Presented at the Society for Technical Communication Summit 2016.
As a content developer, you are uniquely situated on product teams to see the whole picture as well as the individual improvements and features. Learn how you can use your position and knowledge about the user's needs to help ensure the success of new features and changes to existing ones. The tools are simple: user profiles, journey maps, your knowledge, and your confidence. Technical writers can become advocates for the user.
There are key things that will give you a much better chance at success. While these are well documented in numerous books, articles, and videos - there are still many stakeholders that don't subscribe to some basic truths, like: product decisions should be based on evidence, or having dedicated UX Designers on product teams.
Jeremy will go over his top ten questions to ask any team to see if they're heading toward launching a great product experience.
This presentation was originally given @ Refresh Dallas on 2/12/15
Top 3 ways to use your UX team - producttank DFW MeetupJeremy Johnson
As a product owner or manager how should you be using your User Experience team? In this quick talk I go over the top three ways to use your UX team to support you in building better products.
Top Trends In Product Design: Outcomes, Understanding Customers, and Building...Jeremy Johnson
While some organizations are still grappling with moving to Agile or hiring their first UX Designer, others are moving fast to embrace methods that have been proven to generate success. Are you still creating product roadmaps? Are you investing in understanding your customers? Are your technology platforms built for experimentation? Come hear how organizations are achieving success, and how you can help your organization move in the right direction.
This presentation was originally given at the Big Design Conference in Dallas, TX on 9/19/2015
Sum of the Parts Speaker Series - Experience Engineering and UXvincebohner
Should designers code? Is that even the right question? And what is an Experience Engineer? Find out how our UX team is experimenting with processes, team skills and organization to be more innovative, agile and rigorous about hypothesis driven design.
UX strategy is about building a motivation to guide UX design efforts for the future. There are 7 important steps of UX Strategy: a vision,
UX strategy is essentially based on data, also combines this data with creativity.
UX 101: A quick & dirty introduction to user experience strategy & designMorgan McKeagney
A quick & dirty intro to UX strategy & design. Some context, some fundamentals, some current & emerging trends, and some useful resources for the absolute beginner.
First delivered @ the NDRC Launchpad startup accelerator in Dublin, Ireland, 16/10/2014. (www.ndrc.ie)
There are key things that will give you a much better chance at success. While these are well documented in numerous books, articles, and videos - there are still many stakeholders that don't subscribe to some basic truths, like: product decisions should be based on evidence, or having dedicated UX Designers on product teams.
Jeremy will go over his top ten questions to ask any team to see if they're heading toward launching a great product experience.
This presentation was originally given @ Refresh Dallas on 2/12/15
Top 3 ways to use your UX team - producttank DFW MeetupJeremy Johnson
As a product owner or manager how should you be using your User Experience team? In this quick talk I go over the top three ways to use your UX team to support you in building better products.
Top Trends In Product Design: Outcomes, Understanding Customers, and Building...Jeremy Johnson
While some organizations are still grappling with moving to Agile or hiring their first UX Designer, others are moving fast to embrace methods that have been proven to generate success. Are you still creating product roadmaps? Are you investing in understanding your customers? Are your technology platforms built for experimentation? Come hear how organizations are achieving success, and how you can help your organization move in the right direction.
This presentation was originally given at the Big Design Conference in Dallas, TX on 9/19/2015
Sum of the Parts Speaker Series - Experience Engineering and UXvincebohner
Should designers code? Is that even the right question? And what is an Experience Engineer? Find out how our UX team is experimenting with processes, team skills and organization to be more innovative, agile and rigorous about hypothesis driven design.
UX strategy is about building a motivation to guide UX design efforts for the future. There are 7 important steps of UX Strategy: a vision,
UX strategy is essentially based on data, also combines this data with creativity.
UX 101: A quick & dirty introduction to user experience strategy & designMorgan McKeagney
A quick & dirty intro to UX strategy & design. Some context, some fundamentals, some current & emerging trends, and some useful resources for the absolute beginner.
