Olympic Gold Medalist Brian Goodell teaches athletes and young people how to discipline and manage their minds to reach their potential using proven and effective goal setting, affirmations and visualization techniques, in concert with Lou Tice and The Pacific Institute.

1. How to Prepare Mentally
Like an Olympic Champion:

2. WHAT IS PX2®?
We Teach YOUNG PEOPLE
how to DISCIPLINE and
MANAGE their minds like an
OLYMPIC CHAMPION!
Presented by Olympic Gold
Medalist Brian Goodell and
The Pacific Institute

3. Brian Goodell
• Athletes can struggle to overcome barriers in
their own minds because of deep-seated
beliefs which directly impact their
performance.
• They may become frustrated and fearful
about their ability to achieve their goals and
may even sabotage their own performances
when they are in situations outside of their
“Comfort Zones”, especially at higher level
competitions, such as the Olympic Games.

4. Brian Goodell
• What I do is teach them how their minds work
and how to change their beliefs, habits and
attitudes at the subconscious level, working from
the inside out, so that they can relax and feel
comfortable in new situations they’ve never
been in before but need to go through to be
successful.

5. Brian Goodell
• What makes me different is that I have actually
used this 12 Step scientifically proven process
myself to win gold medals at the 1976 Olympics
and 1979 Pan American Games. I also used
these techniques to win 10 US National and 9
NCAA championships, as well as break
numerous World and American records in
swimming.

6. WHY IS IT IMPORTANT….
….For Young People
To Learn
How Their Minds Work;
and to Learn the
Discipline of Managing
their Minds?

7. IT IS IMPORTANT BECAUSE….
• Their current beliefs and attitudes shape their
expectations for the future.
• Being in control of what they think,
they have the power to change the way
they live their lives.
• Once they understand how their mind
works, they have self-confidence,
self-esteem and a strong ethical center.
• PX2® is a life-changing experience!
Not just for teens but for the entire family:
promotes positive communication among
family members, building stronger relationships.

8. PX2® TEACHES YOU HOW TO CONTROL
THE WAY YOU THINK TO ACHIEVE SUCCESS
THE FOUNDATION OF
Efficacy & Performance ALL HUMAN ACTION IS
HUMAN THOUGHT
What I See And Feel Clearly
(Observable)
► LEVEL OF AWARENESS ◄
What I May Sense
But Not Picture Clearly
Self Concept
Emotions
Beliefs Beliefs & Attitudes
Memories Fears
Thoughts/Self Talk
Self-image

9. HOW IS PX2® TAUGHT?
12 Steps
STEP 1 My Mind is Made Up – Scotoma’s - My Reality is Incomplete
STEP 2 Who Do I Listen To? – Lock On/Lock Out
STEP 3 How My Mind Works – Conscious – Subconscious – Creative Subconscious
STEP 4 Opening Up the Powerhouse - RAS
STEP 5 Changing My Attitudes and Beliefs
STEP 6 How My Beliefs are Formed – Self Talk
EACH MODULE IS DELIVERED BY..
STEP 7 I’m Worth It – Self Esteem
STEP 8 Stretching My Comfort Zones • Teaching by Lou, with
Antowaine as “VJ”
STEP 9 Moving Up and Out - Goals • Intentional visualization
and goal setting –
STEP 10 Ready to Create My Future - Affirmations
“Making Your Own Movie”
STEP 11 Taking Charge of My Life - Visualization • Experiential exercise
Motivating Myself – Constructive vs. • Personal Reflection
STEP 12
Restrictive Motivation

10. Video and Exercise
Video Jockey:
Antowaine Richardson
Teacher: Lou Tice

11. Facilitated Reflections
 Even though I think I am listening when
someone is talking, I know I am also
blending what I think they are saying
into their words. What spin do I typically
place on compliments directed at me?
(Do I typically reject of accept
compliments with my self-talk?)
 Make a list of ways that people put
themselves down
 When I find myself doing something that
seems normal to me, what words do I
use to say “That’s like me”?
 When I find myself doing something that
seems not normal for me, what words
do I use to say “That’s not like me”?

12. EXPECTED BENEFITS
HABITS
Prior To The After Exposure
Curriculum To The Curriculum
ATTITUDES
POTENTIAL ACHIEVEMENT
[CAN DO] [ACTUALLY DO]
BELIEFS
► Learned Skills ► Real Performance
EXPECTATIONS

13. RECENT TRAININGS IN 2009
SwimMAC Carolina
Mission Viejo Nadadores
University of Michigan
University of Tennessee USA Swimming National
Team Coaches
UCLA
Southern California
U.S. Air Force Academy Swimming Coaches
University of Alabama Football USA Swimming National Team

14. FRAN CRIPPEN – USA NATIONAL TEAM
“Since our retreat in May I have been
able channel all of my pre race anxiousness and
use it in a way that has lead to a lot of
success. Previously I would think about what I
hoped happened during a race but now I am
able to use stronger visualization techniques
and see the race unfolding the way I want long
before I get in the water.
“I have been swimming at a very high
level since I’ve been 15 years old but since May
I’ve had a new sense of confidence due to my
visualization and PX2®. Thanks!!”
-Fran Crippen
-2009 World Championships
-Bronze Medalist 10K Open Water

15. PX2 ONLINE COURSES ARE
AVAILABLE NOW
• All individual classes include instant class
access, all of the content normally found in the
PX2 program including application guides,
video and audio. This program is available in
several levels:
• GOLD
• SILVER
• BRONZE

16. GOLD - INDIVIDUAL CLASS
• All PX2 materials including guides and videos
• Additional online classroom components
• A PX2 certified facilitator who follows learner
progress and interacts with learners weekly
• Tuition: $175.00
• Register Now at:
http//px2class.com/register/Brian_Goodell/

17. SILVER – INDIVIDUAL CLASS
• All PX2 materials including guides and videos
• Additional online classroom components
• A PX2 certified coach who is available to answer
learner’s questions
• Tuition: $150.00
• Register Now At :
http//px2class.com/register/Brian_Goodell/

18. BRONZE - INDIVIDUAL CLASS
• All PX2 materials including guides and videos
• Additional online classroom components
• Students work at their own pace and direction
• Tuition: $125.00
• Register Now at:
• http//px2class.com/register/Brian_Goodell/

19. SPECIAL FACILITATED PX2 SEMINAR OFFER:
• Two-day 14 hr. facilitated PX2® Seminar with
Olympic Champion Brian Goodell!
• Complete PX2® workbook for each paid
participant, incl. audio reinforcement CD
• Minimum of 30 paid participants required
• Tuition: $497 each plus Facilitator’s Travel
Expenses
• Call Brian Goodell to Schedule: (949) 231-2116

20. CONTACT 1976 Olympic Double
Gold Medalist, BRIAN GOODELL
949. 231. 2116
brian@GoldMedalMinds.com

21. THE PACIFIC INSTITUTE®
• Over the last 38 years, Lou Tice and THE PACIFIC INSTITUTE®
have assisted organizations & individuals worldwide to unleash their potential.
• TPI has operations in 62 countries on 6 continents
with programs translated into 16 different
international languages.
• Its programs are solidly grounded on the latest
research results in Cognitive Psychology &
Social Learning Theory from prestigious
universities and authorities such as:
– Dr. Albert Bandura from Stanford University
– Dr. Martin Seligman from University of Pennsylvania
– Dr. Gary Latham from University of Toronto
• TPI’s student programs have been implemented in over 500 higher education
institutions around the world in the past 16 years.