Golf Marketing Ideas 2017
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PressReleases.Golf - the pay as you PR service for the golf industry looks at the potential game changing activities for golf marketing in 2017. Relevant to golf clubs, equipment brands and golf events for better marketing, PR and social media marketing.
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12 great golf based social media cover images
12 great golf based social media cover images and template guidelines on how to create your own social media profile images and cover images.
The online world that your golfing customers inhabit is increasingly visual. The emergence of picture sharing sites like Pinterest and Instagram are testimony to that.
Research shows that over 40% of people respond better to visual content than text content, and that 90% of information that comes to the brain is visual.
So, as nearly all your customers (by that I mean people who play golf) are on social media, it’s probably best that you take advantage of the tools on offer.
All of your social media profiles provide you with an opportunity to create and deliver great imagery related to your golf club, golf event or equipment brand.
If you are thinking that it’s simply a case of grabbing the latest photo and just posting it up, then you would be wrong.
This presentation is not about naming and shaming those who have got it wrong.
This is all about sharing some great examples, and hopefully giving you some ideas about your own social media profile and cover images.
I have chosen 12 golf based social media profiles that I think not only use great imagery to connect with golfers, but use these profiles to communicate the other social media platforms that they are using.
Remember, it’s not all about Twitter and Facebook.
Social media marketing can be confusing at the best of times, this simple guide has been created to help you understand the range of sizes and options across the different social networks.
You will see that the image sizes are given in pixels and centimeters. If you want to do some image creation or editing yourself, the centimeter measurements will come in handy when working with images and text in PowerPoint.
10 Ideas for golf marketing in 2015
The document provides 10 ideas for improving golf in 2015, including reducing the frequency of new equipment releases which frustrate customers, making club joining fees more flexible to attract new members, offering family memberships, publishing average round times to help golfers plan their day, using social media and digital marketing to promote clubs, partnering with business networking groups to bring in new players, and designating times for informal "big hole" golf to allow for quicker rounds. The overall suggestions aim to reduce barriers to playing golf and better market clubs and courses to players.
Future of Private Golf and Country Club Memberships
This document discusses the future of private golf and country club membership. It provides background on the history of golf clubs in the US and how they originated. Developer-built clubs now outnumber the traditional clubs. Membership and initiation fees have traditionally ensured exclusivity but many clubs are now struggling with declining membership. Survey responses from industry professionals suggest that lowering fees may attract more members in the short-term but devalues the club and fails to address underlying financial issues in the long-run. Strategic planning is important to adapt clubs to changing trends and demographics.
Club Warfare: Why Smarter Positioning Is No Longer A Luxury For Country Clubs
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This document discusses how country clubs need to adapt their positioning and marketing strategies to attract new types of prospective members in the current economic climate. It outlines four key weapons for "club warfare": 1) laser-focused brand positioning, 2) openness to different media choices, 3) fresh club products and services, and 4) turning select members into ambassadors. Clubs must define a unique positioning and target specific audiences through tailored media, messaging, and membership options beyond traditional packages. Those who embrace flexibility and creativity in these areas will be better positioned to compete for membership dollars during challenging economic times.Organizing & Managing a Profitable Golf Tournament
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Golf tournament proposal
The document proposes holding a golf tournament fundraiser to raise money for D.S.S.T. athletics. It outlines plans to host the tournament at Common Ground Golf Course and projects raising $19,200 total from tournament fees, sponsorships, and additional revenue from mulligans, hole-in-one contests, and gimme strings. Expenses of $6,350 are estimated for facility rental, insurance, gifts, prizes, signage, publicity, and event planning. With income projected at $19,200 and expenses at $6,350, the golf tournament is estimated to yield a $12,850 profit.
Find A Dream - Celebrity Golf Event Hosted by Hard Rock Casino & Hotel Tampa.
This document is a sponsorship proposal for a celebrity golf tournament hosted by Find A Dream, a non-profit organization dedicated to providing support for underprivileged youth through education and sports programs. The three day event will include a golf tournament, soccer clinic, meet and greet with celebrity guests, and dinner. Sponsorship packages ranging from $1,000 to $25,000 are available and provide various benefits including branding, tickets, and networking opportunities. The goal is to raise funds to expand Find A Dream's programs and reach more children.
