During the 2017 National Regional Transportation Conference, Cindy Vong, Jennifer Henninger, and Tommy Butler discussed how to use engagement methods from the Orton Family Foundation Community Heart & Soul.
Social media pearls of wisdom from business leadersShirley Williams
High profile leaders were interviewed on the talk radio show: Overview Of The Social Environment (#OOTSE). Guests shared their final key message as their social media pearl at the end of each show.
During the 2017 National Regional Transportation Conference, Cindy Vong, Jennifer Henninger, and Tommy Butler discussed how to use engagement methods from the Orton Family Foundation Community Heart & Soul.
Social media pearls of wisdom from business leadersShirley Williams
High profile leaders were interviewed on the talk radio show: Overview Of The Social Environment (#OOTSE). Guests shared their final key message as their social media pearl at the end of each show.
Staying private in an increasingly public world
Not all conversations are appropriate to engage on social media channels. Discover how regulated industries are handling data exchange and response in sensitive discussions.
Architecting the Information of Society: From Projects to PursuitDan Cooney
Here's a talk I gave at WIAD Ann Arbor 2014. I was wondering how information architects might get involved with addressing the wicked problems of our shared global society.
Video of the talk is here: http://www.youtube.com/watch?v=8qTdvqFuj7s
Building awareness for your important work in an increasingly cluttered space can’t be the responsibility of just one person or even a department. When an organization embraces the culture of creating and empowering all staff to become “brand ambassadors,” authentic and exponential growth starts to happen.
For an undisclosed prospect i am currently preparing a strategy on how to enter and utilize social media as a celebrity. As a by-product, some of the more general observations and findings are displayed in this presentation.
B Corp Europe Summer Summit - Wednesday afternoonB Lab Europe
The Wednesday afternoon session started with an inspirational talk by Christophe Fauconnier of In8Motion "The Giver Mindset", followed by an Open Space afternoon facilitated by Gayle Hardie.
The afternoon ended with Eric Ezechieli of Nativa having us "dream the future" and setting our minds towards the following day's ideation to prototyping sessions.
A VIDEO LINK WILL APPEAR SOON TO SHOW YOU THE FLOW OF THIS AFTERNOON
A presentation on the much confusing area of insight development specifically in relation to the area of marketing communications.
What is an insight, why useful and how can they be created
A presentation I wrote a few years ago on how to do direct response advertising. Most advertising agencies treat direct response as dirty and uncool, but it's the business end of the campaign process and needs to be given the respect & thought it deserves
A brief presentation about the psychology about what makes people attractive and therefore valuable lessons to be learnt in dating, pulling & relationships
A summary of IBM's recent study into CEO's attitudes & mindset, especially focusing on the difference between Australian/NZ CEOs vs the rest of the world, which is marked. I've also made some observations why they are and how agencies should be addressing them.
NB. The full IBM study is well worth a read. Downloadable for free.
Staying private in an increasingly public world
Not all conversations are appropriate to engage on social media channels. Discover how regulated industries are handling data exchange and response in sensitive discussions.
Architecting the Information of Society: From Projects to PursuitDan Cooney
Here's a talk I gave at WIAD Ann Arbor 2014. I was wondering how information architects might get involved with addressing the wicked problems of our shared global society.
Video of the talk is here: http://www.youtube.com/watch?v=8qTdvqFuj7s
Building awareness for your important work in an increasingly cluttered space can’t be the responsibility of just one person or even a department. When an organization embraces the culture of creating and empowering all staff to become “brand ambassadors,” authentic and exponential growth starts to happen.
For an undisclosed prospect i am currently preparing a strategy on how to enter and utilize social media as a celebrity. As a by-product, some of the more general observations and findings are displayed in this presentation.
B Corp Europe Summer Summit - Wednesday afternoonB Lab Europe
The Wednesday afternoon session started with an inspirational talk by Christophe Fauconnier of In8Motion "The Giver Mindset", followed by an Open Space afternoon facilitated by Gayle Hardie.
The afternoon ended with Eric Ezechieli of Nativa having us "dream the future" and setting our minds towards the following day's ideation to prototyping sessions.
A VIDEO LINK WILL APPEAR SOON TO SHOW YOU THE FLOW OF THIS AFTERNOON
A presentation on the much confusing area of insight development specifically in relation to the area of marketing communications.
What is an insight, why useful and how can they be created
A presentation I wrote a few years ago on how to do direct response advertising. Most advertising agencies treat direct response as dirty and uncool, but it's the business end of the campaign process and needs to be given the respect & thought it deserves
A brief presentation about the psychology about what makes people attractive and therefore valuable lessons to be learnt in dating, pulling & relationships
A summary of IBM's recent study into CEO's attitudes & mindset, especially focusing on the difference between Australian/NZ CEOs vs the rest of the world, which is marked. I've also made some observations why they are and how agencies should be addressing them.
