SlideShare a Scribd company logo
Project On Leadership
Style Of Ratan Tata.
GROUP MEMBERS ROLL NO
Pankaj Malkani
Nitin V. Mange
Veena S. Manik
Manan Mehta
Sunil Metry
Bhavna Rawani
 College: VESIMSR
 Subject: High Performance Leadership
 Batch: MMS 1st Year (2011-2013)
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Ratan Naval Tata
Present Chairman
Of Tata Group
(A Business
Legend)
1. Born: December 28, 1937.
2. Achievement: Honored with Padma Bhushan, one of
the highest civilian awards in 2000.
3. Present Chairman Of Tata Group.
4. He has taken Tata Group to new heights and under his
leadership, Group's revenues have grown manifold.
INTRODUCTION
THE CHAIRMAN OF MAJOR TATA COMPANIES.
 Ratan Tata was born into the famous Tata family.
 A prominent family belonging to Mumbai's
wealthy Parsi community.
 He was born to Soonoo and Naval Hormusji Tata.
 Ratan is the great grandson of Tata group
founder Jamsedji Tata
CHILDHOOD
 His childhood was troubled, with his parents separating
in the mid-1940s when he was merely seven and his
younger brother jimmy was five years old.
 Their mother moved out and both ratan and his brother
were raised by their grandmother lady navajbai.
CHILDHOOD
EARLY CAREER
1. Schooling from Campion school in Mumbai.
2. In 1962:- Completed B.Sc degree in architecture
with structural engineering from Cornell university .
3. In 1975:- Done the advanced management program
from Harvard business school.
4. December 1962 :- He joined the Tata Group, after turning
down a job with IBM on the advice of JRD Tata. He was
first sent to Jamshedpur to work at Tata Steel.
5. In 1971, Ratan was appointed the Director-in-Charge of
The National Radio & Electronics Company Limited
(Nelco).
6. In 1981, Ratan was named director of Tata Industries, the
Group's other holding company.
EARLY CAREER
 Ratan Tata succeeded his uncle JRD Tata as Group
Chairman in 1991
 He became Chairman of Tata Companies – Tata Motors,
Tata Steel, Tata Power, Tata Consultancy Services, Tata Tea,
Taj Hotels, Tata Chemicals and Tata Teleservices
 First 3 to 4 yrs were engaged in struggles with the satraps
 Thrust was equally on technology driven leadership,
global competitiveness and being among the top three
domestically, regardless of the line of business
Achievements
 By 1998, single group logo created and the Tata
brand belonged to Tata Sons
 In 1998, Tata Indica – India’s first indigenously
designed and manufactured car launched by Tata
Motors
 In 2000, Tata Tea acquires the Tetley Group, UK.
First major acquisition of an international brand by
an Indian Business Group
 In 2001, Tata AIG - A joint venture between the Tata
Group and American International Group (AIG) was
set up
 In 2002, Tata Sons acquires a controlling
stake in VSNL
 In 2002, TCS becomes the first Indian
software company to cross one billion
dollars in revenue
 In 2004, Tata Motors is listed on the world’s
largest stock exchange, the New York Stock
Exchange
 In the same year, Tata Motors acquires the
heavy vehicles unit of Daewoo Motors,
South Korea
 In July 2004, TCS goes public in the largest
private sector initial public offering (IPO) in
the Indian market, raising nearly $1.2 billion
 In 2005, Tata Steel acquires singapore
based steel company Natsteel
 In 2006, Tata Sky satellite television service
launched acriss the country
 In 2007, Tata Steel acquires the Anglo-
Dutch company Corus, making it the world’s
fifth-largest steel producer
 In 2008, Tata Motors acquires the Jaguar and
Land Rover brands from the Ford Motor Company
 In 2009, Tata Motors announces commercial
launch of the Tata Nano
 In 2009, Tata Teleservices announces pan-India
GSM service with NTT DOCOMO
 In 2010, New plant for Tata Nano at Sanand
inaugurated
 In 2011, The Tata brand soars into the top 50 club
of global brands
Other Roles……..
