This document provides an overview of how to grow a podcast through acquisition, retention, and referral.
It begins by introducing the host, Chris, and his background growing successful startups and communities. The next section defines the problems with solely relying on acquisition from social media platforms for growth and retention.
The solution focuses on building an owned audience through a podcast. It discusses two models for growth - operating like a "wildflower" which grows quickly through influencers but may not last, or like "bamboo" which is slower at first but more sustainable through a focus on quality content and community over the long run. Both approaches are valid depending on one's goals and preferences.
Envato is an ecosystem of sites that help people be creative. Nurturing, empowering and supporting a thriving community has been critical to its success – you could say Envato is in the business of community.
CEO Collis Ta’eed shares the community journey at Envato and lessons learned along the way, including the community’s relationship to company purpose, the ecosystem model it has generated, the value to the staff and customers, and the systems and processes necessary to impactfully adopt it as a central pillar of business.
Who wants to make or receive the dreaded "Crisis Call"? Prevent that when you address - What Million Dollar Blind Spot Should You Uncover: before it finds you? Assure Million Dollar Profits!
> Tired of feeling like your organization is (1) a best kept secret, (2) stuck, or (3) coasting on past success? Well worth coffee or at least a 15 minute phone call.
> What finance, systems, or strategy do you need a 2nd opinion on to operate and execute better to attain your dreams?
> Why not create a unique triple win situation? Your client is better off, you are better off and I am better off.
Clients say Gary specializes in helping leaders increase revenue profitably with less stress by uncovering million dollar blind spots in time to avoid costly mistakes and make the best business decisions, carrying out rigorous due diligence and enterprise risk management reviews, and partnering with them on critical fiscal and financial projects.
Profile Including How Different From Other Consultants.
(a) Successful track record includes Big 4 CPA Audit Manager / Stanford MBA Operations, Finance and Marketing. (b) Worked in all major technology sectors and manufacturing, service, and distribution – helping over 200 companies. (c) Geographic background also includes Southwest, Southeast, West Coast and England. (d) Although usually have been the CFO, I have held all functional titles, including CEO, COO, CTO, CCO, Head of Sales and Partner. (e) Improve mergers, divestiture, banking relationships and capital structure.
Find out how I can make a huge difference for you in just one 30 minute complementary strategy session - SCHEDULE it today - and let's begin OUR success together.
> Direct contact at Gary Patterson,
> 678.319.4739
> Gary at fiscaldoctor.com
> http://www.Fiscaldoctor.com
THE 21 SUCCESS SECRETS OF SELF MADE MILLIONAIRESKeithPatterson10
These 21 “success secrets” are the keys to great
success in every area of life, whether or not you make
a lot of money. The good news is that these principles
are so powerful that you can apply them to accomplish almost anything you really want. Many of these methods and techniques will seem familiar to you.This is because they have been discovered and rediscovered for hundreds of years. I see myself more as a student of success—a reader, a researcher, a synthesizer, and a teacher of great ideas—than as an originator or creator of brand new concepts. I believe, as it says in Ecclesiastes, “There is nothing new under the sun.
Envato is an ecosystem of sites that help people be creative. Nurturing, empowering and supporting a thriving community has been critical to its success – you could say Envato is in the business of community.
CEO Collis Ta’eed shares the community journey at Envato and lessons learned along the way, including the community’s relationship to company purpose, the ecosystem model it has generated, the value to the staff and customers, and the systems and processes necessary to impactfully adopt it as a central pillar of business.
Who wants to make or receive the dreaded "Crisis Call"? Prevent that when you address - What Million Dollar Blind Spot Should You Uncover: before it finds you? Assure Million Dollar Profits!
> Tired of feeling like your organization is (1) a best kept secret, (2) stuck, or (3) coasting on past success? Well worth coffee or at least a 15 minute phone call.
> What finance, systems, or strategy do you need a 2nd opinion on to operate and execute better to attain your dreams?
> Why not create a unique triple win situation? Your client is better off, you are better off and I am better off.
Clients say Gary specializes in helping leaders increase revenue profitably with less stress by uncovering million dollar blind spots in time to avoid costly mistakes and make the best business decisions, carrying out rigorous due diligence and enterprise risk management reviews, and partnering with them on critical fiscal and financial projects.
Profile Including How Different From Other Consultants.
