This document discusses best practices for using various social media platforms like Twitter, Facebook, Google+, and others for journalism purposes. It emphasizes that using social media effectively takes work but has huge payoffs. Each platform has different strengths - Twitter is for breaking news, Facebook allows scheduling posts and sharing stories visually, Google+ helps with search engine optimization. The document provides tips for each platform and notes tools like Buffer that can help manage social media more productively. The overall message is that high-quality, engaging social media requires setting goals and cannot be done quickly, but investing time in audiences is worthwhile.
2017 AFP International Session: Seeing 2020 - Predictions in Nonprofit Techno...Kimbia, Inc
How to Bring Your Nonprofit into Focus Over the Next 3 Years
The robots are all around us already. And, we don’t have to be afraid.
The speed at which online fundraising, communications, connectivity, mobile wallets, web technologies and artificial intelligence are developing is rapid and it is only going to evolve in a massive way over the course of the next three years.
In Kimbia’s newest ebook, nonprofit technology nerd, Taylor Shanklin, discusses her predictions in technology and how it will impact and improve the lives of nonprofit professionals. In this session, she will walk you through her technology predictions and provide you with tactical advice on what you can do today so that your nonprofit is seeing 20/20 by the year 2020. You will learn about technology shifts that will:
Help you more effectively communicate and engage your audience
Transform the way people donate to your organization. What you can do now to make sure that your organization has 20/20 laser-focused vision by the year 2020.
This document provides a long list of various web tools categorized into areas like presentations, new media, work, kids, audio & music, libraryish, searching/instruction, social media tools, and just for fun tools. It introduces each category and lists multiple tools within each one. The tools range from presentation builders and visual blogging to collaborative to-do lists, audio sharing, ebooks, search engines, social media analytics, and even bizarre oddities like voodoo doll creators. The document aims to showcase a wide variety of free and useful online tools.
This document provides an overview of integrating technology into instruction. It discusses why technology should be integrated, including addressing the digital divide and developing digital literacy skills. It then outlines how to approach integration using the POST method of considering people, objectives, strategy and technology. A variety of tools for integration are presented, including social media components like tagging, the cloud, and mobile. Specific social media tools like Twitter, Facebook, Pinterest and QR codes are explained. The document emphasizes finding the right technology to match learning objectives and skills students need.
Presentation slides for the #wellbeingsocialmedia workshop hosted by Ecorys. The document is a bit of a whistle stop tour of up and coming platforms including Google+, Prezi and Twitter Vine
The role of social media and online communication in developing and growing...CraftsCouncilofIreland
This document discusses the importance of an online presence and social media for craft and design businesses. It covers choosing social media platforms based on your audience, maintaining a consistent brand and tone, engaging with followers by posting regularly and curating relevant content. The document provides tips on using social media effectively as part of an overall marketing strategy and tools to help manage social media accounts.
We were invited to speak at a meeting of the student chapter of IGAEA at UH on April 23, 2013. We talked about who we are, what we do, and how we got here. Then we gave advice to students about how to make their degree more valuable and provided some resources on how to do that.
Social Media Training for Businesses - Noisy Little Monkey BRAVE SeminarSallyanne Howell
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This document discusses best practices for using various social media platforms like Twitter, Facebook, Google+, and others for journalism purposes. It emphasizes that using social media effectively takes work but has huge payoffs. Each platform has different strengths - Twitter is for breaking news, Facebook allows scheduling posts and sharing stories visually, Google+ helps with search engine optimization. The document provides tips for each platform and notes tools like Buffer that can help manage social media more productively. The overall message is that high-quality, engaging social media requires setting goals and cannot be done quickly, but investing time in audiences is worthwhile.
2017 AFP International Session: Seeing 2020 - Predictions in Nonprofit Techno...Kimbia, Inc
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The speed at which online fundraising, communications, connectivity, mobile wallets, web technologies and artificial intelligence are developing is rapid and it is only going to evolve in a massive way over the course of the next three years.
