One of the most helpful ways you can ensure your designer delivers work that wows you is by telling them exactly what you’re looking for up front. That’s where your creative brief comes in. Here, Tim Reid of The Small Business Big Marketing Show and Aleks Witko of 99designs will walk you through the best practices of writing a great creative brief—one that puts your designer on the right track for delivering you a design solution that truly fits your business and your brand.