1. Eiffel65 Dan Elg, Matt Huang, Rachael Stedman, Sarah Waskom

2. team eiffel65 Project Goal User Needs What We Made How It’s Improved What We Changed Insights From Our Users Major Takeaways

3. redesign the mbta kiosks

4. kiosk user goal get from point A… …to point B

5. purpose of mbta kiosks I am at point A and I want to get to point B Kiosk Want  Need Translation Fare you need to get to point B OR I want this fare type and amount Kiosk Financial Transaction Fare you need to get to point B

6. disjoint user groups user interface tasks what regular users need what infrequent users need financial transaction want to need translation

7. disjoint user groups user interface tasks what regular users need what infrequent users need Chris the Commuter Ted the Tourist Frankie the Freshman Sally the Sporadic

8. Purchasing CharlieTicket

9. 1 2 Touch Screen Main Options Carousel Screen Tap CharlieCard 5 6 7 3 4 LinkPass Options Screen Commuter Rail Options Screen Destination Search Screen CharlieCard Options Screen CharlieTicket Options Screen 9 Directions Screen 8 Other Amount 10 Fare Summary Screen 11 Payments Screen

10. 1 2 Touch Screen Main Options Carousel Screen Tap CharlieCard 5 6 7 3 4 LinkPass Options Screen Commuter Rail Options Screen CharlieCard Options Screen CharlieTicket Options Screen Destination Search Screen 9 10 8 Directions Screen Other Amount Fare Summary Screen 11 Payments Screen

11. before

12. before What’s a CharlieCard versus a CharlieTicket? Why are the fare amounts taped to the machine? What stop do I get off at if I want to go to the Quincy Market? Why do I have to calculate my own fare?

13. what we changed visibility customization assume less knowledge flattened hierarchy

14. What We Changed Visibility Flattened Hierarchy Customization Assume Less Knowledge

15. flattened hierarchy after before

16. increased visibility

17. assume less knowledge

18. customization

19. Left Some Things Alone!

20. paper prototype insights Initially designed for new users Modified to accommodate regular users Disjoint Users = Customization

21. heuristic evaluation insights

22. Heuristic Evaluation Insights

23. if we had infinite time… Boat Options Screen Implement other screens Monthly Bus Pass Screen Monthly LinkPass Screen Test on touch interface like iPad

24. Biggest Achievement: Meeting the needs of disjoint user groups MBTA information (fares, routes, special rates) is incorporated in the interface No drastic changes Minimal learning curve

25. impact within limits established standards hard to change large user base is disjoint focus on kiosk interface

26. questions?