In Kimbia’s newest ebook, nonprofit technology nerd, Taylor Shanklin, discusses her predictions in technology and how it will impact and improve the lives of nonprofit professionals. In this session, she will walk you through her technology predictions and provide you with tactical advice on what you can do today so that your nonprofit is seeing 20/20 by the year 2020. You will learn about technology shifts that will:
Help you more effectively communicate and engage your audience
Transform the way people donate to your organization. What you can do now to make sure that your organization has 20/20 laser-focused vision by the year 2020.
This document provides a long list of various web tools categorized into areas like presentations, new media, work, kids, audio & music, libraryish, searching/instruction, social media tools, and just for fun tools. It introduces each category and lists multiple tools within each one. The tools range from presentation builders and visual blogging to collaborative to-do lists, audio sharing, ebooks, search engines, social media analytics, and even bizarre oddities like voodoo doll creators. The document aims to showcase a wide variety of free and useful online tools.
This document provides an overview of integrating technology into instruction. It discusses why technology should be integrated, including addressing the digital divide and developing digital literacy skills. It then outlines how to approach integration using the POST method of considering people, objectives, strategy and technology. A variety of tools for integration are presented, including social media components like tagging, the cloud, and mobile. Specific social media tools like Twitter, Facebook, Pinterest and QR codes are explained. The document emphasizes finding the right technology to match learning objectives and skills students need.
Presentation slides for the #wellbeingsocialmedia workshop hosted by Ecorys. The document is a bit of a whistle stop tour of up and coming platforms including Google+, Prezi and Twitter Vine
The role of social media and online communication in developing and growing...CraftsCouncilofIreland
This document discusses the importance of an online presence and social media for craft and design businesses. It covers choosing social media platforms based on your audience, maintaining a consistent brand and tone, engaging with followers by posting regularly and curating relevant content. The document provides tips on using social media effectively as part of an overall marketing strategy and tools to help manage social media accounts.
We were invited to speak at a meeting of the student chapter of IGAEA at UH on April 23, 2013. We talked about who we are, what we do, and how we got here. Then we gave advice to students about how to make their degree more valuable and provided some resources on how to do that.
Social Media Training for Businesses - Noisy Little Monkey BRAVE SeminarSallyanne Howell
Don't just jump into social media - a successful social media strategy takes preparation, time and dedication.
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The document discusses digital footprints and social media. It was presented by the Crisis Response Team at Passaic County Technical Institute. The team monitors crises trends in schools and works with parents, faculty and students. The presentation covers what social media is, what a digital footprint is, how parents can view their child's footprint and how to talk to children about managing their footprint. It emphasizes that social media is here to stay and parents need to guide children on responsible use.
This document contains confidential information about Think Marketing Magazine. Unauthorized use or disclosure of this information is prohibited. The document includes a summary of Coca Cola Egypt's digital marketing campaign for the 2014 FIFA World Cup, which released an official Arabic anthem by Nancy Ajram and Cheb Khaled. Key metrics on social media engagement and sentiment analysis are provided relating to the campaign's performance on platforms such as Twitter, YouTube, and Facebook.
Infographics to show and share productions ict embedded in eltaurelia garcia
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During the 2016 school year, the PCTI Crisis Response Team presented "Digital Footprints" throughout the Passaic County community. The presentatins were given in the vening in churches, town halls, and schools. Our purpose was to generate discussions between parents and students about what a digital footprint is and how students and parents can manage their social media presence.
This document provides a guide for teachers to use digital storytelling in grades K-8. It discusses using tools to combine images, audio, video and text into fictional and non-fictional stories. A simplified 4-step approach is outlined: 1) having a story idea, 2) planning the story, 3) creating the story, and 4) sharing, evaluating and reflecting. Various free online and app tools are presented to help with brainstorming, storyboarding, and creating digital stories, such as Storybird, Animoto, and Voicethread. Guidelines are provided for having students share their stories and for evaluating their work.
