2. Company background
• Family company that produces and supplies fish feed
to fish farmers
• Company founded in 2003, as an expansion of Ngwe
Sar Pe Le Company that owns fish farms and
processes and sells fish
• Production is four times higher than 2003
• Currently servicing 20,000 acres of fish farms in
Ayeyarwaddy Delta
3. Inclusive mechanism
• Different sales channels; large farms through
contract; small farms from distributed sales network
• Farmers can buy on credit, and are then obliged to
sell fish to parent company
• Adaptive approach for farmers with reliable reasons
for debt default (eg climate related)
• Company supports farmers by offering extension
services and seminars, to customers and others
• Supports basic education and housing for staff
4. Dynamics of inclusiveness
• Flexible payment options provide access to quality
input product
• Purchase of input gives farmers stable access to
markets through parent company
• HT’s research and networks providing more
economically viable production – eg floating pellets,
improved species for international markets
• Knowledge transfer on fish nutrition and growth
improves and shapes the industry
5. Scaling and policy
• HT has international network for technology
development and extension; proposing to establish a
research centre
• Support for education of staff, student training and
provision of scholarships benefits the company,
producers and the industry
• No policy or external financial support
6. Suggestions for participants
• One-stop-shop approach creates trust with clients
• Constant optimisation & innovation of new products
responds to client needs