(a) Successful track record includes Big 4 CPA Audit Manager / Stanford MBA Operations, Finance and Marketing. (b) Worked in all major technology sectors and manufacturing, service, and distribution – helping over 200 companies. (c) Geographic background also includes Southwest, Southeast, West Coast and England. (d) Although usually have been the CFO, I have held all functional titles, including CEO, COO, CTO, CCO, Head of Sales and Partner. (e) Improve mergers, divestiture, banking relationships and capital structure.
Find out how I can make a huge difference for you in just one 30 minute complementary strategy session - SCHEDULE it today - and let's begin OUR success together.
> Direct contact at Gary Patterson,
> 678.319.4739
> Gary at fiscaldoctor.com
> http://www.Fiscaldoctor.com
THE 21 SUCCESS SECRETS OF SELF MADE MILLIONAIRESKeithPatterson10
These 21 “success secrets” are the keys to great
success in every area of life, whether or not you make
a lot of money. The good news is that these principles
are so powerful that you can apply them to accomplish almost anything you really want. Many of these methods and techniques will seem familiar to you.This is because they have been discovered and rediscovered for hundreds of years. I see myself more as a student of success—a reader, a researcher, a synthesizer, and a teacher of great ideas—than as an originator or creator of brand new concepts. I believe, as it says in Ecclesiastes, “There is nothing new under the sun.
Content Creation: The Ultimate “How To” Guide4Good.org
All of your online content should be created from the perspective of “Are you communicating your information in the most compelling and impactful way for your constituents?” We will review the strategy for content and messaging to be used in all marketing initiatives (website, blogging, social media, Search Engine Optimization, email, e-newsletters, brochures, etc.). At the end of this workshop, you’ll know how to create effective content from your homepage to your blog to your brochures!
TEAM BUILDING FORMULA – THE BREAKOUT OF TEAM BUILDING FORMULAAlecia Stringer
http://teamprojectmayhem.com/blog/team-building-formula/?id=2asuccess
One of the biggest problems, why most people do not join network marketing is because they have to build a team, which is how the team building formula became in existence. When in reality, many are doing their best just to bring people in their business, much less know how to keep a team around… and train them!
The Green Bay Area Chamber of Commerce sponsored this session for area business owners and leaders. The session was facilited by Tim McAdow, Director of Marketing and Communication for Integrity Insurance; Tom Clifford, Director of Digital Development at HC Miller, Susan Finco, Owner and President of Leonard & Finco Public Relations; Patrick Hopkins, President of Imaginasium; Robert Jahnke, President of Top Hat Marketing; Diane Roundy, Director of Business Development for Schenck SC
J.T. Foxx started investing with nothing more than a rusted out Ford pick-up truck, $974 dollars and 1 cheap suit. Now just 6 years later, he has acquired and sold over 500 properties, closed over $40 million in real estate deals. He then turned into a serial entrepreneur and started several multi-million dollar companies all over the world, became one the most sought after motivational speakers and recognized as one of the top wealth coaches in the world all by mastering the Art of partnering, branding, networking, and marketing.J.T. is the syndicated weekend radio personality of the “J.T. Foxx Show” in the US and Canada. His radio program features celebrity guests as Senator McCain, Rudy Giuliani, Gene Simmons, Rev Jesse Jackson, Trump, George Ross, Kevin O’Leary, Politicians like Speaker Gingrich & Hastert, Governor Pataki and celebrated authors like Robert Kiyosaki, Jack Canfield, David Bach.Even though his recognition and success in business, real estate and radio continues to rise, J.T.’s true passion is coaching and reaching out to those who dream of achieving their goals by creating differentiation and thinking differently. J.T. teaches the same practical applications he utilizes daily that actually get results in today’s rapidly changing marketplace. The bottom line is his wealth techniques work.J.T. is also the founder of Mega Partnering, the world’s # 1 Wealth Networking Conference which takes place all over the world and features celebrities, industry leaders, millionaires, and ordinary people looking to do extraordinary things in today’s market. It is the ultimate WOW of conferences; as people from all walks of life get together, network and try and do business together.