This document contains slides from a presentation on digital marketing strategies on a budget. It discusses using search optimization, social media marketing, and creative content to drive traffic, leads, and sales. It emphasizes the importance of understanding your audience and providing them with useful content. Key recommendations include starting with a WordPress website and blog, optimizing for search engines and social platforms like Facebook, and measuring the effectiveness of strategies using Google Analytics.
A presentation done at IWBNET interactive Learngin Conference. Looks at Web2.0 as well as current trends in learning - back channeling, Quest Atlantis and more
1. The document discusses how businesses can leverage the internet and social media for marketing and growth. It provides a history of the internet and outlines strategies for websites, blogs, Facebook, Twitter, YouTube, LinkedIn and mobile apps.
2. Key recommendations include having an updated website, using analytics to measure traffic, employing search engine optimization techniques, and engaging customers through social media platforms.
3. Setting up business pages on Facebook, creating a company Twitter account, and uploading videos to YouTube can help get messages out and build relationships with clients. Mobile apps also present opportunities as more people access the internet via smartphones.
Using Automation with Twitter [Episode 8] - Tuesday's Tips & Tactics: Inbound...Kuno Creative
The top source of social media traffic and leads on Kuno's website is Twitter. This week's episode looks at simple Twitter automation designed to generate leads, using the content you have and content from other relevant sources. You will also be introduced to two must-have tools for getting started with automation, as well as best practices for sharing on Twitter.
Video and additional commentary are available here: http://www.kunocreative.com/blog/bid/74824/Twitter-Automation-Tuesday-s-Inbound-Tips-Tactics-Video
Tuesday’s Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative Inbound Marketing Team. The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.
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This document provides a summary of an event focused on marketing and communication apps and tools for 2018. It includes:
- An overview of various Google tools for searching, sharing, and collaborating including Google Scholar, Google Trends, Google Alerts, Google Translate, Google Forms, Google Docs, Google Sheets, and Google Ad Grants.
- A discussion of social media management platforms like Buffer, Hootsuite, and Crowdfire that allow scheduling and organizing social media posts.
- A review of tools for creating graphics, videos, and presentations including Canva, Animoto, Tagxedo, and Prezi.
- A mention of analytics platforms like Google Analytics and Social
Blog Infographics ICT embedded in ELT 2019aurelia garcia
Infographics are visual representations of information that tell stories in a compact snapshot. They communicate messages clearly and quickly by presenting large amounts of information meaningfully and revealing hidden data for the viewer. Infographics can communicate a message, present large amounts of information meaningfully, reveal hidden data for the viewer, and add context or support to written information. The document provides resources for creating infographics and describes how to make one in five steps.
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Libraries have started moving away from being places of consumption and are becoming places of production. Libraries are about discovery; giving people a safe and comfortable place to dream, think, and create is very important because it gives people a chance to explore various technologies and educational opportunities that they can use to enrich their lives. STEAM education refers to teaching and learning, mostly hands-on, in the fields of Science, Technology, Engineering, Art, and Mathematics. There are several ways to incorporate the STEAM educational framework into your libraries and this webinar will touch on the following and more:
* Learn what STEAM is
* Creating and managing a collaborative learning space, oftentimes referred to as a makerspace
* Administering a robotics league
* Organizing learning events
* Partnering with businesses and other organizations
* Assessing the success of your programs
Libraries have started moving away from being places of consumption and are becoming places of production. Libraries are about discovery; giving people a safe and comfortable place to dream, think, and create is very important because it gives people a chance to explore various technologies and educational opportunities that they can use to enrich their lives. STEAM education refers to teaching and learning, mostly hands-on, in the fields of Science, Technology, Engineering, Art, and Mathematics. There are several ways to incorporate the STEAM educational framework into your libraries and this webinar will touch on the following and more:
* Learn what STEAM is
* Creating and managing a collaborative learning space, oftentimes referred to as a makerspace
* Administering a robotics league
* Organizing learning events
* Partnering with businesses and other organizations
* Assessing the success of your programs
The document discusses 5 key learnings from analyzing social media discussions around the 2014 Sochi Olympics. The learnings are: 1) bold stances on controversial issues can effectively move public perception; 2) focusing marketing on individual athletes resonates more than generic references to brands or teams; 3) ongoing promotional campaigns amplify engagement; 4) loose associations between brands and events come across as inauthentic; and 5) omitting important perspectives can negatively impact perceptions of inclusiveness. These learnings are based on analyzing over 16 million social media posts related to the Olympics from February 1-23, 2014.