First delivered @ the NDRC Launchpad startup accelerator in Dublin, Ireland, 16/10/2014. (www.ndrc.ie)
Your Code Is A Waste Of Time (if you don't ask why you are writing it in the ...Amber Matthews
Talk about Lean UX given at Hong Kong Codeaholics #codeconf 2014.
30 minute overview of the foundations of UX, design thinking, agile methodology, lean startup. Looking at assumptions, hypothesis statements, personas, journey maps, measurement and UX ≠ UI.
This deck covers:
What is user experience design?
How lean concepts changed our approach to UXD
How to begin a successful UX project
How to implement user research to get actionable insight
User Experience Design (UX) is a hot term in software these days, but as a relatively new and evolving field there has been confusion as to what this discipline entails and how it relates to other design practices. In this talk, Dorothy will provide an overview of current user experience design and research best practices, touch on how these methods have evolved in recent years, and discuss what many practitioners believe to be core philosophies behind "User Experience Design" as an approach to software design. In addition, Dorothy will walk through a software product lifecycle using case study examples to illustrate how common UX methods can be leveraged to improve a product. The presentation will be followed by an open discussion about where User Experience Design methods parallel or counter other human factors and ergonomics practices.
Takeaways - Participants will walk away with a clear understanding of User Experience Design as a practice, an overview of current methods, and insight into how these practices might relate to broader human factors and ergonomics approaches.
An intro to what people (and myself) think UX is. Also who is "doing" UX and how you can do it better. Originally presented at Product Camp Nashville - Sep 2018
This presentation gives a brief overview of user experience design and important principles of user-friendly design. Meant for those just starting in the UX space or looking to improve their knowledge!
Topics covered include:
What is user experience?
Different research techniques: when to do what type of research, how to formulate strong questions
Creating a persona
Problem statements
And more!
Read the presenter's notes to get the full experience.
It can be difficult building a user experience strategy and championing a UX-driven culture in any organization, especially if you alone have been tasked with leading the charge. To create a clear role for UX within a company, you need to establish an identity deriving from the purpose of user experience and what it can deliver.
Our three presenters have been tasked with building a UX brand. Two presenters have done so within different divisions of the same Fortune 100 company. Our third presenter has led the UX function of a global leader in application security.
Our presenters will share their successes (and failures) that have enabled them to establish strong UX brands:
* Creating core principles
* Evolving core processes
* Standardizing hiring practices and job families
* Running training sessions to demystify UX
* Establishing a UX community
* Developing a visible presence
* Collaborating with teams outside your division
* Demonstrating UX success to executives
It can be difficult building a user experience strategy and championing a UX-driven culture in any organization, especially if you alone have been tasked with leading the charge. To create a clear role for UX within a company, you need to establish an identity deriving from the purpose of user experience and what it can deliver.
The three of us share our successes (and failures) that have enabled us to establish strong UX brands:
1. Creating core principles
2. Evolving core processes
3. Standardizing hiring practices and job families
4. Running training sessions to demystify UX
5. Establishing a UX community
6. Developing a visible presence
7. Collaborating with teams outside your division
8. Demonstrating UX success to executives
UX for start-ups, presented to start-ups in Wayra, LondonKarl Saynor
What is UX? Should start-ups care? How can start-ups get going with UX? Top 10 UX tips for start-ups. A presentation given to a group of funded start-ups participating in Telefonica's incubator programme, Wayra.
Understanding Your Audiences | UX ResearchCourtney Clark
Learn about the importance of user experience (UX) and understanding your audiences! We will focus on how to understand what your users want and how they want it, and how to design and build tools and apps that actually get used.
You’ll learn:
- The importance of understanding your audiences
- What we need to know about your audiences to serve them well
- What UX research and tactics you can use at any project stage
Top 3 Ways to use your UX Team for Product OwnersJeremy Johnson
You have a UX team, now what? Jeremy goes over the top 3 ways you, as a product owner should be using your UX team, along with insights into the User Experience process.
