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Afrikan markkinat erilaisissa kehitysvaiheissa 
Heta Pyhälahti, FinproSouth Africa 
4.9.2014
Southern Africa 
2 9/8/2014 © Finpro
Southern Africa 
Diamondsgoodbasefor economics 
Finland has special status 
International mining investments as driver 
Oil country start to develop 
Developing with new gas and coal resources 
Developed manufacturing country in BRICS.
AboutSouthern Africancountries 
Country 
Botswana 
Namibia 
Zambia 
Angola 
Mozambique 
South Africa 
Diamonds good based for economics 
Finland has special status. 
International mining investments as driver. 
Oil countrystart to develop. 
Developing withnew gas and coal resources 
Developed manufacturingcountry in BRICS. 
Population, million, 2013 
2,0 
2,3 
14,5 
21,5 
25,8 
53,0 
GDP billionUSD 
15 e 
12 
22 
122 
15 
354 
GDB(PPP) per CapitaUSD, 2013 
8 200 
1 800 
6 000 e 
1 200 
11 500 
GrossDomesticProduct (GDP) growthin 2013, % 
5.9 
4.4 
6.4 
6.8 
7.1 
1.9 
Mobilecelluralsubscriptionsper 100 people, 2013 
161 
110 
72 
48 
147 
Source: World Bank
South Africa–Developedmanufacturingcountry 
•Globally top finance and banking sector 
•Good Infrastructure 
•Distribution structures in place, competition exists 
•Large middle class, also upper class consumer market 
•Unequal –unemployment 25% -BBBEE 
•Gate to Southern Africa 
•EU most important partner in FDI -investments and trade 
•One of leading investors in African Continent (top 5)
South Africa–somemarketcharacteristics 
•Mining sector globally remarkable 
–High quality research, machinery manufacturing 
–Modernizationneededfromlabour and resourceintensivemode 
•Car manufacturing: BMW, Mercedes Benz,… 
•Large infrastructure investment program: rail, ports.. 
–Creates train manufacturing, component manufacturing 
•Demand for cleantech: water treatment, waste management, energy efficiency 
•Demands for local content , but remarkable importing
South Africa–somemarketcharacteristics 
•Provides high quality private health care services for Southern Africa 
•Export quality agriculture –strong food producing sector 
•Large retail chains investing also to neighboring countries 
•Variety of South African fast food franchising chains 
•South Africahasabout20 millionsmartphoneusers, growthof users27% in 2014. Note: AfriComin November.
Infrastructure 
•Economical growth, growth in import and export, growing investments specially in mining create great need for better infrastructure. 
•South Africa has good infrastructure all over the country, but remarkable investments 
•In Zambia and Mozambique strong role of China and mining companies 
–Bringing investments, engineering, technology, local and foreign workforce in use 
•Port investments in several countries: 
–Luanda, Walvis Bay, Durban, Richards Bay … 
–Differences in decision making and purchasing 
•Walvis Bay Corridor group with Namibianauthorities makes one week benchmarking visit to Finland in November.
Mining sectoras driver 
•Several countries have renewed the mining laws to attract new investments , but also to ensure the local income 
•International mining companies have strong influence in development (e.g. Vale in Mozambique, Chinese companies ) 
•South Africa is one of leading mining countries globally 
–Automation, underground mining, energy efficiency, water efficiency 
–Targeting to create beneficiation of minerals in South Africa 
•Zambiahas attracted several mining international mining investments 
–Not only a mine with new technology , but building up infrastructure, mining villages , services etc. 
•Botswanamoved diamond trade from UK to Botswana. 