Bradford City Corporate Brochure 2015
Bradford City Football Club is seeking commercial partners and offers a variety of sponsorship and marketing opportunities, including matchday hospitality packages, stadium and program advertising, player and management sponsorships, and executive boxes. These partnership opportunities provide brands with global reach, outstanding branding, and access to one of the most popular football leagues in the world.
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12 great golf based social media cover images
12 great golf based social media cover images and template guidelines on how to create your own social media profile images and cover images.
The online world that your golfing customers inhabit is increasingly visual. The emergence of picture sharing sites like Pinterest and Instagram are testimony to that.
Research shows that over 40% of people respond better to visual content than text content, and that 90% of information that comes to the brain is visual.
So, as nearly all your customers (by that I mean people who play golf) are on social media, it’s probably best that you take advantage of the tools on offer.
All of your social media profiles provide you with an opportunity to create and deliver great imagery related to your golf club, golf event or equipment brand.
If you are thinking that it’s simply a case of grabbing the latest photo and just posting it up, then you would be wrong.
This presentation is not about naming and shaming those who have got it wrong.
This is all about sharing some great examples, and hopefully giving you some ideas about your own social media profile and cover images.
I have chosen 12 golf based social media profiles that I think not only use great imagery to connect with golfers, but use these profiles to communicate the other social media platforms that they are using.
Remember, it’s not all about Twitter and Facebook.
Social media marketing can be confusing at the best of times, this simple guide has been created to help you understand the range of sizes and options across the different social networks.
You will see that the image sizes are given in pixels and centimeters. If you want to do some image creation or editing yourself, the centimeter measurements will come in handy when working with images and text in PowerPoint.
10 Ideas for golf marketing in 2015
The document provides 10 ideas for improving golf in 2015, including reducing the frequency of new equipment releases which frustrate customers, making club joining fees more flexible to attract new members, offering family memberships, publishing average round times to help golfers plan their day, using social media and digital marketing to promote clubs, partnering with business networking groups to bring in new players, and designating times for informal "big hole" golf to allow for quicker rounds. The overall suggestions aim to reduce barriers to playing golf and better market clubs and courses to players.
Future of Private Golf and Country Club Memberships
This document discusses the future of private golf and country club membership. It provides background on the history of golf clubs in the US and how they originated. Developer-built clubs now outnumber the traditional clubs. Membership and initiation fees have traditionally ensured exclusivity but many clubs are now struggling with declining membership. Survey responses from industry professionals suggest that lowering fees may attract more members in the short-term but devalues the club and fails to address underlying financial issues in the long-run. Strategic planning is important to adapt clubs to changing trends and demographics.
Club Warfare: Why Smarter Positioning Is No Longer A Luxury For Country Clubs
Club Warfare: Why Smarter Positioning Is No Longer A Luxury For Country ClubsCaliber Brand Strategy + Content Marketing
This document discusses how country clubs need to adapt their positioning and marketing strategies to attract new types of prospective members in the current economic climate. It outlines four key weapons for "club warfare": 1) laser-focused brand positioning, 2) openness to different media choices, 3) fresh club products and services, and 4) turning select members into ambassadors. Clubs must define a unique positioning and target specific audiences through tailored media, messaging, and membership options beyond traditional packages. Those who embrace flexibility and creativity in these areas will be better positioned to compete for membership dollars during challenging economic times.Organizing & Managing a Profitable Golf Tournament
Having a golf fundraiser this year? I can help - Put my years of experience to work for you. Knowlege is power - together we can take your event to the next level!
Golf tournament proposal
The document proposes holding a golf tournament fundraiser to raise money for D.S.S.T. athletics. It outlines plans to host the tournament at Common Ground Golf Course and projects raising $19,200 total from tournament fees, sponsorships, and additional revenue from mulligans, hole-in-one contests, and gimme strings. Expenses of $6,350 are estimated for facility rental, insurance, gifts, prizes, signage, publicity, and event planning. With income projected at $19,200 and expenses at $6,350, the golf tournament is estimated to yield a $12,850 profit.
Find A Dream - Celebrity Golf Event Hosted by Hard Rock Casino & Hotel Tampa.