This talk was given at the North Dallas Agile Meetup on 4/12/17
UX and UI design. Differences, good practices, and useful tools in building dedicated software that meets customer needs and expectations. It covers many important aspects of UX like personas, scenarios, canvas, measuring and measuring tools, the whole development process and gathering feedback.
It was created by Dominik Goss, CEO at Inwedo
Have more questions about UX/UI? Contact us at contact@inwedo.com for additional information or questions and we will get back to you shortly.
Your Code Is A Waste Of Time (if you don't ask why you are writing it in the ...Amber Matthews
Talk about Lean UX given at Hong Kong Codeaholics #codeconf 2014.
30 minute overview of the foundations of UX, design thinking, agile methodology, lean startup. Looking at assumptions, hypothesis statements, personas, journey maps, measurement and UX ≠ UI.
This deck covers:
What is user experience design?
How lean concepts changed our approach to UXD
How to begin a successful UX project
How to implement user research to get actionable insight
User Experience Design (UX) is a hot term in software these days, but as a relatively new and evolving field there has been confusion as to what this discipline entails and how it relates to other design practices. In this talk, Dorothy will provide an overview of current user experience design and research best practices, touch on how these methods have evolved in recent years, and discuss what many practitioners believe to be core philosophies behind "User Experience Design" as an approach to software design. In addition, Dorothy will walk through a software product lifecycle using case study examples to illustrate how common UX methods can be leveraged to improve a product. The presentation will be followed by an open discussion about where User Experience Design methods parallel or counter other human factors and ergonomics practices.
Takeaways - Participants will walk away with a clear understanding of User Experience Design as a practice, an overview of current methods, and insight into how these practices might relate to broader human factors and ergonomics approaches.
An intro to what people (and myself) think UX is. Also who is "doing" UX and how you can do it better. Originally presented at Product Camp Nashville - Sep 2018
This presentation gives a brief overview of user experience design and important principles of user-friendly design. Meant for those just starting in the UX space or looking to improve their knowledge!
Topics covered include:
What is user experience?
Different research techniques: when to do what type of research, how to formulate strong questions
Creating a persona
Problem statements
And more!
Read the presenter's notes to get the full experience.
It can be difficult building a user experience strategy and championing a UX-driven culture in any organization, especially if you alone have been tasked with leading the charge. To create a clear role for UX within a company, you need to establish an identity deriving from the purpose of user experience and what it can deliver.
Our three presenters have been tasked with building a UX brand. Two presenters have done so within different divisions of the same Fortune 100 company. Our third presenter has led the UX function of a global leader in application security.
Our presenters will share their successes (and failures) that have enabled them to establish strong UX brands:
* Creating core principles
* Evolving core processes
* Standardizing hiring practices and job families
* Running training sessions to demystify UX
* Establishing a UX community
* Developing a visible presence
* Collaborating with teams outside your division
* Demonstrating UX success to executives
It can be difficult building a user experience strategy and championing a UX-driven culture in any organization, especially if you alone have been tasked with leading the charge. To create a clear role for UX within a company, you need to establish an identity deriving from the purpose of user experience and what it can deliver.
The three of us share our successes (and failures) that have enabled us to establish strong UX brands:
1. Creating core principles
2. Evolving core processes
3. Standardizing hiring practices and job families
4. Running training sessions to demystify UX
5. Establishing a UX community
6. Developing a visible presence
7. Collaborating with teams outside your division
8. Demonstrating UX success to executives
UX for start-ups, presented to start-ups in Wayra, LondonKarl Saynor
What is UX? Should start-ups care? How can start-ups get going with UX? Top 10 UX tips for start-ups. A presentation given to a group of funded start-ups participating in Telefonica's incubator programme, Wayra.
Understanding Your Audiences | UX ResearchCourtney Clark
Learn about the importance of user experience (UX) and understanding your audiences! We will focus on how to understand what your users want and how they want it, and how to design and build tools and apps that actually get used.
