2. What is Optimization?
• Shrinks the file size of web pages/content
• Encourages faster loading times while
prioritizing relevant content first
• Keeps user’s attention on your website
• Creates a more efficient layout and design
3. Ordering
• Use a stylesheet instead of embedding CSS
code in each page
• Position code for layers at the bottom of your
page’s html code, as older browsers will skip
over this
• Image maps can also be placed further down
in the code so that your page loads faster
4. Progressive Downloading
• Must be considered in the initial design phase
of your site
• Consideration of what will load in what order
so that users gain access to faster-loading,
relevant content first while other, larger items
load
• Large tables can be split into smaller ones so
that information loads faster; tables are the
last items to be downloaded
5. Shorter = Better
• Controlling content so that your page is not as
long will help speed up load time
• Content does not necessarily have to be cut,
but can be re-organized into separate pages so
that each page will load quicker
6. Media Integration
• Background audio/video will slow down your
page - instead, give users the option to
download media in a separate container once
your page has loaded
• Shockwave/Flash content should be linked to
separately rather than embedded in your
main page