For more details visit:-http://www.toponesuccess.com/
J.T. Foxx started investing with nothing more than a rusted out Ford pick-up truck, $974 dollars and 1 cheap suit. Now just 6 years later, he has acquired and sold over 500 properties, closed over $40 million in real estate deals. He then turned into a serial entrepreneur and started several multi-million dollar companies all over the world, became one the most sought after motivational speakers and recognized as one of the top wealth coaches in the world all by mastering the Art of partnering, branding, networking, and marketing.J.T. is the syndicated weekend radio personality of the “J.T. Foxx Show” in the US and Canada. His radio program features celebrity guests as Senator McCain, Rudy Giuliani, Gene Simmons, Rev Jesse Jackson, Trump, George Ross, Kevin O’Leary, Politicians like Speaker Gingrich & Hastert, Governor Pataki and celebrated authors like Robert Kiyosaki, Jack Canfield, David Bach.Even though his recognition and success in business, real estate and radio continues to rise, J.T.’s true passion is coaching and reaching out to those who dream of achieving their goals by creating differentiation and thinking differently. J.T. teaches the same practical applications he utilizes daily that actually get results in today’s rapidly changing marketplace. The bottom line is his wealth techniques work.J.T. is also the founder of Mega Partnering, the world’s # 1 Wealth Networking Conference which takes place all over the world and features celebrities, industry leaders, millionaires, and ordinary people looking to do extraordinary things in today’s market. It is the ultimate WOW of conferences; as people from all walks of life get together, network and try and do business together.
For motr info visit:-http://www.toponesuccess.com/
Stories are more than fairy tales - they help businesses get found. They grab the attention of your audience, and turn them into loyal customers. If done properly. Here, we talk about how to uncover your own brand story, how to tell it well, and turn that audience into a captive one.
Whether you’re thinking Rebrand, Refresh or Rename, this will save you time and money. Because what your team, prospective team and market want from you has changed.
This juicy 32 page guide is your key to brand success today, giving you:
>> Clarity on what your team and market really want from you
>> The secret formula to fulfilment for business owners
>> A one page checklist to measure your brand!
And so much more!
Download it at https://thesponge.com.au
Used this marketing presentation while teaching a Business Canvas Model Workshop. Looking at the difference between branding and marketing. The changing nature of branding and the basics of sales.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Content Creation: The Ultimate “How To” Guide4Good.org
All of your online content should be created from the perspective of “Are you communicating your information in the most compelling and impactful way for your constituents?” We will review the strategy for content and messaging to be used in all marketing initiatives (website, blogging, social media, Search Engine Optimization, email, e-newsletters, brochures, etc.). At the end of this workshop, you’ll know how to create effective content from your homepage to your blog to your brochures!
TEAM BUILDING FORMULA – THE BREAKOUT OF TEAM BUILDING FORMULAAlecia Stringer
http://teamprojectmayhem.com/blog/team-building-formula/?id=2asuccess
One of the biggest problems, why most people do not join network marketing is because they have to build a team, which is how the team building formula became in existence. When in reality, many are doing their best just to bring people in their business, much less know how to keep a team around… and train them!
The Green Bay Area Chamber of Commerce sponsored this session for area business owners and leaders. The session was facilited by Tim McAdow, Director of Marketing and Communication for Integrity Insurance; Tom Clifford, Director of Digital Development at HC Miller, Susan Finco, Owner and President of Leonard & Finco Public Relations; Patrick Hopkins, President of Imaginasium; Robert Jahnke, President of Top Hat Marketing; Diane Roundy, Director of Business Development for Schenck SC
J.T. Foxx started investing with nothing more than a rusted out Ford pick-up truck, $974 dollars and 1 cheap suit. Now just 6 years later, he has acquired and sold over 500 properties, closed over $40 million in real estate deals. He then turned into a serial entrepreneur and started several multi-million dollar companies all over the world, became one the most sought after motivational speakers and recognized as one of the top wealth coaches in the world all by mastering the Art of partnering, branding, networking, and marketing.J.T. is the syndicated weekend radio personality of the “J.T. Foxx Show” in the US and Canada. His radio program features celebrity guests as Senator McCain, Rudy Giuliani, Gene Simmons, Rev Jesse Jackson, Trump, George Ross, Kevin O’Leary, Politicians like Speaker Gingrich & Hastert, Governor Pataki and celebrated authors like Robert Kiyosaki, Jack Canfield, David Bach.Even though his recognition and success in business, real estate and radio continues to rise, J.T.’s true passion is coaching and reaching out to those who dream of achieving their goals by creating differentiation and thinking differently. J.T. teaches the same practical applications he utilizes daily that actually get results in today’s rapidly changing marketplace. The bottom line is his wealth techniques work.J.T. is also the founder of Mega Partnering, the world’s # 1 Wealth Networking Conference which takes place all over the world and features celebrities, industry leaders, millionaires, and ordinary people looking to do extraordinary things in today’s market. It is the ultimate WOW of conferences; as people from all walks of life get together, network and try and do business together.
