Google Cloud Platform : The API model

•

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Google Cloud, l'un des 14 experts de la journée lafrenchmobileDAY février 2015 - Stratégie API : Soyez disruptif pour vos clients

Technology

Google Cloud Platform: The API model
Joris Seznec
Sales Manager Google Cloud Platform France
jseznec@google.com

Time to 50 million users
The phone
Radio
75 YEARS
38 YEARS
13 YEARS
3.5 YEARS
35 DAYS Million users
50 DAYS
TV
Facebook
50

Save Scale Succeed
Concentrate on your
core mission and
accelerate TTM
Leverage massive, scalable
computing power
Save on capital
and operational costs
What you want to do ?

700million
“App Engine enabled us to focus on developing the
application. We wouldn’t have gotten here without the
ease of development that App Engine gave us.”
Bobby Murphy, CTO
Snapchat sends
photos and videos each day Google App Engine
scaled seamlessly
during growth to
millions of users
Small team is able
to innovate quickly
and expand
globally

What you do...
What your
customers see...
What they have to
do...
What their
customers see...

Physical hosting
Electricity, cooling, security, fire protection etc
Hardware
CPUs, Memory, Disks, Tape etc
Server Software
OS, Database, App server, patching etc
Your App
Code, libraries
Customers
Money, fame...
Services
CDN, storage, mail etc
Revenue Generating
Differentiating
Cost
What they have
to do...
What their
customers see...

IaaS
Infrastructure-as-a-Service
PaaS
Platform-as-a-Service
SaaS
Software-as-a-Service
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
Packaged
Software
Applications
Data
Runtime
Middleware
O/S
Virtualization
Servers
Storage
Networking
You Manage
Cloud Computing
Google
Vendor Managed

Google Ecosystem + APIs
• Take advantage of Google’s entire ecosystem of services:
Search
Web analytics
Monetization
App Distribution

For the past 16 years, Google has
been building out the world’s fastest,
most powerful, highest quality cloud
infrastructure on the planet.

Cloud Platform is built on the same
infrastructure that powers Google.

Google Cloud Platform
NetworkingCompute Big Data Management Storage Mobile
Developer
Tools

Mobile Gaming
Big Data
Storage
High Performance
Computing
Digital Marketing
Google Cloud Platform

Host Wix Editor on
App Engine
Uses Google Cloud
Storage to store static
media files
Serve production media
traffic from Compute
Engine
“We chose Google Cloud Platform because
of its ease of management, scalability and
speed of development.”
~11 Million
files uploaded per day
of storage managed
per day
600TB 8.6M
images resized
per day

“The economics of
Cloud are real.”
49%
of North
American orders
placed from
mobile devices
4.5M
active customers Use Hadoop &
BigQuery to run
analytics across
customer data

View the recording of this webinar: http://www.mulesoft.com/webinars/esb/welcome-api-economy Learn more about our Anypoint Platform for APIs: https://www.mulesoft.com/platform/api Gartner predicts 75% of Fortune 500 enterprises will open an API by 2014. In this new API economy, those without an API strategy will be left behind. What does this mean for you and your business? Join Ross Mason, MuleSoft Founder, for a discussion on key API trends and what you can do in this New Enterprise era to unlock competitive advantage for your organization. Questions discussed: What has changed with APIs? What is the API economy and how did we get here? How are APIs transforming enterprises? What are key API trends my organization should be planning for? How can APIs make my business more competitive?

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A common mistake when discussing API business models is to think of the API first. But everyone should consider how an API will interact with a business model. We will answer to the following questions: What is an API? Which business model can you include in an API? How to use the canvas model to build a badass API? Nicolas Grenié is a Hacker in Residence at 3scale living between Barcelona and San Francisco. He built his first website in 2000 using Microsoft Word, and since them did not stop learning about programming. Nicolas likes to try new languages all the time, so he has experience in PHP, Ruby and Node. When not working you have a good chance to find him hacking on side projects or enjoying a good craft beer. And of course, as he is French, frog and snails are part of his daily diet!

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Google Cloud Platform : The API model

1. HTAG%#LFMDAY%

3. Google Cloud Platform: The API model Joris Seznec Sales Manager Google Cloud Platform France jseznec@google.com

4. Time to 50 million users The phone Radio 75 YEARS 38 YEARS 13 YEARS 3.5 YEARS 35 DAYS Million users 50 DAYS TV Facebook 50

5. Save Scale Succeed Concentrate on your core mission and accelerate TTM Leverage massive, scalable computing power Save on capital and operational costs What you want to do ?

6. APIs ?

7. 700million “App Engine enabled us to focus on developing the application. We wouldn’t have gotten here without the ease of development that App Engine gave us.” Bobby Murphy, CTO Snapchat sends photos and videos each day Google App Engine scaled seamlessly during growth to millions of users Small team is able to innovate quickly and expand globally

8. What you do... What your customers see... What they have to do... What their customers see...

9. Physical hosting Electricity, cooling, security, fire protection etc Hardware CPUs, Memory, Disks, Tape etc Server Software OS, Database, App server, patching etc Your App Code, libraries Customers Money, fame... Services CDN, storage, mail etc Revenue Generating Differentiating Cost What they have to do... What their customers see...

10. IaaS Infrastructure-as-a-Service PaaS Platform-as-a-Service SaaS Software-as-a-Service Applications Data Runtime Middleware O/S Virtualization Servers Storage Networking Applications Data Runtime Middleware O/S Virtualization Servers Storage Networking Applications Data Runtime Middleware O/S Virtualization Servers Storage Networking Packaged Software Applications Data Runtime Middleware O/S Virtualization Servers Storage Networking You Manage Cloud Computing Google Vendor Managed

11. Google Ecosystem + APIs • Take advantage of Google’s entire ecosystem of services: Search Web analytics Monetization App Distribution

12.

13.

14. For the past 16 years, Google has been building out the world’s fastest, most powerful, highest quality cloud infrastructure on the planet.

15. Cloud Platform is built on the same infrastructure that powers Google.

16. Google Cloud Platform NetworkingCompute Big Data Management Storage Mobile Developer Tools

17. Mobile Gaming Big Data Storage High Performance Computing Digital Marketing Google Cloud Platform

18. Host Wix Editor on App Engine Uses Google Cloud Storage to store static media files Serve production media traffic from Compute Engine “We chose Google Cloud Platform because of its ease of management, scalability and speed of development.” ~11 Million files uploaded per day of storage managed per day 600TB 8.6M images resized per day

19. “The economics of Cloud are real.” 49% of North American orders placed from mobile devices 4.5M active customers Use Hadoop & BigQuery to run analytics across customer data

20. Cloud APIs Applications

21. cloud.google.com

22. Merci jseznec@google.com