This document is a sponsorship proposal for a celebrity golf tournament hosted by Find A Dream, a non-profit organization dedicated to providing support for underprivileged youth through education and sports programs. The three day event will include a golf tournament, soccer clinic, meet and greet with celebrity guests, and dinner. Sponsorship packages ranging from $1,000 to $25,000 are available and provide various benefits including branding, tickets, and networking opportunities. The goal is to raise funds to expand Find A Dream's programs and reach more children.
Bradford City Corporate Brochure 2015
Bradford City Football Club is seeking commercial partners and offers a variety of sponsorship and marketing opportunities, including matchday hospitality packages, stadium and program advertising, player and management sponsorships, and executive boxes. These partnership opportunities provide brands with global reach, outstanding branding, and access to one of the most popular football leagues in the world.
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Planning a golf event is not an easy task. It's takes time, money, & effort. And the ability to manage a budget almost flawlessly. Our partners from Gold Bond Inc publish a Golf Guide each year that provides some help to those who are planning an event for the upcoming season. It's important to understand as much as possible about things that may impact the success of your event. This guide does a nice job highlighting some important considerations.
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The document provides information about various luxury products from a company called Global Wealth Trade Corporation (GWT Corp). It includes sections about handbag collections, shields, optical frames and more with product names, codes and prices ranging from $353 to $4,690. A brief history of GWT Corp is also given, noting its founding in 2005 and expansion over the years.
Golf event by mbm
Monish Bindra proposes organizing various golf events for corporate clients. He has over 15 years of experience in golf coaching and hosting over 21 golf events. The events include corporate tournaments that host 72-200 golfers over 1-3 days, golf clinics for clients to build relationships and entertain 15-50 clients, and in-house golf simulator programs for employees. The goal is to provide branding, networking, and team building opportunities for clients through memorable golf events. Services include planning, venue selection, registration, food and beverages, prizes, and publicity. Budgets can be discussed based on the type of event.
How to Sell Golf Promotions
Why should you run golf promotions?
Well, golfers are affluent, educated, well-connected, and align perfectly with media audiences. A full 67% of golfers buy products and services online, which helped to make golf-themed deals stores one of the top-earning deals store themes in 2012 (#3, in fact). When it comes to contests, the long seven-month season means plenty of opportunity to entice players back to your site week after week, which in turn means plenty of opportunity to sell valuable sponsorships to a wide variety of advertisers.
To learn more about why golf promotions are an opportunity you don’t want to miss out on and how you can make the most of golf contests and deals stores, watch the How to Sell Golf Promotions webinar recording or check out our top takeaways from the presentation:
http://secondstreetlab.com/2013/02/top-takeaways-how-to-sell-golf-promotions/
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Global Golf Post wanted to boost brand awareness and subscriptions. 54 created a campaign centered around a social sweepstakes contest for a golf trip to Scotland. Entrants received a free subscription. The campaign utilized multiple tactics including social media ads, influencers, and email marketing. It drove over 39,000 contest entries and increased Global Golf Post's social media followers at a low cost per entry.
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Social Media - The Modern Golf Professional
This document provides guidance on using social media and websites to market a golf business. It recommends having a website as the central hub for online marketing and using social media like Facebook, Twitter, LinkedIn, YouTube and blogs to engage customers and drive traffic to the website. Setting up professional profiles on the most popular social media sites and regularly posting timely updates about lessons, tournaments, sales and other business information is key to gaining exposure and building an online community. While social media requires ongoing commitment, it can help continually expose the brand to both new and existing customers if done as part of a comprehensive marketing plan.
CNGC Social Media Marketing Proposal
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Market targeting involves developing measures to evaluate market segments and selecting one or more segments to enter. Key factors in evaluating segments include current size, growth potential, and attractiveness, as well as company objectives and resources. There are four main marketing strategies: undifferentiated targets the whole market with one offer; differentiated designs separate offers for different segments; concentrated focuses on one segment; and micro targets specific individuals and locations. Examples of each include mineral water, airlines, fossils, and local grocery stores respectively.
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Planning a golf event is not an easy task. It's takes time, money, & effort. And the ability to manage a budget almost flawlessly. Our partners from Gold Bond Inc publish a Golf Guide each year that provides some help to those who are planning an event for the upcoming season. It's important to understand as much as possible about things that may impact the success of your event. This guide does a nice job highlighting some important considerations.