It's not easy to identify and implement technologies that are a good match for audiences, content and organisational context. This session provided some inspiration and help to get started.
Session: Parallel workshops
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There are hundreds of examples of successful crowdfunding campaigns in the arts. There’s the quirky Park and Slide, which transformed Park Street in Bristol into a giant public water slide. There’s the cutting-edge Virtual Choir, which digitally brought together solo singers from all over the world. Then there’s the heartwarming Cancer sucks, Art Heals! project, which creates memorable experiences through art for children touched by cancer. But to date the focus in many how-to guides, articles and analysis is on developing a financially successful campaign.
More than simply an innovative approach to income generation, crowdfunding provides arts organisations with opportunities to develop new audiences, test new ways of working and generate advocacy and PR opportunities.
In this workshop we will look beyond the money and explore how Crowdfunding can help your museum develop new audiences and spark new ways of working.
The document discusses how cats can be seen as competition for attention and affection. It consists mainly of repeated tweets from the account @OonaghTweets along with an image credit and website URL for someone named Oonagh Murphy, who appears to have written about cats as rivals.
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During the 2016 school year, the PCTI Crisis Response Team presented "Digital Footprints" throughout the Passaic County community. The presentatins were given in the vening in churches, town halls, and schools. Our purpose was to generate discussions between parents and students about what a digital footprint is and how students and parents can manage their social media presence.
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2. Key recommendations include having an updated website, using analytics to measure traffic, employing search engine optimization techniques, and engaging customers through social media platforms.
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Do I really need to be online?
I don’t have time for that
What if I make a mistake?
23. SOME MORE TOOLS OF NOTE …
PartyParty – Beautiful Stop Motion Video Tool – iPad + iPhone
Canva – Drop and Drag Graphic Design Platform – Web Based
PiktoChart – Drop and Drag Infographic Creator – Web Based
MemeCreator – Allows you to create Memes – Web Based
ThinGLink – Allows you to Add Interactive Features to Pictures – Web Based
24. CONTENT + PLATFORM = EYEBALLS
Likeable
Shareable
Interesting
Intriguing
Shocking
Funny
New Angle
Popular
Well connected
Multiple ways to engage
Digital culture
+
Your product
=
Brilliant content
25. YOU NEED TO BE MORE LIKE
CATS ON THE WEB
Likeable
Shareable
Interesting
Intriguing >>
Shocking
Funny
Engaging
26. In a media saturated world, even the greatest
works of art struggle to get the attention of
visitors who are engrossed in their phones,
tablets and other devices – USE THIS TREND |
ENGAGE PEOPLE ONLINE |
Oonagh Murphy
@OonaghTweets
28. Thank You!
Dr Oonagh Murphy
hello@oonaghtweets.com
www.oonaghmurphy.com
@OonaghTweets
Editor's Notes
Being a creative entrepreneur in a digital age is a bit like being lost in a crowd. It can be exciting – but also daunting.
The crowd is made up of other creative entrepreneurs, funny videos, heart warming stories, amazing inventions, and cats.
The best way to beat the competition is to know your competition.
So whether your Leonardo Da’vinci – or a local designer-maker you are competing in a digital world.
So lets begin by looking at the humble cat.
More people have watched xx video than live in the entire Island of Ireland.
More people have watched xx video than have visited museums in Ireland in the last year.