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It’s time for a Watch
MANUFACTURINGRenaissance
We are an Americanwatch
brand dedicated to the
RESURGENCE of American
Watch Manufacturing.

We are challenging the
Swiss watch industry by
providing consumers luxury
watches with well-executed
designs and appeal at an
accessible price.
had its own $uccessfulwatch industry for
 over       years. We pioneered precision mass
 production making reliable and accurate watches.




By the 1960s American companies had gone out of
business or had been bought out by foreign interests.
Jean Claude Biver, Chairman Hublot, LMVH


2.2 MILLION SWISS
WATCHES EXPORTED TO
THE      YEARLY at a
value of $2.8 billion

                                            “Swiss Made” symbolizes
                                    precision, reliability, quality and prestige.
        The Swiss
        99% of the Luxury
        market in the
The watch industry is the 3rd
largest sector in Switzerland’s
economy and accounts for
      of Switzerland’s GDP

24 companies
                                      In 2011 Swiss watches
employ                            accounted for more than 1/2
people.                           of the global watch market, or
                                           $21.8 billion
      The global market for
      watches is projected to
      reach $46.65 billion by
      2017.
OPPORTUNITY
            Revive              Watch Manufacturing
Build high quality, mass-marketed, luxury products at a lower cost
here in the U.S.where labor accounts for less than 10% of total costs.
OUR STRATEGY

-- Initially use “Swiss Made” label to build
brand and produce higher quality watches
to sell at a lower price until we can
manufacture here.

-- Manufacture several in-house movements
that are comparable with Swiss COSC
certification within 5 yrs.

-- Mass produce movements for sale to other
watch companies.

-- Produce luxury watches for export to
other countries.

-- Strip Market Share from competitor
brands .
is competing in a global market.
Reviving our watch industry creates…




                     And leads to



                                                    Dr. George Daniels


         American watchmaker Steven Phillips invents
         Self-Powered Mechanical Watch Movement
         that requires neither winding nor wearing to
         operate.
This is       . We put men on the
Moon and 3 rovers on Mars. We
can do anything !!
What We Need

              •Needed to start
               manufacturing our Swiss
 $134K         Made line of Watches (Initial
               production of 500 qty)

              •Ad Buys (International Watch
               (IW) Magazine, Watch
               Time, Watch
 $20K          Journal, QP, Revolution, GQ,
               Robb
               Report, WatchUSeek, Watch
               Freeks)

              •Total needed to Manufacture
 $238K         3 new watch lines (1,500
               watches)



Potential     •$278K-$315K (Based on
               projection of 500 watches sold)
  Sales        within 12 months
WHY ARE WE
CONFIDENT?
See For Yourself
Compare Ours and Theirs
Hager GMT Professional                                                                                 Tag Heuer
                                                                                                    AquaracerCalibre 5

                                                $800                    $1700


                                 Engraved Ceramic Bezel;            Aluminum Bezel;
                                Sapphire anti-reflective            Sapphire anti-reflective
                                crystal; double flange dial         crystal

                                 Customized HR24                    Tag HeuerCalibre
                                automatic movement with             automatic movement
                                special movement finishing          (based on ETA 2824
                                                                    movement)
                                Water resistant to 200m
                                                                    Water Resistant to 300m
                                 Available in Stainless
                                Steel or all black Diamond
                                Like Carbon Case (DLC)



    Other comparisons can be made to the Omega Seamaster retail cost $2,000, TissotSeastar retail cost $875, Certina DS
    Diver retail cost $1200, Longines Hydro Conquest retail cost $1,150 and the Rolex Submariner retail cost $7,000.
Compare Ours and Theirs
Hager GMT Traveler                                                                             Rolex GMT Master II


                                             $1100                    $7000


                                Engraved Ceramic Bezel;           Engraved Ceramic Bezel;
                               Sapphire anti-reflective           Sapphire anti-reflective
                               crystal                            crystal

                                24 hour scale Second              24 hour scale Second
                               Time Zone via                      Time Zone via
                               independently settable 12-         independently settable 12-
                               hour hand                          hour hand

                                Customized HR28                   Rolex Caliber 3186
                               automatic movement with            automatic movement
                               special movement finishing

                                Available in Stainless
                               Steel or all black Diamond
                               Like Carbon Case (DLC)
      While there are an assortment of GMT’s on the market, only the Rolex GMT Master II was the most comparable to what
      we offer. Other comparisons include the Omega Seamaster GMT retail cost $3,400 and the Omega Seamaster 300 retail
      cost $ 2,680.
Compare Ours and Theirs
Hager Skymaster                                                                                Certina DS Action Diver


                                             $1450                     $2300


                                Engraved Ceramic Bezel;           Aluminum Bezel;
                               Sapphire anti-reflective           Sapphire anti-reflective
                               crystal.                           crystal

                                Double flange dial with           Modified ETA 7750
                               recessed sub-dials.                automatic movement.

