The document describes the Pharmanex Bio Scan Wellness Program which uses a biophotonic scanner to non-invasively measure antioxidants in skin. It claims the program can enhance clinical outcomes, generate referrals, and generate income for healthcare practitioners by implementing antioxidant screening and recommendations. The initial investment is approximately $3,500 which is expected to generate $25,200 in annual income and provide a return on investment 5-20 times the initial investment through scanning fees and product sales revenue.

1. The Pharmanex
Bio Scan Wellness Program
• What if you could Enhance Clinical Outcomes
• What if you could Generate more Referrals
• What if you could Generate more Income

2. IT’S TOUGH OUT THERE
Reimbursement issues

3. THE COMMON
“OSTRICH
APPROACH”

4. Origin of Pharmanex
• Dr Joseph Chang, 15 years in the
Pharmaceutical industry (Wyeth)
• Identified need for quality control standards
in nutritional industry
• Co-founded Pharmanex in 1996
• Achieved $50 million/yr in sales
• Purchased by Nu Skin Enterprises in1998
for $135 million

6. • Invented at University of Utah (Jarvik artificial heart)
• Pharmanex purchased exclusive rights to device for 20 years
• Patented, validated noninvasive antioxidant measurement instrument
• Enhance clinical outcomes, generate referrals, income
Pharmanex Biophotonic Scanner

7. Higher
Frequency
Lower
Frequency
Wave Length (nm)
400 500 600 700
IRUV
from 473 nm to 510 nm
RAMAN SPECTROSCOPY

8. What Do We Measure?
Carotenoid antioxidants in stratum corneum

9. • Journal of Nutrition:
– Carotenoids (blood) are an indicator of total antioxidant status
– Carotenoids interact with the antioxidant network
– Vitamin E (blood) is not a good indicator of antioxidant status
Carotenoids Predict Antioxidant Status

10. You Are What You Eat
(and Absorb)
Antioxidants from the
foods you consume are
incorporated into cells
and tissues. The greater
your consumption of
antioxidant-containing
fruits and vegetables,
the higher the
concentration found in
your tissues.
Beta-carotene*
Lycopene*
Lutein*
*There are over 500 carotenoids found throughout nature, these are
just a few examples found in our diets

11. % of Adults Achieving the Recommended Dietary
Intakes of Fruits and Vegetables
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-24 25-34 35-44 45-54 55-64 >65
Age (Years)
Fruits
Vegetables
CDC Morbidity and Mortality Weekly Report 56(10);2007.

12. Fruit & Vegetable Consumption by State 2009
% of adults aged ≥ 18 yrs who consumed fruit 2 or more times per day and
vegetables 3 or more times per day

13. 2011 Data: n =14,000,000+
Mean SCS = 29,495
Skin Carotenoid Score
Frequency
LifePak
5-9 Fruits & VegetablesSmokers
Average (2-3 Fruits & Vegetables)
LifePak +
5-9 Fruits & Vegetables
Obesity

14. Effect of Fruit & Vegetable Consumption

15. Effect of LifePak Supplementation
19950
26858
29463
33173
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
Time (weeks)
0 4 8 12
V.Low|Low|Mod.|High
p < 0.01 p < 0.01
Scanner score

16. The European Journal of Nutrition
July 22, 2011
Vitamin/mineral supplementation and cancer, cardiovascular, and
all-cause mortality in a German prospective cohort
(EPIC-Heidelberg)
• 11 year study of 23,943 people
• users of antioxidant vitamin supplements
were 48% less likely to die from cancer
• users of antioxidant vitamin supplements
were 42% less likely to die from all causes

18. LifePak Nano Contains
60+ Antioxidants
• All 8 forms of natural vitamin E
• Buffered vitamin C
• Selenium, Copper, Zinc, Manganese
• Nano Carotenoids:
– as found in 5 10 fruits & vegetables per day‐
• Over 20 Flavonoids:
– green tea catechins, quercetin, naringenin,
hesperidin, grape seed polyphenols, resveratrol
• Alpha lipoic acid
• And more

