The document discusses how 3D printing is revolutionizing marketing and branding across various industries, citing examples from Coca-Cola, Nokia, Volkswagen, and more. Companies are using 3D printing to create personalized products and interactive consumer experiences, like mini bottles and custom phone cases. Additionally, campaigns such as Belvita's have utilized social media and 3D printing technology to engage consumers uniquely.

1. How 3D printing is changing
marketing and branding

2. Soft Drink Companies

3. Coca Cola Israel launches Mini Bottles

4. Allows consumers to create their mini me!
And take it away with mini Coca Cola Bottles

5. Cellphone
manufacturers

6. Nokia releases resources to 3D print phone cases

7. 3D Prints logo with Cholocate to celebrate
Calls it #Chokia :-)

8. Car Manufacturers

9. Volkswagen allows users to create their own Polo models
“The Polo Principle”

10. Home & Office
Furniture

11. Remember LOFT ?
1. Take a pic of living space
2. Redesign using their 3D software
3. Order from a furniture retail

12. The Movies

13. Warner Bros teamed up with Microsoft!
to give away a free!
3D printer blueprint of The Key of Erebor!
from!
The Hobbit: The Desolation of Smaug

14. The Music

15. Rapper Will.iam initiates printing!
“memorable moments”!
at live concerts

16. The Breakfast
Companies

17. Belvita’s Viral Campaign
1. Tweet your greatest morning accomplishment

18. Belvita’s Viral Campaign
2. Actors pose with
the action &
Scanning is done
3. Each tableau
was 3D printed,
affixed to a trophy
and mailed to the
person who
inspired it

19. Personalized
Stuff

20. 3D Printed Personalized Business Cards

21. Personalized Cake Toppers