                                Modified ETA 7750                 Water resistant to 200m.
                               automatic movement.

                                Water resistant to 200m.

                                Available in Stainless
                               Steel or all black Diamond
                               Like Carbon Case.

  Other comparisons can be made to the Hanhart Desert Pilot retail cost $7,950, Omega Planet Ocean retail cost
  $5,500, Omega Seamaster chronograph retail cost $4,200, Longines Hydro Conquest retail cost $1,800, and the Tag
  HeuerAquaracer 500 Calibre 16 retail cost $2,500.
Pierre Brown – Co-Founder, CEO
                                  Senior Consultant Foreign Policy and Development, SAIC
                                  U.S. Government Foreign Policy
                                  Watch Enthusiast/Watch Idiot Savant

                                 Brenda Brown – Co-Founder
                                  Founder FyrebrandedKozy’s
                                  Web Designer


                                 Gregory White – Business Development /Distribution
                                  CEO Greg White Consulting
                                  CEO Happy Hour Watches
                                  VP Sales Patriot Investments
                                  Horologist; Mbr International Watch & Jewelry Guild since 1999

                                 Tom Evans– CFO
                                  Consultant- CPA with 20 years Experience
                                  CFO FoodPRO Corp. Oversaw $60 million budget

                                                  Advisors
       Thomas Hagan (Former VP/manager of business lending, 30 yrs banking experience; SCORE mentor)
Ibrahim Ökten (CEO Kronos Ltd, owner of Zeitlos-Uhren watches. Hfg German School of Design; 20yrs experience)
Pronounced (de) Ha•Ger


                         Please Support Us. For more
                              information contact
                           info@hagerwatches.com
APPENDIX
Why Hager is Uniquely Positioned to Gain a
        Portion of the Luxury Watch Market

We are passionate about watches. We are not just selling a
consumer product, or even a branded product. We are selling an
emotional product. We aren’t just offering a style, we are offering
a message. Ultimately, we are not just offering watches, we are
offering our personal culture. We can create luxury watches at a
lower cost and with higher quality than anywhere in the world.
This is about all of us, the re-industrialization of American
manufacturing and the resurgence of America’s watch industry.
That’s why Hager is named after the town in which we live.

                                           $40 Billion
                                             global       1%
                                             watch       Market
                                            market       Share

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Hager watches crowdfunder pitch deck

