#SOCIETY30DriebergenJuni, 2011
RONALD VAN DEN HOFF#SOCIETY30
€OVERHEID &POLITIEKPRODUCENTENZOMBIEECONOMYCONSUMENTFINANCIALSREGENTEN –QUANGO’S
	ZOMBIE BLOOPERS
	ZOMBIE BLOOPERS
“WE PROBEREN WERKGELEGENHEID TE REDDEN AAN BOORD VAN DE TITANIC”.Peter Sloterdijk, German Philosopher.“ANYBODY THAT THINKS WE COME OUT OFTHIS RECESSION AND GET BACK TOBUSINESS AS USUAL IS DEEPLYMISTAKEN.”Don Tapscott
“A Knowmad is a nomadic knowledge worker that is, a creative, imaginative, and innovative person who can work with almost anybody, anytime,and anywhere.”John MoravecFREE AGENT – SELF EMPLOYED PROFESSIONALINTERNET  =  SOCIAL:WEB2.0          GROUNDSWELL
1.0Organisaties2.0Communication3.0StakeholdersSource: Marco Derksen, Marketingfacts
SIMPLE, SMART, SHARING & SUSTAINABLE
simple
simple
smart
smart
smart
sharing
MONEY
sharing
smart
smart
GEVEN = ONTVANGENSOCIALE STRUCTUURASYNCHRONE WEDERKERIGHEIDWEGGEVEN:WEG=WEGsustainable
sharingCROWD COLLABORATION
sharing!CROWD COLLABORATION
VALUENETWORK22 RETWEETS19.000 CONTACTS
12.000 + downloads3200 tradtioneelverkochtVALUENETWORK22 RETWEETS19.000 CONTACTS
INTERDEPENDENTE ECONOMIEverbondenheidduurzaamheidwederkerigheidOVERHEIDPRODUCENTENCO-WORKING       CROWDSOURCING   CO-CREATION CROWDFORCINGCOLLABORATIVE PROSUMPTIONPROSUMERPROSUMERREGENTEN
PRODUCENTENVALUE NETWORKSPROSUMER
VALUE NETWORKSCOLLABORATIVE LIFESTYLE
OnlineMatchingMeetingroomssustainableFreeFree?No terms & conditionsMatchingMobile layarFree?ReviewsFree
Social EconomischeEntiteitVirtual DNAsustainableEvent softwarePlazagroupconnectionsQ & ASocial singlesignonWikiGoogle appsintegrationDigital coachingMeeting PlannerTwitterintegrationBlogMobileForumCOLLABORATION ECOSYSTEM
LONG SNOUTPARETO 20-80 RULEHIGHLOWHIGHLOWSALESPERCLIENTVALUE PERCLIENTFAFAFANBRCLIENTSNBR OFCLIENTSHIGH                                                                       LONG TAIL
THE MESHLONG SNOUTHIGHLOWVALUEPER CLIENTNBR OFCLIENTSVALUE NETWORKS & VALUE CONSTELLATIONS
THE MESH
“Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”-frankmeeuwsen: “@WillemDudok seats2meet.com #s2m    -okparking: “@WillemDudok seats2meet”    -paulvereijken: “@WillemDudok @Seats2Meet ”-pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”Tientjesnet    Gisteren een te gekke avond gehad bij #S2M. De plek, de mensen, de catering: alles werkt daar samen om de ervaring te versterken.
GOOGLE MAXSTRATEGY
....S2M LAYARLOCATION FINDER
MOBILECHECK IN
SERENDIPITYUNEXPECTED RELEVANCECHECK IN
MONDAY            TUESDAY                 WEDNESDAY              THURSDAY              FRIDAY                      SATURDAY                  SUNDAY
REAL TIMEON DEMANDRELEVANCECONTENTCURATIONSALESMARKETINGPRRESERVATIONSWEBMASTERPURCHASINGFOOD & BEVERAGE
VALUE CHAINVALUE NETWORKRESULTSMARKETINGSALESPRRESERVATIONS3 FTE NOW,USED TO BE 20!PROFITABILITY3X HIGHER,SOCIAL CAPITAL NOT EVEN COUNTINGFROM 2 TO20 S2M LOCATIONSWITHIN THE YEARWE ARE GOING INTERNATIONAL!
DESIGN
SIMPLE,SMART, SHARING& SUSTAINABLE

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