 Chairman of the Government of India’s
Investment Commission
 Respected member of the Prime Minister’s
Council on Trade and Industry, the National
Hydrogen Energy Board and the National
Manufacturing Competitiveness Council
 Member of the American International Group,
the Asia-Pacific Advisory committee, JP Morgan
Chase and Rolls Royce
 One of the Board of Directors of the New York
Stock Exchange
Awards & Recognition
 The Government of India conferred him with the
Padma Vibhushan in 2008 and the Padma
Bhushan in 2000
 The Ohio State University honoured Ratan Tata
with the doctorate degree in business
administration and an honorary fellowship by the
London School of Economics
 Listed among the 25 most powerful people in
business by Fortune magazine in 2007
 Listed in the Time magazine’s 2008 list of the
World’s most influential people
MR. RATAN NAVAL TATA
A LIVING LEGEND
SWOT ANALYSIS OF RATAN TATA
 Visionary
 Strategist
 Initiator
Weakness
• Less Autocratic
• Successors
• Ownership
• Dependables
 Opportunities
 Adaptability
 Changing Champions
 Business Ethics

Threats Risk Takers
 Perfectionists
 Question the unquestionable
VISIONARY
ADAPTABILITY
OUT OF THE BOX !!!
DECISIVE
JAGUAR
+VE ATTITUDE
HONEST
“I observed families riding on two-
wheelers—the father driving the scooter,
his young child standing in front of him, his
wife seated behind him holding a little baby.
It led me to wonder whether one could
conceive of a safe, affordable, all-weather
form of transport for such a family.
TATA NANO
WORLD’S MOST AFFORDABLE CAR
NEW MARKET, WHERE NONE
EXISTED BEFORE.
Tata docomo
• 1 paisa per second
• Starts national rollout
• Countrywide service
• Best coverage
MESSAGE AT THE LAUNCH PRESS CONFERENCE
• Value Proposition
• Concept Of Fare Being Fair
• Create A Paradigm Shift In The Overall Telecom
• Moment Of Triumph For The Consumer
Tata Tea
Had made to campaign for marketing both have
different aims:-
•TO CREATE AWARENESS
•FOR ANTI- CORRUPTION
•The success its first campaign of ‘jaago re’
•Tata Tea, today launched another campaign titled
‘Aaj Se Khilana Bandh, Pilana Shuru’..
Ratan Tata Opens Non-Profit Tata Cancer Treatment
Centre
• FUNDING FOR THE PROJECT
• ALSO HOUSE A SHELTER CALLED PREMASHRAYA
• FIRST PHASE
• FREE TREATMENT OF THOSE WHO CANNOT
AFFORD TREATMENT.
• SUBSIDIZED UNDER DIFFERENT PAYING
CATEGORIES
• A NOT-FOR-PROFIT INITIATIVE
Leadership versus Management
Leader qualities
Soul
Visionary
Passionate
Creative
Flexible
Inspiring
Innovative
Courageous
Imaginative
Experimental
Initiates Change
Personal power
Manager qualities
Mind
Rational
Consulting
Persistent
Problem solving
Tough-minded
Analytical
Structured
Deliberate
Authoritative
Stabilizing
Position power
LEADERSHIP STYLE:
AUTROCRATIC
BUREACRATIC
LAISSE FAIRE
DEMOCRATIC
DEMOCRATIC
1. Nothing worthwhile is ever achieved
without deep thought and hard work.
2. Good human relations not only bring great
personal rewards but are essential to the
success of any enterprise.
PRINCIPLES OF TATA’S
BLAKE & MOUTON’S
MANAGERIAL GRID
HEORY: LEADERSHIP GRID
HIGH
LOW
LOW HIGH
CONCERN
FOR PEOPLE
CONCERN FOR PRODUCTION
PATH GOAL THEORY
PATH GOAL LEADERSHIP THEORY
According to this theory a leader can adopt any of the 4
styles while following the path and goal concept .They
are:
 Directive style.
 Supportive style.
 Achievement style.
 Participative style.