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Monish Bindra proposes organizing various golf events for corporate clients. He has over 15 years of experience in golf coaching and hosting over 21 golf events. The events include corporate tournaments that host 72-200 golfers over 1-3 days, golf clinics for clients to build relationships and entertain 15-50 clients, and in-house golf simulator programs for employees. The goal is to provide branding, networking, and team building opportunities for clients through memorable golf events. Services include planning, venue selection, registration, food and beverages, prizes, and publicity. Budgets can be discussed based on the type of event.
How to Sell Golf Promotions
Why should you run golf promotions?
Well, golfers are affluent, educated, well-connected, and align perfectly with media audiences. A full 67% of golfers buy products and services online, which helped to make golf-themed deals stores one of the top-earning deals store themes in 2012 (#3, in fact). When it comes to contests, the long seven-month season means plenty of opportunity to entice players back to your site week after week, which in turn means plenty of opportunity to sell valuable sponsorships to a wide variety of advertisers.
To learn more about why golf promotions are an opportunity you don’t want to miss out on and how you can make the most of golf contests and deals stores, watch the How to Sell Golf Promotions webinar recording or check out our top takeaways from the presentation:
http://secondstreetlab.com/2013/02/top-takeaways-how-to-sell-golf-promotions/
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This document is a sponsorship proposal for a celebrity golf tournament to benefit Find A Dream, a non-profit organization that provides support for underprivileged youth through education and sports programs. The tournament will take place over three days in Tampa, Florida and feature many celebrity athletes from various sports. Sponsorship packages ranging from $1,000 to $25,000 are available and provide various benefits like logo placement, tickets, and advertising. The goal is to raise funds so Find A Dream can continue offering free programs and support more children.
CCD
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Onderwerpen:
* Content marketing, waarom juist nú effectief?
* Hoe maak je een (interne) business case voor content marketing?
* Buyer Personas maken en Engagement Process ontwikkelen
* Bepalen van onderscheidend onderwerpdomein
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* Welke mediakanalen en contenttypen zet je in?
* Het inrichten van een content marketing organisatie
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This is a presentation that Golf Web Design presented to the US Golf Leaders LinkedIn Group at the 2011 PGA Merchandise Show in Orlando, Florida.
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Eagle Ridge Golf Club is analyzing its website and Facebook stats from June and recent weeks. To gather more Facebook followers, the club plans to distribute cards around the clubhouse and affiliates encouraging people to follow the page, with the goal of reaching 1,000 followers at which point it will raffle off a $500 Callaway gift card to reward followers.
Social Media - The Modern Golf Professional
This document provides guidance on using social media and websites to market a golf business. It recommends having a website as the central hub for online marketing and using social media like Facebook, Twitter, LinkedIn, YouTube and blogs to engage customers and drive traffic to the website. Setting up professional profiles on the most popular social media sites and regularly posting timely updates about lessons, tournaments, sales and other business information is key to gaining exposure and building an online community. While social media requires ongoing commitment, it can help continually expose the brand to both new and existing customers if done as part of a comprehensive marketing plan.
CNGC Social Media Marketing Proposal
This document outlines a proposed 2016 social media marketing campaign for Carolina National Golf Club. It discusses targeting audiences on platforms like Facebook, setting a budget of $10 per day, tracking ad performance through analytics, and promoting the golf club with custom images, taglines, and calls to action. The goal is to choose demographic criteria to reach the right users and determine daily reach based on the budget and clicks to the site.
Social media case study: Promoting golf to luxury travel market
A social media case study showing a successful campaign to promote golf in paradise for luxury travel group Constance Hotels and Resorts, delivered by social media agency Qube Media.
Nxs Golf Marketing Club
The document describes a golf marketing club called NXS Golf that provides members with discounts on golf equipment, travel, and courses. It offers opportunities for members to earn income by recruiting other members and receiving commissions. Key benefits include savings on golf gear and destinations, handicap tracking, online tee times, and potential residual income from sponsorship levels.
