This document provides tips for successfully starting and running a business in Turkey. It discusses how to get started with no business knowledge, including taking online courses, reading books, and building a network. Next, it outlines some key facts about the Turkish market, such as the importance of trust and personal relationships. The document then gives recommendations for dividing team time between project work, networking, learning, and research. Finally, it provides advice for obtaining investment in Turkey, including developing prototypes and validating the market before seeking investors.