  • 1. It’s time for a Watch MANUFACTURINGRenaissance
  • 2. We are an Americanwatch brand dedicated to the RESURGENCE of American Watch Manufacturing. We are challenging the Swiss watch industry by providing consumers luxury watches with well-executed designs and appeal at an accessible price.
  • 3. had its own $uccessfulwatch industry for over years. We pioneered precision mass production making reliable and accurate watches. By the 1960s American companies had gone out of business or had been bought out by foreign interests.
  • 4.
  • 5. Jean Claude Biver, Chairman Hublot, LMVH 2.2 MILLION SWISS WATCHES EXPORTED TO THE YEARLY at a value of $2.8 billion “Swiss Made” symbolizes precision, reliability, quality and prestige. The Swiss 99% of the Luxury market in the
  • 6. The watch industry is the 3rd largest sector in Switzerland’s economy and accounts for of Switzerland’s GDP 24 companies In 2011 Swiss watches employ accounted for more than 1/2 people. of the global watch market, or $21.8 billion The global market for watches is projected to reach $46.65 billion by 2017.
  • 7.
  • 8. OPPORTUNITY Revive Watch Manufacturing Build high quality, mass-marketed, luxury products at a lower cost here in the U.S.where labor accounts for less than 10% of total costs.
  • 9. OUR STRATEGY -- Initially use “Swiss Made” label to build brand and produce higher quality watches to sell at a lower price until we can manufacture here. -- Manufacture several in-house movements that are comparable with Swiss COSC certification within 5 yrs. -- Mass produce movements for sale to other watch companies. -- Produce luxury watches for export to other countries. -- Strip Market Share from competitor brands .
  • 10. is competing in a global market. Reviving our watch industry creates… And leads to Dr. George Daniels American watchmaker Steven Phillips invents Self-Powered Mechanical Watch Movement that requires neither winding nor wearing to operate.
  • 11. This is . We put men on the Moon and 3 rovers on Mars. We can do anything !!
  • 12. What We Need •Needed to start manufacturing our Swiss $134K Made line of Watches (Initial production of 500 qty) •Ad Buys (International Watch (IW) Magazine, Watch Time, Watch $20K Journal, QP, Revolution, GQ, Robb Report, WatchUSeek, Watch Freeks) •Total needed to Manufacture $238K 3 new watch lines (1,500 watches) Potential •$278K-$315K (Based on projection of 500 watches sold) Sales within 12 months
  • 14. Compare Ours and Theirs Hager GMT Professional Tag Heuer AquaracerCalibre 5 $800 $1700  Engraved Ceramic Bezel;  Aluminum Bezel; Sapphire anti-reflective Sapphire anti-reflective crystal; double flange dial crystal  Customized HR24  Tag HeuerCalibre automatic movement with automatic movement special movement finishing (based on ETA 2824 movement) Water resistant to 200m Water Resistant to 300m  Available in Stainless Steel or all black Diamond Like Carbon Case (DLC) Other comparisons can be made to the Omega Seamaster retail cost $2,000, TissotSeastar retail cost $875, Certina DS Diver retail cost $1200, Longines Hydro Conquest retail cost $1,150 and the Rolex Submariner retail cost $7,000.
  • 15. Compare Ours and Theirs Hager GMT Traveler Rolex GMT Master II $1100 $7000  Engraved Ceramic Bezel;  Engraved Ceramic Bezel; Sapphire anti-reflective Sapphire anti-reflective crystal crystal  24 hour scale Second  24 hour scale Second Time Zone via Time Zone via independently settable 12- independently settable 12- hour hand hour hand  Customized HR28  Rolex Caliber 3186 automatic movement with automatic movement special movement finishing  Available in Stainless Steel or all black Diamond Like Carbon Case (DLC) While there are an assortment of GMT’s on the market, only the Rolex GMT Master II was the most comparable to what we offer. Other comparisons include the Omega Seamaster GMT retail cost $3,400 and the Omega Seamaster 300 retail cost $ 2,680.
  • 16. Compare Ours and Theirs Hager Skymaster Certina DS Action Diver $1450 $2300  Engraved Ceramic Bezel;  Aluminum Bezel; Sapphire anti-reflective Sapphire anti-reflective crystal. crystal  Double flange dial with  Modified ETA 7750 recessed sub-dials. automatic movement.  Modified ETA 7750  Water resistant to 200m. automatic movement.  Water resistant to 200m.  Available in Stainless Steel or all black Diamond Like Carbon Case. Other comparisons can be made to the Hanhart Desert Pilot retail cost $7,950, Omega Planet Ocean retail cost $5,500, Omega Seamaster chronograph retail cost $4,200, Longines Hydro Conquest retail cost $1,800, and the Tag HeuerAquaracer 500 Calibre 16 retail cost $2,500.
  • 17. Pierre Brown – Co-Founder, CEO  Senior Consultant Foreign Policy and Development, SAIC  U.S. Government Foreign Policy  Watch Enthusiast/Watch Idiot Savant Brenda Brown – Co-Founder  Founder FyrebrandedKozy’s  Web Designer Gregory White – Business Development /Distribution  CEO Greg White Consulting  CEO Happy Hour Watches  VP Sales Patriot Investments  Horologist; Mbr International Watch & Jewelry Guild since 1999 Tom Evans– CFO  Consultant- CPA with 20 years Experience  CFO FoodPRO Corp. Oversaw $60 million budget Advisors Thomas Hagan (Former VP/manager of business lending, 30 yrs banking experience; SCORE mentor) Ibrahim Ökten (CEO Kronos Ltd, owner of Zeitlos-Uhren watches. Hfg German School of Design; 20yrs experience)
  • 18. Pronounced (de) Ha•Ger Please Support Us. For more information contact info@hagerwatches.com
  • 20. Why Hager is Uniquely Positioned to Gain a Portion of the Luxury Watch Market We are passionate about watches. We are not just selling a consumer product, or even a branded product. We are selling an emotional product. We aren’t just offering a style, we are offering a message. Ultimately, we are not just offering watches, we are offering our personal culture. We can create luxury watches at a lower cost and with higher quality than anywhere in the world. This is about all of us, the re-industrialization of American manufacturing and the resurgence of America’s watch industry. That’s why Hager is named after the town in which we live. $40 Billion global 1% watch Market market Share