EVPs - Beyond the Theory: the challenges of EVP implementationHavas People
More and more organisations are viewing a clearly articulated employer brand as a powerful tool to help recruit – and retain – the right talent.
However, in our experience, the process can falter when we move beyond the theoretical research and creative development stages and actually implement and activate an Employee Value Proposition (EVP) within an organisation.
Graeme Wright, Strategy Director at Havas People; Sarah Cheyne, Global Head of Talent Acquisition Brand and Attraction at Zurich Insurance Group; Nick Francis, Creative Director at Casual Films and Danni Brace, Head of Global Client Development at Havas People explore the issues around EVP implementation – and what you can do to address them.
Case studies on the challenges from a marketing/branding perspective as well as the role of video in bringing the employer branding alive are presented. And we look at a successful example of brand creation and activation from a well-known consumer brand.
Andy Taylor, Global Employer Branding Director at Schneider Electric presents their EVP journey, highlighting the importance of clearly identifying objectives and ensuring that internal stakeholders are kept engaged throughout the whole process. Andy emphasises that candidate attraction is the same as customer attraction which means that your EVP belongs to everyone. This means that building an EVP is about educating all stakeholders at the outset and throughout the process. Whilst it may seem an obvious point, he also warns that it has to be aligned with the corporate brand and company values – a point which many organisations forget.
Natalie Mellin, Global Employer Brand, King
Robert Käck, Global Employer Brand, King
Claudia Tattanelli, Chairman Strategic Board, Universum
Companies achieve a solid talent brand message by first laying the foundation with a strong employee value proposition (EVP). A smart and structured EVP empowers the culture, community and workplace transformation that your employees love to post, tweet and talk about with their friends. Without an EVP, talent brand messaging risks being diluted or scattered.
Jennifer Boulanger, Head of Global Recruiting & Operations, Booking.com
Brendan Bank, CIO, Booking.com
Have you built your company culture yet? Research has shown that people are more likely to stay in an organisation because of the people and culture in the workplace. More and more companies are creating a culture in their organisations and programs to bring people together. Learn how you can do it too. Learn how Booking.com has used their culture to attract and relocate 79% of their new hires from across EMEA, APAC and America to work in The Netherlands.
DIY Employer Brand: 4 Steps to a Compelling Employer Brand from ScratchAndy, Xinbin Hu
While 72% of recruiting leaders worldwide agree that employer brand has a significant impact on hiring, just 55% have a proactive employer brand strategy. (Global Recruiting Trends 2016, LinkedIn)
If you belong to one of the 45% of companies who do not have a proactive employer brand strategy, getting started can feel daunting.
In this upcoming event at LinkedIn Hong Kong, LinkedIn Employer Brand specialists will show you how you can build a compelling employer brand in-house and from scratch.
You will learn:
How to setup your employer brand project for success
How to develop your Employer Value Proposition
How to plan your employer brand communications
How to rollout your employer brand
You will also get an overview of Next Generation LinkedIn Career Pages – a platform tailored to allow employees to voice their opinions on their respective organisations, better than ever.
Date: Tuesday, November 1, 2016 (English)
Time: 5:00pm - 6:00pm (check in starts at 4:30pm)
Address: 38/F, Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong
Alghanim presents how to measure the impact of your hires at ConnectIn Dubai 2015.
Connectin Dubai 2015 gathered 270 talent professionals and executive leaders on April 23rd from across the GCC to share talent acquisition best practices and thought leading content on employer branding, internal mobility, and measuring quality of hire. Speakers and agenda can be found here: https://lnkd.in/Connectindubai2015
EVPs - Beyond the Theory: the challenges of EVP implementationHavas People
More and more organisations are viewing a clearly articulated employer brand as a powerful tool to help recruit – and retain – the right talent.
However, in our experience, the process can falter when we move beyond the theoretical research and creative development stages and actually implement and activate an Employee Value Proposition (EVP) within an organisation.
Graeme Wright, Strategy Director at Havas People; Sarah Cheyne, Global Head of Talent Acquisition Brand and Attraction at Zurich Insurance Group; Nick Francis, Creative Director at Casual Films and Danni Brace, Head of Global Client Development at Havas People explore the issues around EVP implementation – and what you can do to address them.