NB. The full IBM study is well worth a read. Downloadable for free.
A presentation on what actually makes people happy, taken from a number of studies on the subject - from how we compare our lives, to our memory self - with implications for marketing
A presentation on a way to find your brand or advertising place in the market.
Instead of trying to work out what you stand for and all those boring brand values (helpful, straightforward etc.), work out what you stand against. It's far more fun & will create cut-through & brand engagement
This presentation was delivered on September 26 to the Mills Community Support lunch and learn event in Almonte, Ontario, and then a slightly revised version was presented the following day at the Community Integration Network conference in Toronto.
Major Gifts and Social Media with Jay FrostHubSpot
Would you be surprised to learn that your million dollar donor is on Twitter? Every day, those who love and support your mission--and those who could join them--are communicating with their peers on social media. Finding them, listening to them and engaging with them are just three of the steps we can and should take to make our social media and fundraising programs work better and closer together.
Focusing on three areas essential to nonprofit success in the era of online giving: participatory programs, new younger donors, and communicating one's story. Produced as a training by Reggie Woolery of 'Arts4Good' for participants in "Give Big San Bernardino County 2015" campaign.
The 7 Shifts were developed by Tommy Crawford, Brian Fitzgerald, Amrekha Sharma, and Iris Maertens to help frame a change agenda for Greenpeace International. They were derived from a series of workshops worldwide that articulated Greenpeace's overarching story and posed the question: "What would be different about the organisation that truly lived that story from the organisation of today?"
Tommy and Brian now help other beautiful troublemakers articulate their stories and their shifts through their creative agency, Dancing Fox.
Attribution: Story Team, Greenpeace International
Flexing Content Strategy to Reach Millennials and Gen ZCarolyn Kent
Steps to craft a foundational content strategy that is still flexible enough to connect with Millennials and Gen Z in spite of their mindset differences.
No Yin Without Yang: Community Needs Civic Intelligence to be CompleteDouglas Schuler
This was presented at the Community Now conference at the Jewish Museum in Berlin in February 2015. http://community-infrastructuring.org/wp-content/uploads/Community_Now_Program.pdf
Why social organisations get more social change from social media. How traditional campaigning organisations will have to adapt, if they want to stay relevant in a world of distributed networks, collective expertise and open-source collaboration.
A short presentation on the rules of brand transformation from my personal experience across many clients - specifically how to ensure a successful outcome. Get in touch for more information.
A presentation taking the best bits from OK Cupid's analysis of online dating and what it means for how people look for love & relationships and what you should do as a result
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
2. The 'social' hypothesis
We are not thinking and calculating independent people.
Human behaviour is a function of our social nature.
As a result:
People are far more interested in each other than they are in our
brands, our stores and our advertising
3. Technology has served to emphasize our social nature & how
collaborative we are
We are a ‘we’ creature, not a ‘me’ one
4. If you want to create an idea that can be spread, appeal to
people’s social nature
Rather than chasing influencers, spend time
on understanding the audience’s buttons &
working out how to trigger them
5. The Formula for changing the world
What interested in? What to do with what
Who? Why Now?
Readiness to Embrace? you’re telling me?
Social Population + State Criticality + Simple Rules + Triggers =
Phase Transition
Pete Williams - Deloitte Digital
6. Doritos - Crash The Superbowl
4,000 entries
Social Population + State Criticality + Simple Rules + Triggers = 16 million views
Want to be Create your own Be on the
Youtube generation
famous Dorito ad Superbowl
7. 120,000 votes in
Social Population + State Criticality + Simple Rules + Triggers = two weeks
Opportunity to Part of the
People who want to be Just vote
get involved in a joke
eco-minded
fun way
8. ‘State Criticality’
We’re all looking to be part of
something
So what are our audience looking
to be a part of?
9. If you want an idea to spread people have to be
able to do something about it
“it's at least as important what your audience does with
your advertising as what your advertising does to your
audience”
get involved, viral, mash-ups, passing it on
10. Spreading the word on Facebook
Ask questions or make
superlatives
Don’t be geeky
11. If in doubt about what to talk about....
There are only four topics people are interested in...
Sex
Death
Power
Wealth
Useful.... if you’re at a boring dinner party
Source: Steve Hayden, Ogilvy
12. To take away
- Appeal to peoples social nature
- Understand ‘state criticality’ & readiness to embrace
- Work out what people can do with your campaign
- Do the heavy lifting for people