For more details visit:-http://www.toponesuccess.com/
J.T. Foxx started investing with nothing more than a rusted out Ford pick-up truck, $974 dollars and 1 cheap suit. Now just 6 years later, he has acquired and sold over 500 properties, closed over $40 million in real estate deals. He then turned into a serial entrepreneur and started several multi-million dollar companies all over the world, became one the most sought after motivational speakers and recognized as one of the top wealth coaches in the world all by mastering the Art of partnering, branding, networking, and marketing.J.T. is the syndicated weekend radio personality of the “J.T. Foxx Show” in the US and Canada. His radio program features celebrity guests as Senator McCain, Rudy Giuliani, Gene Simmons, Rev Jesse Jackson, Trump, George Ross, Kevin O’Leary, Politicians like Speaker Gingrich & Hastert, Governor Pataki and celebrated authors like Robert Kiyosaki, Jack Canfield, David Bach.Even though his recognition and success in business, real estate and radio continues to rise, J.T.’s true passion is coaching and reaching out to those who dream of achieving their goals by creating differentiation and thinking differently. J.T. teaches the same practical applications he utilizes daily that actually get results in today’s rapidly changing marketplace. The bottom line is his wealth techniques work.J.T. is also the founder of Mega Partnering, the world’s # 1 Wealth Networking Conference which takes place all over the world and features celebrities, industry leaders, millionaires, and ordinary people looking to do extraordinary things in today’s market. It is the ultimate WOW of conferences; as people from all walks of life get together, network and try and do business together.
For motr info visit:-http://www.toponesuccess.com/
Stories are more than fairy tales - they help businesses get found. They grab the attention of your audience, and turn them into loyal customers. If done properly. Here, we talk about how to uncover your own brand story, how to tell it well, and turn that audience into a captive one.
Whether you’re thinking Rebrand, Refresh or Rename, this will save you time and money. Because what your team, prospective team and market want from you has changed.
This juicy 32 page guide is your key to brand success today, giving you:
>> Clarity on what your team and market really want from you
>> The secret formula to fulfilment for business owners
>> A one page checklist to measure your brand!
And so much more!
Download it at https://thesponge.com.au
Used this marketing presentation while teaching a Business Canvas Model Workshop. Looking at the difference between branding and marketing. The changing nature of branding and the basics of sales.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
4. Hey, I’m Chris.
I see a world where
people are transformed
into their best selves by
finally sharing their
toughest stories.
5. I have a relationship with my higher power, Jesus Christ, I’m
married to the love of my life, I’m a proud dad and the co-
founder, CEO of a podcasting company seeking to change how
we do sales for good.
6. But it wasn’t always this way.
I dropped out of college to pursue my first real startup, and it was a
wild success. As a young leader, I misused the power I was given
and adopted a winner takes all mindset. I was the bad guy, focusing
only on how I could benefit. On the surface, we were making money
and I looked successful. but a couple of layers down, I was in it for
all the wrong reasons.
At the same time I started to organize networking events in the
tech community. Hundreds of people showed up every month and
we had 8,000 members.
My life, from the outside looking in, was extraordinary. No one
knew that I was struggling with addictions to alcohol, drugs, money
and lust to mask the traumas from my childhood.
But when I hit my rock bottom, everything changed.
I got hit with a massive lawsuit for wrongful business practices I had
engaged in while in college, and came clean to my wife about just
how bad my addictions were. Life came crashing in. The jig was up.
There was nowhere to hide.
7. I felt like a fraud.
I felt like a failure.
I felt like a hypocrite on stage
sharing advice on how to make
money in business and live
your best life, but inside I was
broken, lost and alone.
8. My wife Taylor and I getting baptized at Saddleback
Church
9. One of my mentor Mark Thimmig who believed
in me and gave me a place to start my new
career.
10. When I moved to Eureka and the interview
that started it all with Collin Mitchell
11.
12. When I’m not serving our employees or clients here at Salescast,
I enjoy continuing to make art everyday and recording my podcast at my studio here at Eureka
14. What is Growth?
Growth is a function of Acquisition, Retention and Referral.