Target market
Market targeting involves developing measures to evaluate market segments and selecting one or more segments to enter. Key factors in evaluating segments include current size, growth potential, and attractiveness, as well as company objectives and resources. There are four main marketing strategies: undifferentiated targets the whole market with one offer; differentiated designs separate offers for different segments; concentrated focuses on one segment; and micro targets specific individuals and locations. Examples of each include mineral water, airlines, fossils, and local grocery stores respectively.
Social Media Marketing and Golf
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The Dubai Golf Show will take place from June 4-6, 2015 at Dubai Sports City in Dubai, United Arab Emirates. The largest golf show in the Middle East will bring together golf equipment manufacturers, courses, professionals, and amateur golfers to explore products, services, and activities over three days. Attendees can find equipment, lessons, memberships, technology demonstrations, and more. The show offers opportunities for companies to showcase and sell their golf-related products and services to buyers from the region.
Dubai Golf Show
The Dubai Golf Show will take place from June 4-6, 2015 at Dubai Sports City in Dubai, United Arab Emirates. The largest golf show in the Middle East will bring together golf equipment manufacturers, courses, professionals, and amateur golfers to explore products, services, and activities over three days. Attendees can find equipment, lessons, memberships, luxury golf trips, and more. The show offers exhibitors opportunities to showcase innovations, meet buyers, and develop business partnerships.
Dubai Golf Show
The Dubai Golf Show will take place from June 4-6, 2015 at Dubai Sports City in Dubai, United Arab Emirates. The largest golf show in the Middle East will bring together golf equipment manufacturers, courses, professionals, and amateur golfers to explore products, services, and activities over three days. Attendees can find equipment, lessons, memberships, technology demonstrations, and more. The show offers opportunities for companies to showcase and sell their golf-related products and services to buyers from the region.
Corporate Golf
This document summarizes corporate golf day packages and events that can enhance brand awareness, build business partnerships, and generate growth. Standard packages include a one-day tournament with breakfast, lunch, and a prize dinner, or an overnight two-day package with practice rounds, meals, and accommodations. The goal is to provide a proven networking platform through golf that builds brands in both domestic and international markets while also supporting local communities.
WAGTT
The document discusses hosting the WAGTT Championship amateur golf tournament in the recipient's country. It says the tournament would generate tourism and business growth. It offers a support package from the WAGTT team to help plan, organize, market, and ensure success of the event. The tournament is meant to grow golf and invest in youth programs and local communities of host countries.
Golf Sailflag Presented By Golf Belles
Golf Belles introduce Golf Sailflag the evolutionary patented marketing concept that conforms to the Rules of Golf. Promote your course, club, company with this ingenious invention that will change the way you memorialize your next golf tournament or event. Visit http://golfbelles.com/The_Golf_SailFlag.php
Graphics of the Americas 2020 Exhibitor Prospectus
Graphics of the Americas (GOA) is a printing industry trade show that will take place from February 27-29, 2020 in Miami Beach, Florida. The show brings together printing professionals from over 50 countries in Latin America and the Caribbean. GOA 2020 is a collaboration between the Specialty Graphic Imaging Association, Florida Graphics Alliance, and Conlatingraf. The document promotes exhibiting at the show and offers sponsorship opportunities, noting that GOA provides access to key markets in Latin America and the Caribbean.
Pdma4 jd lyell_discraft (1)
This document outlines a digital marketing plan for Discraft, a manufacturer of disc golf and ultimate frisbee discs. The plan aims to grow awareness of disc golf as a sport and promote Discraft as the leading brand through a social media campaign. Key elements include leveraging sponsored professional players like Paul McBeth, offering discounts for users who post about disc golf and Discraft, and directing traffic to the Discraft website through hashtags. The campaign goals are to attract new customers, introduce new players to the sport, and increase revenue over $2.5 million while costing around $500,000 to implement. Target audiences include men's and women's professional players, competing amateurs, and families who can help spread brand
Titleist Campaign
This paper as well as the next paper I am going to post goes hand in hand with the first paper. This paper discusses the target audience section of the campaign. I explain the target audience that can be reached by interactive media, as well as the buyer personaand consumer demographics. I also explain what interactive channels I will be using in the campaign
UrGolf What We Do and How
Golf is a large $76 billion industry that employs over 2 million Americans and generates $3.9 billion annually in charitable donations, more than the NFL, NHL, NBA, and MLB combined. It is an effective way for businesses to network, as 85% of business golf leads to positive relationships, compared to less than 40% for other networking. CEOs also link golf performance to business success, with golfing CEOs earning 17% more on average. Millennial golfers are a desirable target market, being more educated and earning more than non-golfing peers.