Case studies on the challenges from a marketing/branding perspective as well as the role of video in bringing the employer branding alive are presented. And we look at a successful example of brand creation and activation from a well-known consumer brand.
Andy Taylor, Global Employer Branding Director at Schneider Electric presents their EVP journey, highlighting the importance of clearly identifying objectives and ensuring that internal stakeholders are kept engaged throughout the whole process. Andy emphasises that candidate attraction is the same as customer attraction which means that your EVP belongs to everyone. This means that building an EVP is about educating all stakeholders at the outset and throughout the process. Whilst it may seem an obvious point, he also warns that it has to be aligned with the corporate brand and company values – a point which many organisations forget.
Natalie Mellin, Global Employer Brand, King
Robert Käck, Global Employer Brand, King
Claudia Tattanelli, Chairman Strategic Board, Universum
Companies achieve a solid talent brand message by first laying the foundation with a strong employee value proposition (EVP). A smart and structured EVP empowers the culture, community and workplace transformation that your employees love to post, tweet and talk about with their friends. Without an EVP, talent brand messaging risks being diluted or scattered.
Jennifer Boulanger, Head of Global Recruiting & Operations, Booking.com
Brendan Bank, CIO, Booking.com
Have you built your company culture yet? Research has shown that people are more likely to stay in an organisation because of the people and culture in the workplace. More and more companies are creating a culture in their organisations and programs to bring people together. Learn how you can do it too. Learn how Booking.com has used their culture to attract and relocate 79% of their new hires from across EMEA, APAC and America to work in The Netherlands.
DIY Employer Brand: 4 Steps to a Compelling Employer Brand from ScratchAndy, Xinbin Hu
While 72% of recruiting leaders worldwide agree that employer brand has a significant impact on hiring, just 55% have a proactive employer brand strategy. (Global Recruiting Trends 2016, LinkedIn)
If you belong to one of the 45% of companies who do not have a proactive employer brand strategy, getting started can feel daunting.
In this upcoming event at LinkedIn Hong Kong, LinkedIn Employer Brand specialists will show you how you can build a compelling employer brand in-house and from scratch.
You will learn:
How to setup your employer brand project for success
How to develop your Employer Value Proposition
How to plan your employer brand communications
How to rollout your employer brand
You will also get an overview of Next Generation LinkedIn Career Pages – a platform tailored to allow employees to voice their opinions on their respective organisations, better than ever.
Date: Tuesday, November 1, 2016 (English)
Time: 5:00pm - 6:00pm (check in starts at 4:30pm)
Address: 38/F, Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong
Alghanim presents how to measure the impact of your hires at ConnectIn Dubai 2015.
Connectin Dubai 2015 gathered 270 talent professionals and executive leaders on April 23rd from across the GCC to share talent acquisition best practices and thought leading content on employer branding, internal mobility, and measuring quality of hire. Speakers and agenda can be found here: https://lnkd.in/Connectindubai2015
This is a super cool look at LinkedIn. It also includes all those other viral computer websites like Google and Facebook; it flips the common ideas on their head.
10 reasons why it's time to re think the EVPTEDxMongKok
The conventional approach to developing an Employee Value Proposition (EVP) is ripe for disruption. Too often we see mediocre, bland and meaningless EVPs that don't create real change. We are taking a stand against bland. Here are 10 reasons why we need to re-think the EVP.
Build it - What do you do when you are unknown to the market?
Leverage it - What do you do when you need to hire hard-to-find talent?
Breathe life to it – How do you focus on the whole Employee Life Cycle?
For a B2B company, GE's corporate brand needed to be synonymous with its employer brand. Shaunda Zilich, Global Employment Brand Leader, grew brand awareness and loyalty organically: through social media, storytelling and employee advocates.
Employee Value Propositions & Employer BrandingEngage Me
We answer the question, what is an EVP and Employer Brand? Outline your value offering to current and prospective employees and market your culture, to attract the best and right talent to your business.
SmashFly Transform: How Great Clips Turned Recruitment Marketing Into a Disci...SmashFly Technologies
To turn recruitment marketing into a discipline at Great Clips, Talent Acquisition Director Jared Nypen started with brand first. He focused on created personalizing content and nurturing their talent network to build brand advocacy and interest.