19. The Nano Technology
Difference
nano-nutrients are easily dispersed and absorbed
vs

20. LifePak®
Clinical Study
Smidt CR, Seidehamel RJ, Devaraj S,
FASEB Journal Vol.13 # 4, p.A546, 03/99
LDL Protection
Vitamin E
Beta-carotene
Antioxidant and Cardiovascular Health

21. Eat all this everyday or take LifePak

22. Pioneers in Aging Research for 30 yrs

23. BREAKTHROUGH GENETIC APPROACH to ANTI-AGING SCIENCE
30 YEARS of PROPRIETARY RESEARCH
EXCLUSIVE & PATENTED SCIENCE
A SUPER-CLASS of ANTI-AGING
PRODUCTS
IDENTIFY, TARGET & RESET YOUTH GENE
CLUSTERS

24. AGELOC VITALITY HEATMAP
YOUNG GENE EXPRESSION
TARGET OLD GENE EXPRESSION
OLD GENE EXPRESSION WITH
AGELOC SCIENCE
RESET
COLUMN 1 COLUMN 2 COLUMN 3
COLUMN 3 SHOWS HOW
AGELOC SCIENCE RESET
92% OF THE GENES
TOWARD A MORE
YOUTHFUL GENE
EXPRESSION PATTERN.
*Fatigue
*Mental Acuity
*Sexual Vitality
AGELOC™ RESULTS INSIDE

25. ageLOC Vitality Improves
3 Dimensions of Vitality:
Physical Vigor
Mental Acuity
Sexual Vitality
AGELOC™ VITALITY

26. GENETIC BASIS OF WEIGHT LOSS

27. NY Times #1 Best Seller June 2011

28. Bio Scan Wellness Program
“Show Me the Money”

29. ROI (Return on Investment)
• Typical ROI for new equipment 3-5 years
vs
• Expected ROI for Bio Scan Wellness Program
= 5 to 20 times investment annually

30. Initial Investment
$2,750 Health Care Professional Pkg
$ 500 deposit (refundable)
80 shipping of scanner
$ 3,330 + Tax
Approximately $3,500

31. The Lease
BioPhotonic Scanner 36 months @ $209 per month
HOW TO GET A FREE LEASE:
Add 5 patients to ADR in any month
or
Have $5,000 or more in sales volume
Healthcare Practitioners who work the program
never make a lease payment

32. Scanning Fees
• Charging the patient for the initial scan is
ESSENTIAL
• No charge = no perceived value
• Minimum charge of $20 is recommended
• About the same as typical co-pay

33. Scanning Revenue
Scan 2 or 3 patients per day
50 scans per month x $20 = $1000 per month
$12,000 per year = 3x ROI

34. Product Revenue
50 Patients purchasing $100 per month ADR =
$5,000 per month sales Volume x 22% = $1100.
= Free Scanner lease = $13,200 revenue annually
$ 13,200 residual income annually
+ 12,000 scanning fees
$ 25,200 annual income (7x ROI)

35. Patient Participation
On average 10% of your patients will decide for
themselves to increase their Antioxidant Score
and improve their health by using our products.
Approximate numbers:
100 patients = $30,000 yr. + Scan fees
300 patients = $90,000 yr. + Scan fees
Residual income that you take
into retirement!

36. Program Success
The Program will be successful when:
• Practitioner uses the Pharmanex Products
to increase their own Antioxidant Score.
• Practitioner recommends the products.
• Patients are charged for the first Scan
• Staff participates and is incentivized $$

37. Embrace Response-Ability
• What if you were to Enhance Clinical Outcomes
• What if you were to Generate more Referrals
• What if you were to Generate more Income

38. START TODAY
#1 Purchase the HealthCare Practitioner’s
Starter Package.
#2 Schedule follow-up so we can assist you
and your staff on how to implement the
Bio Scan Wellness Program