Bibliography
www.wikipedia.com
www.google.co.in
www.livinglegends.com
www.tata.com
TATA

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  • 2. GROUP MEMBERS ROLL NO Pankaj Malkani Nitin V. Mange Veena S. Manik Manan Mehta Sunil Metry Bhavna Rawani  College: VESIMSR  Subject: High Performance Leadership  Batch: MMS 1st Year (2011-2013) 61 62 63 64 66 121
  • 3. Ratan Naval Tata Present Chairman Of Tata Group (A Business Legend)
  • 4. 1. Born: December 28, 1937. 2. Achievement: Honored with Padma Bhushan, one of the highest civilian awards in 2000. 3. Present Chairman Of Tata Group. 4. He has taken Tata Group to new heights and under his leadership, Group's revenues have grown manifold. INTRODUCTION
  • 5. THE CHAIRMAN OF MAJOR TATA COMPANIES.
  • 6.  Ratan Tata was born into the famous Tata family.  A prominent family belonging to Mumbai's wealthy Parsi community.  He was born to Soonoo and Naval Hormusji Tata.  Ratan is the great grandson of Tata group founder Jamsedji Tata CHILDHOOD
  • 7.  His childhood was troubled, with his parents separating in the mid-1940s when he was merely seven and his younger brother jimmy was five years old.  Their mother moved out and both ratan and his brother were raised by their grandmother lady navajbai. CHILDHOOD
  • 8. EARLY CAREER 1. Schooling from Campion school in Mumbai. 2. In 1962:- Completed B.Sc degree in architecture with structural engineering from Cornell university . 3. In 1975:- Done the advanced management program from Harvard business school.
  • 9. 4. December 1962 :- He joined the Tata Group, after turning down a job with IBM on the advice of JRD Tata. He was first sent to Jamshedpur to work at Tata Steel. 5. In 1971, Ratan was appointed the Director-in-Charge of The National Radio & Electronics Company Limited (Nelco). 6. In 1981, Ratan was named director of Tata Industries, the Group's other holding company. EARLY CAREER
  • 10.  Ratan Tata succeeded his uncle JRD Tata as Group Chairman in 1991  He became Chairman of Tata Companies – Tata Motors, Tata Steel, Tata Power, Tata Consultancy Services, Tata Tea, Taj Hotels, Tata Chemicals and Tata Teleservices  First 3 to 4 yrs were engaged in struggles with the satraps  Thrust was equally on technology driven leadership, global competitiveness and being among the top three domestically, regardless of the line of business
  • 11. Achievements  By 1998, single group logo created and the Tata brand belonged to Tata Sons  In 1998, Tata Indica – India’s first indigenously designed and manufactured car launched by Tata Motors  In 2000, Tata Tea acquires the Tetley Group, UK. First major acquisition of an international brand by an Indian Business Group  In 2001, Tata AIG - A joint venture between the Tata Group and American International Group (AIG) was set up
  • 12.  In 2002, Tata Sons acquires a controlling stake in VSNL  In 2002, TCS becomes the first Indian software company to cross one billion dollars in revenue  In 2004, Tata Motors is listed on the world’s largest stock exchange, the New York Stock Exchange  In the same year, Tata Motors acquires the heavy vehicles unit of Daewoo Motors, South Korea
  • 13.  In July 2004, TCS goes public in the largest private sector initial public offering (IPO) in the Indian market, raising nearly $1.2 billion  In 2005, Tata Steel acquires singapore based steel company Natsteel  In 2006, Tata Sky satellite television service launched acriss the country  In 2007, Tata Steel acquires the Anglo- Dutch company Corus, making it the world’s fifth-largest steel producer
  • 14.  In 2008, Tata Motors acquires the Jaguar and Land Rover brands from the Ford Motor Company  In 2009, Tata Motors announces commercial launch of the Tata Nano  In 2009, Tata Teleservices announces pan-India GSM service with NTT DOCOMO  In 2010, New plant for Tata Nano at Sanand inaugurated  In 2011, The Tata brand soars into the top 50 club of global brands
  • 15. Other Roles……..  Chairman of the Government of India’s Investment Commission  Respected member of the Prime Minister’s Council on Trade and Industry, the National Hydrogen Energy Board and the National Manufacturing Competitiveness Council  Member of the American International Group, the Asia-Pacific Advisory committee, JP Morgan Chase and Rolls Royce  One of the Board of Directors of the New York Stock Exchange
  • 16. Awards & Recognition  The Government of India conferred him with the Padma Vibhushan in 2008 and the Padma Bhushan in 2000  The Ohio State University honoured Ratan Tata with the doctorate degree in business administration and an honorary fellowship by the London School of Economics  Listed among the 25 most powerful people in business by Fortune magazine in 2007  Listed in the Time magazine’s 2008 list of the World’s most influential people
  • 17. MR. RATAN NAVAL TATA A LIVING LEGEND
  • 18. SWOT ANALYSIS OF RATAN TATA  Visionary  Strategist  Initiator
  • 19. Weakness • Less Autocratic • Successors • Ownership • Dependables
  • 20.  Opportunities  Adaptability  Changing Champions  Business Ethics  Threats Risk Takers  Perfectionists  Question the unquestionable
  • 21.
