The document discusses hiring a Magento developer from AResourcePool to build an ecommerce site using the Magento platform. Magento is an open-source ecommerce platform that allows for customizable online stores with features like a product catalog, order management, and SEO-friendly design. Hiring an experienced Magento developer provides skills, reduced costs, dedicated support, and access to the developer's expertise and knowledge of technologies like PHP, MySQL, and payment gateways.