You’ll learn:
- The importance of understanding your audiences
- What we need to know about your audiences to serve them well
- What UX research and tactics you can use at any project stage
Top 3 Ways to use your UX Team for Product OwnersJeremy Johnson
You have a UX team, now what? Jeremy goes over the top 3 ways you, as a product owner should be using your UX team, along with insights into the User Experience process.
This talk was given at the North Dallas Agile Meetup on 4/12/17
UX and UI design. Differences, good practices, and useful tools in building dedicated software that meets customer needs and expectations. It covers many important aspects of UX like personas, scenarios, canvas, measuring and measuring tools, the whole development process and gathering feedback.
It was created by Dominik Goss, CEO at Inwedo
Have more questions about UX/UI? Contact us at contact@inwedo.com for additional information or questions and we will get back to you shortly.
Unleash Your Inner Demon with the "Let's Summon Demons" T-Shirt. Calling all fans of dark humor and edgy fashion! The "Let's Summon Demons" t-shirt is a unique way to express yourself and turn heads.
https://dribbble.com/shots/24253051-Let-s-Summon-Demons-Shirt
Expert Accessory Dwelling Unit (ADU) Drafting ServicesResDraft
Whether you’re looking to create a guest house, a rental unit, or a private retreat, our experienced team will design a space that complements your existing home and maximizes your investment. We provide personalized, comprehensive expert accessory dwelling unit (ADU)drafting solutions tailored to your needs, ensuring a seamless process from concept to completion.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
White wonder, Work developed by Eva TschoppMansi Shah
White Wonder by Eva Tschopp
A tale about our culture around the use of fertilizers and pesticides visiting small farms around Ahmedabad in Matar and Shilaj.
7 Alternatives to Bullet Points in PowerPointAlvis Oh
So you tried all the ways to beautify your bullet points on your pitch deck but it just got way uglier. These points are supposed to be memorable and leave a lasting impression on your audience. With these tips, you'll no longer have to spend so much time thinking how you should present your pointers.
Go Beyond Creating Content: Influence the User's Experience
1. Go Beyond Creating Content:
Influence the
User’s Experience
MICHELLE M GARDNER
Information Developer, Micro Focus
@michmgardner #stc16
beyond creating content: you can influence the user’s experience @michmgardner #stc16
2. Michelle… who?
Technical Writer +20 years
UH Information Technology Information Services
Sulzer Intermedics
Product or Marketing Manager +20 years
Sulzer Intermedics
S&S Technology
NeuroTherm
Best of both worlds +8 years
Information Developer at Micro Focus
beyond creating content: you can influence the user’s experience @michmgardner #stc16
3. Writers Can Be
User Advocates
writers have the basic skills; we just need a deeper
understanding of UX concepts and methods
go beyond creating content: influence the user’s experience @michmgardner #stc16
4. The Design Process
Introduction to UX by EffectiveUI, a user experience agency
go beyond creating content: influence the user’s experience @michmgardner #stc16
5. You Have the Skills
Target content to specific readers
Organize information according to user needs
Think from the user’s perspective (not software
engineers)
go beyond creating content: influence the user’s experience @michmgardner #stc16
6. You Need the Knowledge
Usability
User experience
User profiles and personas
Journey maps
Usability tests
go beyond creating content: influence the user’s experience @michmgardner #stc16
7. What are Usability and
User Experience?
user experience is not a synonym for usability
go beyond creating content: influence the user’s experience @michmgardner #stc16
8. Usability focuses on
go beyond creating content: influence the user’s experience @michmgardner #stc16
what
and
how
9. go beyond creating content: influence the user’s experience @michmgardner #stc16
“Usability is a quality
attribute that assesses
how easy user interfaces
are to use.”
Jakob Nielsen, Ph.D.