  • 22.
  • 25. OUT OF THE BOX !!!
  • 29.
  • 30. “I observed families riding on two- wheelers—the father driving the scooter, his young child standing in front of him, his wife seated behind him holding a little baby. It led me to wonder whether one could conceive of a safe, affordable, all-weather form of transport for such a family.
  • 31. TATA NANO WORLD’S MOST AFFORDABLE CAR NEW MARKET, WHERE NONE EXISTED BEFORE.
  • 32. Tata docomo • 1 paisa per second • Starts national rollout • Countrywide service • Best coverage
  • 33. MESSAGE AT THE LAUNCH PRESS CONFERENCE • Value Proposition • Concept Of Fare Being Fair • Create A Paradigm Shift In The Overall Telecom • Moment Of Triumph For The Consumer
  • 34. Tata Tea Had made to campaign for marketing both have different aims:- •TO CREATE AWARENESS •FOR ANTI- CORRUPTION
  • 35. •The success its first campaign of ‘jaago re’ •Tata Tea, today launched another campaign titled ‘Aaj Se Khilana Bandh, Pilana Shuru’..
  • 36. Ratan Tata Opens Non-Profit Tata Cancer Treatment Centre
  • 37. • FUNDING FOR THE PROJECT • ALSO HOUSE A SHELTER CALLED PREMASHRAYA • FIRST PHASE • FREE TREATMENT OF THOSE WHO CANNOT AFFORD TREATMENT. • SUBSIDIZED UNDER DIFFERENT PAYING CATEGORIES • A NOT-FOR-PROFIT INITIATIVE
  • 38. Leadership versus Management Leader qualities Soul Visionary Passionate Creative Flexible Inspiring Innovative Courageous Imaginative Experimental Initiates Change Personal power Manager qualities Mind Rational Consulting Persistent Problem solving Tough-minded Analytical Structured Deliberate Authoritative Stabilizing Position power
  • 41. 1. Nothing worthwhile is ever achieved without deep thought and hard work. 2. Good human relations not only bring great personal rewards but are essential to the success of any enterprise. PRINCIPLES OF TATA’S
  • 42. BLAKE & MOUTON’S MANAGERIAL GRID HEORY: LEADERSHIP GRID HIGH LOW LOW HIGH CONCERN FOR PEOPLE CONCERN FOR PRODUCTION
  • 44. PATH GOAL LEADERSHIP THEORY According to this theory a leader can adopt any of the 4 styles while following the path and goal concept .They are:  Directive style.  Supportive style.  Achievement style.  Participative style.
  • 46. TATA

Editor's Notes

  1. Tata Steel, Tata Motors,  Tata Power,  Tata Consultancy Services,  Tata Tea,  Tata Chemicals,  The Indian Hotels Company and  Tata Teleservices
  2. Ratan Tata completed his schooling from Campion School in Mumbai. He completed hisBSc degree in architecture with structural engineering from Cornell University in 1962.