–Look for diversification with new mines specially large coal resources 
•Namibiaopening new mines 
•Small scale mining often for construction materials 
•Illegal mining creates environmental and security challenges
Energy production-Current situation in Southern Africa 
2014/09/0 
8 
10 
© 
Finpro 
0 
50 
100 
150 
200 
250 
300 
Angola 
Botswana 
Mozambique 
South Africa 
Zambia 
TWh 
Total net electricity generation 2011 (TWh) 
Country 
Access to electricity 
% 
Generationcapacity 
MW 
Renewables capacity MW 
Fossil fuelscapacity 
MW 
Nuclear capacity 
MW 
Crude oilproduction 
bbl/d 
Natural gas production 
Bcf 
Refined petroleum products b/d 
Angola 
37,8 
1 657 
1 000 
657 
- 
1838 900 
383 
38 800 
Botswana 
45,7 
132 
- 
132 
- 
- 
- 
- 
Mozambique 
20,2 
2 429 
2 180 
249 
- 
- 
154 
1 000 
South Africa 
84,7 
44 283 
912 
40 141 
1 830 
168700 
42 
437 600 
Zambia 
22,0 
1 819 
1 812 
7 
- 
- 
- 
12 900
Someenergysectordevelopmentin Southern Africa 
•South Africa is close to energy crisis , but still importing to neighboring countries 
–Two large coal power plants getting ready (10 GW) 
–Planning to build more nuclear power 
–Remarkable cleantechmarket: 
–IPP programs for renewable energy production (up to 4000MW *2 by 2020 ), energy efficiency , smart grids 
–Notice local manufacturing possibilities and incentives 
•Botswana , Namibia remarkable electricity import from South Africa 
–now high interest for own production: coal and gas power plants 
•Zambia–large amount of hydropower projects in pipeline 
•Mozambiqueis building up globally remarkable gas and coal production, 
new power plans and transmission lines
EEP-SEA Energia ja ympäristöohjelma 
Ohjelman nimiEnergy and Environment Partnership Programme, (EEP-SEA) 
TavoiteVahvistaaenergiaturvaaja vähentää 
energiaköyhyyttälisäämälläenergiansaantia, energiatehokkuutta ja uusiutuvan energian käyttöä 
KohdealueEtelä-Afrikka, Lesotho, Swazimaa, Botswana, Mosambik, Namibia, Sambia, Tansania, Kenia, Uganda, Ruanda, Burundi & Seychellit 
Kesto & Budjetti 12/2017 asti & 34 MEUR (II vaihe) 
Lisäarvo yrityksilleOhjelma rahoittaa innovatiivisia projekteja uusiutuvan energian ja energiatehokkuuden sektoreilla. Rahoitusta voi hakea paikallispartnerin kanssa kahden rahoitusikkunan kautta 
(Window1: innovation& Window2: marketcreation) 
Lisätietoa www.eepafrica.org 
12
Thankyou! 
Contact about Southern Africa: 
Heta Pyhälahti 
Headof Trade Center Johannesburg 
Mobile +27 72 66 11 287 
Heta.pyhalahti@finpro.fi

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Itä- ja Länsi-Afrikan liiketoimintamahdollisuudet, Heta Pyhälahti

  • 1. Afrikan markkinat erilaisissa kehitysvaiheissa Heta Pyhälahti, FinproSouth Africa 4.9.2014
  • 2. Southern Africa 2 9/8/2014 © Finpro
  • 3. Southern Africa Diamondsgoodbasefor economics Finland has special status International mining investments as driver Oil country start to develop Developing with new gas and coal resources Developed manufacturing country in BRICS.
  • 4. AboutSouthern Africancountries Country Botswana Namibia Zambia Angola Mozambique South Africa Diamonds good based for economics Finland has special status. International mining investments as driver. Oil countrystart to develop. Developing withnew gas and coal resources Developed manufacturingcountry in BRICS. Population, million, 2013 2,0 2,3 14,5 21,5 25,8 53,0 GDP billionUSD 15 e 12 22 122 15 354 GDB(PPP) per CapitaUSD, 2013 8 200 1 800 6 000 e 1 200 11 500 GrossDomesticProduct (GDP) growthin 2013, % 5.9 4.4 6.4 6.8 7.1 1.9 Mobilecelluralsubscriptionsper 100 people, 2013 161 110 72 48 147 Source: World Bank
  • 5. South Africa–Developedmanufacturingcountry •Globally top finance and banking sector •Good Infrastructure •Distribution structures in place, competition exists •Large middle class, also upper class consumer market •Unequal –unemployment 25% -BBBEE •Gate to Southern Africa •EU most important partner in FDI -investments and trade •One of leading investors in African Continent (top 5)
  • 6. South Africa–somemarketcharacteristics •Mining sector globally remarkable –High quality research, machinery manufacturing –Modernizationneededfromlabour and resourceintensivemode •Car manufacturing: BMW, Mercedes Benz,… •Large infrastructure investment program: rail, ports.. –Creates train manufacturing, component manufacturing •Demand for cleantech: water treatment, waste management, energy efficiency •Demands for local content , but remarkable importing
  • 7. South Africa–somemarketcharacteristics •Provides high quality private health care services for Southern Africa •Export quality agriculture –strong food producing sector •Large retail chains investing also to neighboring countries •Variety of South African fast food franchising chains •South Africahasabout20 millionsmartphoneusers, growthof users27% in 2014. Note: AfriComin November.
