This document proposes using Facebook to encourage people to express positive thoughts by posting what they like and inviting others to do the same. Users would share affirmations via Facebook status updates and comment on and like each other's posts to build a community focused on positive thoughts. The goal is to inspire social calm through this online sharing of positive sentiments.

1. I like ___!
You like ___!
We all like ___!
A conceptual design by
Huyen Tran
Design Challenge 2: Social Calm
To inspire people to declare and share what they love via
facebook.
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

2. I like, you like, we like __!
Persuasive Purpose
To inspire people to express the things they like and share them
with friends and family to encourage a community of positive
thoughts.
Industrial Design
Use facebook status to post people's affirmations and invite
facebookers to read, "like" and add their own affirmations.
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

3. User Description
college student
avid facebook user
likes sharing things on facebook
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

4. Sue gets stuck on hw and takes a
break...
Sue is frustrated with her physics p-set and takes a break
by logging onto facebook
She sees one of her good friend's fb status: "I like the
smell of fresh baked cookies!"
Sue imagines the scenario of fresh baked cookies in her
head and has fond memories of baking at home.
She "likes" her friend's status and comments "I like eating
cookies with milk!"
Minutes later, Sue smiles upon seeing that another friend
has "liked" her comment and commented as well.
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

5. Features/Functionality
Share what you like with a status message
Friends can "like" and comment with their own
affirmations
Can tag people
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

6. Theoretical Justifications
A lot of people already use facebook to share
things with their friends
Easy to click the "like" button and comment
Read, relate, respond to other's thoughtful
affirmations to feel better
Reach a lot of people's newsfeeds
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

7. Results of Text2Calm Pilot
Participants wanted to keep track of their own
affirmations
Would have liked more feedback
Interested to see what other people's
affirmations were
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

8. Shortcomings of Design
requires facebook accounts
relies on facebook platform's features
trigger not as "hot" as texting
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

9. Next Steps in Design Process
Send out a message via facebook/e-
mail/text/twitter explaining the project + invite
them to participate
Make my first status message post
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design

10. Summary
use facebook to promote positive thoughts
get facebookers to use features (status
messages + "like" button) to share affirmations
encourage a positive community
Stanford University, Spring 2011
CS377T- Calming Tech / Behavior Design