Acquisition
Retention
Referral
Your Total Addressable Market Hundred of thousands or millions
Your guests and your earned audience
How many people stick around
How many people share your thing
100X
50X
1X
Impact on
Growth
EASY
DOABLE
HARD
IMPOSSIBLE
0X
15. Referral
Referral is a function of
“share-ability”
Sharing the flame doesn’t put out the match.
Infinite amount of share-ability.
100X
16. Referral 100X
� Tony Robbins charges $1,000,000 year to be your coach (I think he raised the price)
� Industry Kitchen in New York City charges $2,000 for a 24k gold flake pizza (actually delicious apparently)
� Salescast is connecting 100 million sellers to their story (actually happening)
� Star Wars Day - May the 4th Be With You
� Can’t Help But Share (that’s crazy…but I like it!)
� That’s so catchy…FOMO
� Red Bull Gives You Wings
� Find your sales transformation
17. Referral
Share-ability is a function
of “remark-able” content
“Remark-able” content
knows what it is and who
it’s for…
100X
Identity +
Vision
Processes
Outcomes
What I say
How I say it
What happens
18. Identity Vision
I am a podcaster. I am an influencer. I am a thought leader. I am
built to serve people.
I see people connecting to their story. I see a world where
people feel accepted and not isolated. I see 100 million people
transformed by stories. I see us changing the world of B2B
Sales.
Referral 100X
19. Referral 100X
Let’s Talk About Identity: Chris
Lies Truths
I’m too young to be a leader in the B2B
space
I have experience co-founding multiple
companies and working with some of the
top B2B marketing companies in the world. I
stay humble and focus on learning.
I don’t deserve recognition My focus is on serving people. And part of
that is creating a platform for stories and
change. Each member of my community
gains something from being a subscriber.
I’m not like Joe Rogan Thank God I’m unique.
20. Referral 100X
Let’s Talk About Vision
What is an end state that is so compelling that I have no choice but to grow to achieve it?
Identity/Vision:
To work closely with the top 10 change makers globally and use the art of story to transcend barriers and empower
100 million people to step out of isolation and into acceptance
A Goal that requires Processes to Achieve:
To transform how B2B Sales are done in the United States by having 100 of the top business podcasts under
management.
Outcome:
A thriving business.
21. Referral 100X
What I Say (every chance I get)
At Salescast, we partner with visionary entrepreneurs and B2B sales leaders to produce a
podcast that:
1. Builds new relationships with your ideal clients
2. Serves your community through impactful content
3. Drives more ethical sales in your business through your own platform
If our ICP hears this, they say, “oh wow, you totally get it, how do I get started?”
25. Retention
50X
X The Data Giants are trying to sell your
network back to you…
X LinkedIn, Facebook, Instagram, TikTok,
etc. great for acquisition, horrible for
retention in the long-run
X “Chasing the magic dragon” becomes
harder and harder to talk to your
followers.
Problem
27. Retention
50X
✓ Own your network
✓ Create community
✓ Build Your List
✓ Communicate Frequently
✓ Becomes easier and easier to communicate at scale
Solution
28. 1X Acquisition
Getting honest with yourself…
What kind of growth platform do you have?
Not what kind of platform you want…
29. 1X Acquisition
Do you have a
Wildflower?
✓ Wildflowers grow very fast–
only taking about a week to
10 days to flower for annuals.
Characteristic of a fast-blooming
show:
● High episode frequency
● Star power
● Extremely targeted audience
● Clear business objective
● Existing audience to tap into
30. 1X Acquisition
Acquisition Model
● Influencer audiences
● Paid growth
● Speed to market
● Rapid iteration
● High frequency of content posting
● Low touch 1:100
Pros:
- Monetize quickly
- Test idea quickly
- Reap harvest faster
Cons:
- Weaker foundation
- May ride a trend
- Easy to burn out if not careful
31. 1X Acquisition
Or do you have a
Bamboo situation?
✓ Bamboo can take 5 years before it
sprouts (building a root and nutrition
system)
✓ Then once sprouts grows 3 feet per
day miraculously
Characteristic of a bamboo show:
● Slow and steady
● New audience
● More high level topic/broad
● High focus on quality
● “Open to the process”
32. 1X Acquisition
Acquisition Model
● High quality conversation
● Email list
● Community
● High touch 1:1
Pros:
- Thought Leadership develops naturally
- Sustainability
- More money in long run
- Very rewarding
Cons:
- Longer to see reward
- Could die before experiencing growth
- Requires a lot of nurturing and maintenance
