The document discusses similarities between the publishing industry and the fictional world of Game of Thrones. Traditional publishers are likened to the formerly powerful but now declining Baratheon family. Apple is compared to Daenerys Targaryen for rising from obscurity. Amazon is likened to the wealthy and powerful but disliked Cersei Lannister. Publishing startups are compared to the innovative Jon Snow. The document promotes the services of BiblioCrunch for connecting professionals and assisting with eBook publishing and distribution.

1. Miral Sattar
@BiblioCrunch| @MiralSattar
miral@bibliocrunch.com

3.  Mythical continent of 7 Kingdoms
 9 administrative regions ruled by the
Iron Throne
 Bordered by “The Wall” which is
protected by the “Night’s Watch”
 Dangerous threats like “The Others”,
“White Walkers” and “Wildlings” live
beyond “The Wall”

4.  King of the Iron Throne is
killed
 Well-loved leader is
executed (Ned Stark)
 War starts
 Various houses vie for
Kingship and their own
fiefdoms

5.  Struggle between
powerful families
 Marriage alliances
between various
houses are formed
 Alliances and
partnerships are
constantly changing

7. Publishing Industry Game of Thrones
Publishing
Startups
Traditional
Publishers

8.  Used to be powerful
 Original gatekeepers
 Late in adapting and
blind to threats
 Lack of innovation is
King Baratheon Traditional Publishers leading them to
extinction

9.  Rose from the ashes
 Element of “magic”
 Cult-like followers
DaenerysTargaryen Apple

10.  Looking for glory
 Enters into a
marriage of
convenience
 Loyal followers
RenleyBaratheon + Barnes & Noble +  Comes to an end
Margaery Tyrell Microsoft

11.  Wealthy and Powerful
 Everyone loves to hate
them
 Play by their own rules
CerseiLannister Amazon

12.  Sexy!
 Think outside of the box
 Realize what needs to be
done to survive
 Disrupting the industry
Jon Snow Publishing Startups

13.  Entrepreneurs that are passionate about a
struggling industry
 Strategies that are nimble and adapt well to change
 Companies that don’t really favor a particular
“House” or publisher, but are looking for ways to
return us to our former glory

14.  Help connect passionate eBook professionals from
around the world to create exceptional digital books
 Authors and publishers can then access Bibliocrunch’s
one-click publishing tools to publish everywhere into
all the various formats (ePub, mobi, pdf)

15. 1 2 3
You have an Ebook You Launch a You Hire a Vetted
publishing need Project eBook
Professional
• Need PDF -> • Budget • Portfolio
EPUB
• Required Skills • References
• Cover Design
• Editing
• Deadline • Online
payments
• Distribution

19. Outcome is yet to be determined
But we can write our own
destiny

20. Join us!
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