem

16. Expensive Reliable Queues

17. Byzantine Generals’ Problem

18. IdempotencyExpensive Reliable Queues Replication

19. z
010010100001010101010100000
000001010000011111010100100
11101010101010000111101001
00111111011111010100010110
Unknown Threats

20. Vol
URI
+
many other kinds…
VS.
Vol
URI
Password Guessers Screen Scrapers

21. Rules and Humans Data Driven

22. z
Cooperating Services

23. ESB and Message Brokers Distributed Network

24. Operations

25. Revive Replace

26. Data Sharding
No Scheduled
Downtime
z
Polyglot
Containerized
No Big
Releases
Real-Time
Lambda
Architecture
No Disaster
Recovery Site
Idempotency
Fit for Purpose
Data Driven
Eventual
Consistency
Replication
Distributed
Network
Rip and
Replace

27. To beat them, you need
to adopt their methods,
architecturesOne More Thing…

28. API First

29. Backend Systems Big Data Internet of Things

31. Data
Computation
Operations

32. API CALL VOLUME
Increased 268% YoY
(Q4’14 vs. Q4’15 )
99.998%

33. B2B Enablement
API Studio
Apigee Link
Foreign Currencies
Swagger-Node
SmartDocs
Secure Logging
Apigee Sense
Swagger 2.0
Delegated
Authentication
API Proxy Editor
0Auth 2.0
Fault Variables
Server Name
Identification
Offline Trace
New Security
Policies
Apigee Edge SMB
Apigee Edge
Microgateway
Capacity
On-Demand
Real-time
Monitoring
Operations
Reporting
API Health
Advanced
Analytics
Extended Data
Retention
Self-Service
Apigee Insights
Insights for
Engagements
Journey + Predictive
Analytics
Health API-x
Access Control
Policy
Statistics
Collector Policy
Gzip Compression
GeoMap Analysis
Enhanced rate
plan reports
Data maskingSSL Signature
Algorithm
Secure Logging

34. Cassandra Postgres
Self-service
Alerting and
monitoring
Authentication
and Authorization
18 Data Centers
7 Geographical locations
And your premises
Developer
Portals
SDKs
Mission Critical
Scaling
Flexible Deployment
Management
UI
Policies
Proxies
Node.js
Connectors
Collections
Graphs
Notifications
App Users
Trends
API Usage
Customization
Monetization Engine
Gateway APIBaas API Analytics API
Billing API
Apigee Edge APIs

35. Cassandra Postgres
Self-service
Alerting and
monitoring
Authentication
and Authorization
18 Data Centers
7 Geographical locations
And your premises
Developer
Portals
SDKs
Mission Critical
Scaling
Flexible Deployment
Management
UI
CI / CD Traffic Report
CUSTOMER CUSTOMER
Baas API Analytics API
Billing API
Gateway API
CI / CD
CUSTOMER
Traffic Report
CUSTOMER
Apigee Edge APIs

36. Legacy Software
Infrastructure
Modern Internet
Architecture
API First
?

37. To beat them, you need
to adopt their methods,
architectures
You must do it.
We can help.

38. Thank You.