User Advocate, Nielsen Norman Group
“Usability 101: Introduction to Usability”
10. User Experience focuses on
the
user’s
emotions
go beyond creating content: influence the user’s experience @michmgardner #stc16
http://limitlessgood.com/pages/lets-feel-good
11. go beyond creating content: influence the user’s experience @michmgardner #stc16
User
Experience
16. go beyond creating content: influence the user’s experience @michmgardner #stc16
17. Hierarchy of Needs – the User Experience Model
Stephen P. Anderson
Seductive Integration Design
go beyond creating content: influence the user’s experience @michmgardner #stc16
19. No. 1 element
in
the user
experience
beyond creating content: you can influence the user’s experience @michmgardner #stc16
20. Profiling Your Users
your product might have one type of user or several, but you must
know (and love) each of them
go beyond creating content: influence the user’s experience @michmgardner #stc16
21. Get to Know Your Users
Interact with users
Interview subject matter
experts (SMEs)
Review web analytics
go beyond creating content: influence the user’s experience @michmgardner #stc16
24. Minimum: You Need to Know
What How Why
go beyond creating content: influence the user’s experience @michmgardner #stc16
25. Learn as Much as You Can
go beyond creating content: influence the user’s experience @michmgardner #stc16
26. Understand their Pain Points
go beyond creating content: influence the user’s experience @michmgardner #stc16
27. go beyond creating content: influence the user’s experience @michmgardner #stc16
“Focus on the user
and all else will
follow.”
Google’s philosophy
Ten things we know to be true
28. Help the Team Focus on Users
go beyond creating content: influence the user’s experience @michmgardner #stc16
29. User Profile
go beyond creating content: influence the user’s experience @michmgardner #stc16
www.groton-ct.gov
30. Sample User Persona
go beyond creating content: influence the user’s experience @michmgardner #stc16
DesignHooks
32. “What and how are
the facts. Why is the
emotion.”
Simon Sinek
Author of Start With Why
TED Talk: “How great leaders inspire action”
33. Map the User’s Journey
walk in the user’s shoes
go beyond creating content: influence the user’s experience @michmgardner #stc16
34. go beyond creating content: influence the user’s experience @michmgardner #stc16
“Don’t make me
think!”
Steve Krug
Advanced Common Sense
Don’t Make Me Think
36. Understand Journey Maps
go beyond creating content: influence the user’s experience @michmgardner #stc16
37. go beyond creating content: influence the user’s experience @michmgardner #stc16
38. go beyond creating content: influence the user’s experience @michmgardner #stc16
JourneyMapsfromStanfordd.school
Journey Map Example: Coffee Purchase
39. Sample Journey Map – MS Excel
User Journey: Describes the journey that this user will take
Persona: Details and motivations that drive this persona for this journey
Stage 1 Stage 2 Stage 3
Key Journey Steps
Actions/thoughts
What does the user expect / need?
Could this step have been avoided?
What could make it better?
Questions
Notes
go beyond creating content: influence the user’s experience @michmgardner #stc16
40. When to Journey Map
go beyond creating content: influence the user’s experience @michmgardner #stc16
PLAN
DESIGN
POST RELEASERELEASE
Project Schedule
TEST
41. Tools for Journey Mapping
Post-it notes
White board
Microsoft Excel
PowerPoint
Any way that enables you to describe the user’s journey
to others
go beyond creating content: influence the user’s experience @michmgardner #stc16
42. Perform Usability Tests
you can help improve the user experience with do-it-yourself usability
testing and QA testing that uses the profiles / personas
go beyond creating content: influence the user’s experience @michmgardner #stc16
43. Rules for Simple User Testing
Get representative users
Ask them to perform representative tasks with the design
Shut up and let the users do the talking
Jakob Nielsen, Nielsen Norman Group
go beyond creating content: influence the user’s experience @michmgardner #stc16
44. User Testing that You Can Do
A morning a month, that’s all we ask
Start earlier than you think makes sense
Recruit loosely and grade on a curve
Make it a spectator sport
Focus ruthlessly on a small number of the most important
problems
When fixing problems, always do the least you can do
Steve Krug’s Rocket Surgery Made Easy
go beyond creating content: influence the user’s experience @michmgardner #stc16
46. How Do I Choose Tasks?
What do you want to learn?