We are recruiting! We are always keen to speak with experienced professional recruiters, individuals interested in stepping out of their careers in property to explore a career within recruitment or those who simply feel they have the motivation & tenacity to succeed within a career in recruitment. Although experience is great, if you have the right attitude we want to hear from you!
We are recruiting in both our Manchester and London offices. Read our 'Work For Us' document to learn all about our company culture and understand if we're the right fit for you!
We’ve always been an organization with strong values, but scaling our Employer Brand with such rapid growth takes more than a compelling Employer Value Proposition (EVP). We needed to find a way to iterate on our current frameworks. To articulate and capture what makes Hootsuite special, and make it easy for current and future employees to sing from the same sheet of music.
Our answer was to develop an Employer Brand playbook, “A Guide to #HootsuiteLife.” The playbook was developed to share the why, what, and how we approach Employer Brand; including examples of Employer Brand campaigns and how our peeps can bring them to life. Focused primarily on equipping our talent department, we also wanted to build something that our employees felt equally empowered by.
Use this playbook to inspire your own employer brand.
Segmentation and the Employer Brand - Graeme Wright, Havas PeopleHavas People
Graeme Wright, Strategy Director at Havas People, presents the three forces that challenge recruitment and how the employer brand enables organisations to manage these forces.
This is a super cool look at LinkedIn. It also includes all those other viral computer websites like Google and Facebook; it flips the common ideas on their head.
10 reasons why it's time to re think the EVPTEDxMongKok
The conventional approach to developing an Employee Value Proposition (EVP) is ripe for disruption. Too often we see mediocre, bland and meaningless EVPs that don't create real change. We are taking a stand against bland. Here are 10 reasons why we need to re-think the EVP.
Build it - What do you do when you are unknown to the market?
Leverage it - What do you do when you need to hire hard-to-find talent?
Breathe life to it – How do you focus on the whole Employee Life Cycle?
For a B2B company, GE's corporate brand needed to be synonymous with its employer brand. Shaunda Zilich, Global Employment Brand Leader, grew brand awareness and loyalty organically: through social media, storytelling and employee advocates.
Employee Value Propositions & Employer BrandingEngage Me
We answer the question, what is an EVP and Employer Brand? Outline your value offering to current and prospective employees and market your culture, to attract the best and right talent to your business.
SmashFly Transform: How Great Clips Turned Recruitment Marketing Into a Disci...SmashFly Technologies
To turn recruitment marketing into a discipline at Great Clips, Talent Acquisition Director Jared Nypen started with brand first. He focused on created personalizing content and nurturing their talent network to build brand advocacy and interest.
We are recruiting! We are always keen to speak with experienced professional recruiters, individuals interested in stepping out of their careers in property to explore a career within recruitment or those who simply feel they have the motivation & tenacity to succeed within a career in recruitment. Although experience is great, if you have the right attitude we want to hear from you!
We are recruiting in both our Manchester and London offices. Read our 'Work For Us' document to learn all about our company culture and understand if we're the right fit for you!
We’ve always been an organization with strong values, but scaling our Employer Brand with such rapid growth takes more than a compelling Employer Value Proposition (EVP). We needed to find a way to iterate on our current frameworks. To articulate and capture what makes Hootsuite special, and make it easy for current and future employees to sing from the same sheet of music.
Our answer was to develop an Employer Brand playbook, “A Guide to #HootsuiteLife.” The playbook was developed to share the why, what, and how we approach Employer Brand; including examples of Employer Brand campaigns and how our peeps can bring them to life. Focused primarily on equipping our talent department, we also wanted to build something that our employees felt equally empowered by.
Use this playbook to inspire your own employer brand.
Segmentation and the Employer Brand - Graeme Wright, Havas PeopleHavas People
Graeme Wright, Strategy Director at Havas People, presents the three forces that challenge recruitment and how the employer brand enables organisations to manage these forces.
Talent Bites - Attracting & Retaining Women: Yelena GaufmanHavas People
Yelena Gaufman, Head of Planning at Havas WorldWide, presented 'Necessity of feminism' at the Talent Bites session 'Attracting and retaining Women', October 2015, London.
