How Digital Transformation Impacts Your Organizations
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การลงทุนด้าน Digital Technology รวมถึงการทำ Digital Campaign ช่วย Transform องค์กรได้อย่างไร? - Attracting prospective students in 2019 - Leveraging digital tools to transform digital diversity in organization
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From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
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Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...
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Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Grow Your Business Online: Introduction to Digital Marketing
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website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
Digital Strategy Master Class - Andrew Rupert
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First Things First: Building and Effective Marketing Strategy
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PickUp_conversational AI_Capex, Inc._20240610
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Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
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This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
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Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Growth Marketing in 2024 - Randy Rayess, Outgrow
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Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
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From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...
Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...
WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
How to Use AI to Write a High-Quality Article that Ranks
How to Use AI to Write a High-Quality Article that Ranks
Grow Your Business Online: Introduction to Digital Marketing
Grow Your Business Online: Introduction to Digital Marketing
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Efficient Website Management for Digital Marketing Pros
Efficient Website Management for Digital Marketing Pros
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Future-Proof Like Beyoncé - Syncing Email and Social Media for Iconic Brand L...
Google Ads Vs Social Media Ads-A comparative analysis
Google Ads Vs Social Media Ads-A comparative analysis
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
Get Off the Bandwagon - Separating Digital Marketing Myths from Truth - Scott...
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How Digital Transformation Impacts Your Organizations
- 1. by Assist. Prof. Dr. Mana Patchimnan How Digital Transformation Impacts Your Organizations
- 2. How digital transformation impact the organization? Mana Patchimnan VP,Marketing Communication, UTCC
- 3. Transforming marketing communication tools and contents
- 4. Past University Marketing 7-8 years ago
- 5. Past University Marketing 5-6 years ago
- 6. Past University Marketing 4-5 years ago
- 7. Past University Marketing 3-4 years ago
- 8. IMC Tools in the Past Advertising PR Sales Promotion Direct Marketing Personal Selling Event Etc. Media TV Radio Newspaper Magazine Website In-store media IMC Tools in the Future Data Analytics InteractionDesign Startup tools for marketing Media Online/ SocialMedia Big Data E-commerce/E-payment Blockchain Robotics PresentPast Present…Perfect IMC Tools in the Present Customer Experience Design Understand Customer Journey Build Long-term Connections Content Management Keyword Management Media SocialMedia Google Website CRM tools (Email, Tele,Event) Chatbot/ Chat commerce Social Listening
- 10. Present
- 11. Present
- 12. Present
- 13. Present FB AD & Retargeting Google Adwords & SEO & GDN (Remarketing)
- 14. Present
- 15. Present
- 16. Present Telemarketing & Brand Engagement CRM Database
- 20. Fly Wheel • conversational tools • delight them along the way (individually) • empathetic advisor • expert on your product • attract qualified prospects, build trust and credibility for your business.
- 23. By sending 2-3 emails (So don’t PUSH too much)
- 30. Find new talents “Scouting for stars” Find routine jobs for “Dead wood” Re-skill/ Up-skill “Potentials” Challenging “Talents”
- 31. The right mindset for digital era • Agile • Flexible • Consumer-centric (touch points are important) • Lifelong learning • Change hunger (to be the game changer!) • Try everything new (free to try) • Networking • Good teamwork
- 38. Thank you