Eric Feigenbaum
Grottini Retail Environments is celebrating several events and accomplishments. They honored Professor Eric Feigenbaum for his career achievements with a lifetime award. They also sponsored the A.R.E. Design Awards ceremony which recognized innovative retail projects. Additionally, they highlighted a new Ferrari store developed by their partner Austrian Trading in Dubai Mall. Finally, they shared a video of a presentation by Jim Crawford of Taberna Retail on retail innovation and technology.
A Quantitative Digital Marketing Analysis of IPL 2017
This IPL saw more new brands come in like Parle, Vimal Pan Masala, and Polycab. Marketing communication of these brands
was focused on brand recall than sales as were the case with some of the Indian e-commerce startups last year. Freecharge,
the startup who topped the chart last year, simply decided to skip this year. Apart from Freecharge, start-ups like Flipkart, Ola, and Myntra, who were in Top 11 last year, were also not active.
Now, as the tournament is over, this is our 2nd annual IPL Digital Marketing Report to find how well the IPL sponsors and
advertisers supported their marketing campaigns on digital marketing channels.
Intro to AGN
This document provides an executive summary for AGN Digital Golf Network. It outlines AGN's vision to create a digital golf network across golf courses globally using LED screens, touchscreens, and mobile devices to provide video content and advertisements. It discusses the opportunity in digital marketing as consumers demand more control. The timeline details a soft launch in early 2014 across 100 courses with further national and global expansion planned. Revenue will come from digital ad sales, sponsorships, and an e-commerce platform. Management bios are included and funding is requested to launch an initial pilot and further scale the network.
Sponsor
The document outlines sponsorship opportunities for the World Amateur Golf Team Trophy Championship Tour. There are four sponsorship levels - Title Sponsor, Co-Sponsor, Official Sponsor, and Patron Sponsor - each offering different marketing and branding benefits. These include logo placement, advertising, interviews, invitations to events, and more. Sponsorship would allow companies to promote their brand globally while supporting charitable causes like junior golf programs. The tournament aims to bring together golf, tourism, and business through this international series of amateur events.
Golfers Direct Business Plan 2003
Authored by Brian Pilsl, this business plan may not look as pretty as some do today, but we were able to raise over $800,000 in stage 1 private equity investment capital.
Magazines sell advertising based upon the size and demographic characteristics of their audience. Advertisers place ads hoping to reach consumers who are reading adjacent content pages. A yardage book is an important guide utilized by golfers to improve their game while actually playing golf. A detailed map of each of the 18 holes on the golf course became the content of our “magazine”. By mounting our books in each golf cart, we guaranteed advertisers exclusive and undisturbed access to sizable audience of very affluent consumers, tourists and key executives.
Luxury Adnetwork Destination.Golf
Destination.Golf offers resort listings and digital advertising to luxury golf resorts, including 500,000 impressions on premium sites and comprehensive listings with booking engines. For $10,000 per year plus 10% of bookings, resorts can reach Destination.Golf's audience of sophisticated golfers. The company aims to book 10,000 trips in the first year, 50,000 in the second, and 100,000 in the third as the portal and mobile app launch attract more visitors.
Seventy2 Golf Marketing- Increasing sales to golf clubs, resorts and destinat...
Company credentials for Seventy2 Golf Marketing, A UK based Marketing agency with a global reach. This is tailored to golf clubs, resorts, destinations and other suppliers.
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Psaroudakis: Family and Football – The Psaroudakis Success Story
Psaroudakis, a name that resonates with football fans around the globe, is a testament to the powerful synergy between familial support and individual passion. Born on March 10, 1992, in the historic city of Heraklion, Crete, Psaroudakis’ journey to international football stardom is a compelling narrative of dedication, perseverance, and unwavering family support. His story not only highlights his athletic prowess but also underscores the crucial role his family played in shaping his career and character.
