The document describes the key features of the HolidayIQ product including a discovery layer to surface featured hotels, destinations, packages, and travelers. It also lists trending trips, site search, map and faceted browsing functions, best places to visit and selling packages based on bookings and inquiries. Additional features identify travelers based on their activity, provide insights into hotel chains, and position HolidayIQ as making holiday planning simple, fun and smart.

1. HolidayIQ
Product
Upgrade 2012
Discovery Layer
HolidayIQ

2. FEATURED OBJECTS
Featured
Hotel, Destination, Package and
Traveller
HolidayIQ

3. HOLIDAYIQ AWARDS
Based on traveller ratings and
reviews
HolidayIQ

4. TRENDING TRIPS
Gives travellers a snapshot of
booking activity on HolidayIQ
HolidayIQ

5. FB FRIENDS ON HOLIDAYIQ
HolidayIQ

6. SITE SEARCH
…with contextual auto-suggest
HolidayIQ

7. MAP BROWSE
HolidayIQ

8. FACETED BROWSE
Allowing for choices to be
surfaced up within a section
so that users SEE what’s
inside instead of guessing.
HolidayIQ

9. BEST PLACES TO VISIT
Destinations that are currently
most booked on HolidayIQ
HolidayIQ

10. BEST SELLING PACKAGES
Holiday packages that are most
enquired
HolidayIQ

11. TRAVELLER TYPE
Unique traveller identity based on
activity on HolidayIQ
HolidayIQ

12. HOTEL CHAINS
Traveller insights for each hotel
chain
HolidayIQ

13. HolidayIQ
Holiday planning made
simple, fun and smart!
HolidayIQ