New features
Feature itself
Larger process in which the feature fits
Common tasks; critical tasks
Anything you or team members question
“Can people figure out how to do this task without reading any
documentation?”
Make sure stakeholders agree
Fit within 1 hour
47. During the Test
Think-aloud protocol
Be thoughtful and empathetic
Let the participant struggle
Remember: You test the software, not the participant
48. Debrief After the Tests
go beyond creating content: influence the user’s experience @michmgardner #stc16
Prioritize Agree
2
510
1
4
10 5
5
Identify
49. 1 2 4 5
5
4
2
1
Biggest Bang for the Buck
Least Bang for the Buck
Easiest
to Fix
Hardest
to Fix
Fix first
Get these
over and
done with
Important
to fix
Usually not
worth fixing
Decide which Issues to Fix
go beyond creating content: influence the user’s experience @michmgardner #stc16
50. Usability Test Process
go beyond creating content: influence the user’s experience @michmgardner #stc16
recruit
participants
review task
wording
gather
materials
run a pilot test
moderate
three tests
moderate the
debriefing
51. Become a User Advocate
the product’s user experience benefits when input comes from
multiple disciplines
go beyond creating content: influence the user’s experience @michmgardner #stc16
52. You Can Influence the UX
go beyond creating content: influence the user’s experience @michmgardner #stc16
Create profiles / personas
Identify tasks / processes by persona
Map a feature or a process
Perform a DIY usability test for a feature
53. Get in the Process
Cajole, inveigle, demand to join the development
process
Show them the value of knowing your users
Show them that knowledge of user experience and
usability helps improve the product
It takes time
It requires collaboration
go beyond creating content: influence the user’s experience @michmgardner #stc16
54. go beyond creating content: influence the user’s experience @michmgardner #stc16
“Creativity…comes through
the interaction of different
disciplinary ways of seeing
things.”
Ted Robinson
Author and Creativity Expert
TED Talk: “Do Schools Kill Creativity?”
55. Encourage Your Team To
go beyond creating content: influence the user’s experience @michmgardner #stc16
Empathize with your users
Use the product like your users
Include journey maps in planning
Do usability tests before coding
56. Based on Introduction to UX by EffectiveUI, a user experience agency
go beyond creating content: influence the user’s experience @michmgardner #stc16
Empathize
review user personas
share user stories
Define
create journey maps
identify pain points
Ideate
ask questions
question assumptions
apply the maps
Prototype
organize the UI
review UI content
Test
perform
usability tests
57. Remember:
you can influence the user experience
at all stages of the
design & development process
go beyond creating content: influence the user’s experience @michmgardner #stc16
58. Thank you
Michelle M Gardner
Information Developer, Micro Focus
go beyond creating content: influence the user’s experience @michmgardner #stc16
59. References and Resources
Jakob Nielsen’s Usability 101: https://www.nngroup.com/articles/usability-101-introduction-to-
usability/
The Elements of User Experience by Jesse James Garrett: http://www.jjg.net/elements/
Seductive Interaction Design by Stephen P Anderson: https://www.youtube.com/watch?v=U-
SNVLGBh5o
User interview questions: https://www.smashingmagazine.com/2014/08/a-closer-look-at-
personas-part-2/
Don’t Make Me Think and Rocket Surgery Made Easy by Steve Krug: https://www.sensible.com/
“Introduction to UX”: http://www.slideshare.net/effectiveui/introduction-to-ux?qid=4b66b853-
9a9e-48fc-9740-a4ec76c8a971&v=&b=&from_search=9
Journey Maps from Stanford d.school: https://vimeo.com/78554759
User Persona Creator: https://xtensio.com/user-persona/
Personas: The Foundation of a Great User Experience: https://uxmag.com/articles/personas-the-
foundation-of-a-great-user-experience
“An introduction to personas for technical authors” by Neil Rutner:
http://www.uxforthemasses.com/intro-personas/
The Essential Persona Lifecycle by John Pruitt and Tamara Adlin: https://www.elsevier.com/
go beyond creating content: influence the user’s experience @michmgardner #stc16