Psaroudakis’ early life in Heraklion was deeply influenced by a supportive and nurturing family environment. His father, a former semi-professional footballer, recognized Psaroudakis’ potential from an early age. Acting as his first coach, his father’s guidance was instrumental in igniting Psaroudakis’ passion for football. This paternal influence instilled in him a strong work ethic and fundamental skills that would become the foundation of his future success. His mother, a dedicated homemaker, provided a stable and nurturing environment, ensuring that Psaroudakis could pursue his dreams without any hindrances.
From a young age, Psaroudakis showed an innate talent for football. Growing up in Heraklion, he spent countless hours playing football in local parks and streets with friends and family. His natural ability was evident even in these informal settings, and his enthusiasm for the game was infectious. By the age of five, Psaroudakis had joined a local youth football club, where his skills began to flourish. His father’s role as his first coach during these formative years was crucial, as he emphasized not only technical skills but also the importance of discipline and teamwork.
The transition from playing in local parks to joining a structured football environment marked a significant step in Psaroudakis’ journey. At the age of ten, he joined the youth academy of OFI Crete, one of Greece’s most esteemed football clubs. This move marked the beginning of a more rigorous and professional approach to his training. The academy environment was demanding, focusing on honing technical abilities and instilling values of sportsmanship and dedication. Psaroudakis’ dedication to his craft was evident as he quickly rose through the ranks, becoming a standout player in the youth teams.
The support of Psaroudakis’ family was unwavering during this critical period. His father continued to be a source of guidance and mentorship, while his mother ensured that he had everything he needed to succeed. Their collective efforts created a balanced environment where Psaroudakis could focus entirely on his development as a footballer. This familial support was not just about providing the basics; it was about creating an environment where Psaroudakis felt encouraged and motivated to pursue his dreams relentlessly.
As Psaroudakis transitioned from the youth academy to professional football, the challenges became more significant.
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Golf Marketing Ideas 2017
- 2. #1GeoTargetedAdvertising Deliver adverts to golfers within a set radius of a location such as a golf course or shop. Perfect for any easily identified target audience and a limited budget. Facebook – it’s not the preserve of teenagers, they are all on SnapChat and Instagram.
- 3. #2GolfCourseFlyovers Drone advances has meant that there are many more providers of these flyover videos. What better way to let golfers check out your course before booking a visit? Why not add extra revenue by selling a flyover service to wedding parties etc.
- 4. #3BloggerOutreach Blogging, Tweeting and Vlogging allows independent golfers to build up huge audiences. These new golf stars have great influence on equipment sales, which courses to play etc. A golf blogger outreach programme is a low cost way to join the conversation.
- 5. #4VirtualReality Virtual Reality immerses a golfer in a tutorial, promotional video or similar. Creating great content is expensive so only big budget brands are currently involved. But, costs will be dropping as more developers skill up to provide the programming.
- 6. #5PayAsYouGoPR There is a lot of turmoil in the golf industry right now. Big brands are up for sale, some are disappearing, and others are in a state of limbo. Pay As You Go Golf PR means no retainers, and a simple pricing model.
- 7. #6BrandSomethingUnusual Now, you can print over 95% of a Cabretta leather golf glove . Golf grips can also now be customised with a message or logo as can golf bags. These new branding opportunities create great social media sharing images for golfers.
- 8. #7B2BGolfNetworking Business owners across the UK are combining golf, and networking, to grow revenues. Fore Business is a golf business network that is making a real difference. Golf club revenues are up as well, with more rounds played and greater F&B takings.
- 9. #8FacebookLive Facebook Live is a video tool that enables anyone to broadcast live video via Facebook. Manufacturers are using it with brand ambassadors to deliver unique content to fans. Fans will start to broadcast golf tournaments attracting new audiences and participants.
- 10. #9EuropeanTradeShow The UK and Europe has not had a Golf Trade Show for the last couple of years. The British Golf Industry Association has launched a Golf Trade Show for October 2017. The European Golf Merchandise Show will help our golf industry get back on track.
- 11. #10CustomisedWedges Artists such as Golf Alchemy are creating personalized, customised golf clubs. Major brands (golf and non-golf) are using these wedges, putters etc. A new way for brands to get amazing images shared on Twitter, Facebook and Instagram.
- 12. Whatareyourplansin2017? For more information…. PressReleases.Golf @GolferMarketing David@DavidLong.co.uk Tel: +44 330 7000 100