  • 8. Infrastructure •Economical growth, growth in import and export, growing investments specially in mining create great need for better infrastructure. •South Africa has good infrastructure all over the country, but remarkable investments •In Zambia and Mozambique strong role of China and mining companies –Bringing investments, engineering, technology, local and foreign workforce in use •Port investments in several countries: –Luanda, Walvis Bay, Durban, Richards Bay … –Differences in decision making and purchasing •Walvis Bay Corridor group with Namibianauthorities makes one week benchmarking visit to Finland in November.
  • 9. Mining sectoras driver •Several countries have renewed the mining laws to attract new investments , but also to ensure the local income •International mining companies have strong influence in development (e.g. Vale in Mozambique, Chinese companies ) •South Africa is one of leading mining countries globally –Automation, underground mining, energy efficiency, water efficiency –Targeting to create beneficiation of minerals in South Africa •Zambiahas attracted several mining international mining investments –Not only a mine with new technology , but building up infrastructure, mining villages , services etc. •Botswanamoved diamond trade from UK to Botswana. –Look for diversification with new mines specially large coal resources •Namibiaopening new mines •Small scale mining often for construction materials •Illegal mining creates environmental and security challenges
  • 10. Energy production-Current situation in Southern Africa 2014/09/0 8 10 © Finpro 0 50 100 150 200 250 300 Angola Botswana Mozambique South Africa Zambia TWh Total net electricity generation 2011 (TWh) Country Access to electricity % Generationcapacity MW Renewables capacity MW Fossil fuelscapacity MW Nuclear capacity MW Crude oilproduction bbl/d Natural gas production Bcf Refined petroleum products b/d Angola 37,8 1 657 1 000 657 - 1838 900 383 38 800 Botswana 45,7 132 - 132 - - - - Mozambique 20,2 2 429 2 180 249 - - 154 1 000 South Africa 84,7 44 283 912 40 141 1 830 168700 42 437 600 Zambia 22,0 1 819 1 812 7 - - - 12 900
  • 11. Someenergysectordevelopmentin Southern Africa •South Africa is close to energy crisis , but still importing to neighboring countries –Two large coal power plants getting ready (10 GW) –Planning to build more nuclear power –Remarkable cleantechmarket: –IPP programs for renewable energy production (up to 4000MW *2 by 2020 ), energy efficiency , smart grids –Notice local manufacturing possibilities and incentives •Botswana , Namibia remarkable electricity import from South Africa –now high interest for own production: coal and gas power plants •Zambia–large amount of hydropower projects in pipeline •Mozambiqueis building up globally remarkable gas and coal production, new power plans and transmission lines
  • 12. EEP-SEA Energia ja ympäristöohjelma Ohjelman nimiEnergy and Environment Partnership Programme, (EEP-SEA) TavoiteVahvistaaenergiaturvaaja vähentää energiaköyhyyttälisäämälläenergiansaantia, energiatehokkuutta ja uusiutuvan energian käyttöä KohdealueEtelä-Afrikka, Lesotho, Swazimaa, Botswana, Mosambik, Namibia, Sambia, Tansania, Kenia, Uganda, Ruanda, Burundi & Seychellit Kesto & Budjetti 12/2017 asti & 34 MEUR (II vaihe) Lisäarvo yrityksilleOhjelma rahoittaa innovatiivisia projekteja uusiutuvan energian ja energiatehokkuuden sektoreilla. Rahoitusta voi hakea paikallispartnerin kanssa kahden rahoitusikkunan kautta (Window1: innovation& Window2: marketcreation) Lisätietoa www.eepafrica.org 12
  • 13. Thankyou! Contact about Southern Africa: Heta Pyhälahti Headof Trade Center Johannesburg Mobile +27 72 66 11 287 Heta.pyhalahti@finpro.fi