Heelprint Communications is a student-run public relations and advertising agency founded in 2009 at the University of North Carolina at Chapel Hill. It was established through a partnership between the university's Ad Club and Carolina PRSSA. The agency aims to provide students real-world experience while helping local businesses and non-profits. It has 65 members, including a 7-member board of directors and teams in marketing, public relations, and design. Heelprint Communications' services are offered at low-cost to organizations lacking communications presence, focusing on non-profits. Its vision is to help students gain experience for internships/jobs and support learning through collaboration.