Nick Francis, Managing Director at Casual Films, talks about the importance of video in conveying intangible aspects to bring the employer brand alive.
Learn how data can help you better target and engage buyers
Justin Gray, Founder and CEO of LeadMD, gives you a set of tools that will help you design, implement and succeed with applying buyer intelligence and predictive data modeling to build intelligent buyer personas
L'Oreal Employer Branding and Employee Value Proposition (EVP)Link Humans
L'Oreal's new EVP launched in 2012 after a big listening exercise internally - based on 3 pillars: A thrilling experience, an environment that will inspire you & a school of excellence. Note: This is not Link Humans work, all L'Oréal - thanks to Dennis de Munck for this information.
In employer branding, EXPERIENCE is everythingHavas People
Brett Minchington, Chairman/CEO at Employer Brand International, talks about the trends in global employer branding, the importance of personalisation and the emergence of employee experience journey mapping
Talent Bites - Attracting & Retaining Women: Suzy LevyHavas People
Suzy Levy, Managing Director at The Red Plate, presented 'Inclusion & Diversity Trends Shaping Gender' at the Talent Bites session 'Attracting and retaining Women', October 2015, London.
Talent Bites - Attracting & Retaining Women: Sinead BuntingHavas People
Sinead Bunting, European Director of Consumer Marketing at Monster, presented 'Tech Talent: the Alarming Digital Skills Gap' at the Talent Bites session 'Attracting & Retaining Women', October 2015, London.
Talent Bites - Attracting & Retaining Women: Kathryn NawrockyiHavas People
Kathryn Nawrockyi, Gender Equality Director at Business in the Community, presented 'Project 28-40: the lived experience' at the Talent Bites session 'Attracting & Retaining Women', October 2015, London.
Talent Bites - Attracting & Retaining Women: Rachel McCourtyHavas People
Rachel McCourty, Insight Manager at Havas People, presented 'We have a problem: We don't have enough (senior) women in the workforce. What can we do?' at the Talent Bites session 'Attracting and retaining Women' - October 2015, London.
Personalising Recruitment - Jameel Amini - Personalisation in RecruitmentHavas People
Jameel Amini, Head of Digital Strategy at Havas People, presents personalisation in recruitment, providing successful personalisation examples in candidate attraction and onboarding.
Personalising Recruitment - Iain Munro - Waitrose Pick Your OwnHavas People
Iain Munro, Account Director at aisLondon, presents the use of personalisation in consumer marketing through the case study of 'Waitrose Pick Your Own'
EVPs- Beyond the Theory: Chivas Regal - Win the Right WayHavas People
Danni Brace, Head of Global Client Development at Havas People, looks at the word of consumer marketing, presenting the new Chivas regal case study, “Win the Right Way”.
The campaign addresses the principles of collaboration and entrepreneurial values held by Generation Y, which is the audience that Chivas Real aims at connecting with.
EVP Video - Bringing the Employer Brand to LifeHavas People
Nick Francis, Creative Director at Casual Films, looks at how video content can bring employer branding alive, giving the opportunity to share the story of a brand and transform its intangible traits into the tangible.
Nick asserts that an original, memorable, emotional and at the same time informative video expresses an employer brand in a significantly more engaging way.
EVPs - Beyond the Theory: The Zurich Talent Brand JourneyHavas People
Sarah Cheyne, Global Head of Talent Acquisition Brand and Attraction at Zurich Insurance Group, presents Zurich’s Talent Brand journey.
Besides her takeaways on the recruiting process, Sarah explains the steps that Zurich undertook to activate an authentic and credible Talent Proposition.
Graeme Wright, Strategy Director at Havas People, explores the issues around EVP implementation – and what you can do to address them.
Graeme outlines the ingredients of a successful EVP implementation, maintaining the importance of an emotional and experiential connection between employer and employee.
Beyond the EVP: The experience of Subsea 7Havas People
Global changes in the way organisations operate and the economic slump that the oil and gas industry is facing, mean that Subsea 7 have had to drastically adapt their ways of working. Key to this is creating a sense of purpose in the work they do so that their people go through change with them.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."