Like it or not, social media has changed the way you do business. If you don’t adapt, you will find your business obsolete. While it appears businesses are using social media marketing, it’s evident the return still isn’t there. In a recent study by Aberdeen, it was found that 84% of marketers use social media, yet 28% say that lack of a strategy is their barrier to monetization. So, how can your business push past that barrier and supercharge social media efforts? Steps to effectively monetize your social media efforts!