The document discusses Andrew Goodwin's six key features of music videos: 1) A relationship between lyrics and visuals, 2) A relationship between music and visuals, 3) Demonstrating genre characteristics, 4) Close ups of the artist per record label demands, 5) References to looking/voyeurism, and 6) Intertextual references. It provides examples from the music video for "International Love" to illustrate the first four features.

1. ANDREW GOODWINS SIX
FEATURES OF MUSIC VIDEOS
BY TOM BOND

2. THE SIX FEATURES
1. There is a relationship between visuals and lyrics.
2. There is a relationship between music a visuals.
3. Music videos demonstrate genre characteristics.
4. The demands of the record label will include the need of lots
of close ups of the artist and the artist may develop motifs
which recur across their work (a visual style).
5. There is frequently reference of notion of looking (screens
within screens, mirrors, stages etc.) and particularly
voyeuristic treatment of the female body.
6. There are often inter textual reference (to films, other music
videos etc.)

3. LINKS BETWEEN LYRICS AND VISUALS
This song is called International love and the video starts off
with a shot of earth from out in space. This links to the first of
Goodwin's six features of a music video; link between lyrics
and visuals.

4. LINKS BETWEEN MUSIC AND VISUALS
• There are clear links between the music and
the visuals all the way through this music
video. It stands out most here where the lights
are flashing in time with the music.

5. DEMONSTRATING GENRE
CHARACTERISTICS
• This music video demonstrates key characteristics for
this genre (Hip Hop) because there are lots of clips of
women with short skirts on and men dressed very
smart in suits. This is fairly common for the genre.

6. CLOSE UPS OF THE ARTIST
• There are lots of close ups of the artist in this
music video this can be a demand of the
record label to promote the artist. Through
out this artists music videos he always wears a
suit this gives him a good positive image.