Joyn is a platform that aims to drive innovation in communication services by freeing people from devices, apps, and networks. It allows for rich communication features like group chat, file and video sharing across devices through open standards. Joyn has the potential to enable truly interoperable connections between people, apps, and businesses through rich customer care calls and in-app communication capabilities.

1. RICH
COMMUNICATION
SERVICES
How Joyn can drive a new
wave of innovation in
communication services?
Florent Stroppa, Vodafone

2. FIXED-LINE TELEPHONY
FREED PEOPLE FROM
DISTANCE
People didn’t need to be
located at the same place
to talk
They needed a phone
Picture by spratmackrel

3. MOBILE TELEPHONY
FREED PEOPLE FROM
PLACES
People didn’t need to be
at a given location to
place a phone call
They needed a mobile
Picture by Matt Preston

4. IP TELEPHONY IS
FREEING PEOPLE FROM
THE DEVICE
People don’t need to use a
particular device to make a
call
They just need an app on a
connected device
This is what RCS-5 is about
Picture by l normalityrelief

5. IP FRAMEWORK WILL
FREE PEOPLE FROM
APPS
People won’t need a
particular app to have a
conversation
They will need a smile :)
Picture by Ani-Bee
Game by Jibe Mobile

6. IP WILL EVENTUALLY
KILL THE CIRCUIT
With Wi-Fi there is no circuit
With LTE there is no circuit
There is only DATA
This is having a profound
impact
Picture by Pulpolux !!!

7. BUT IT WILL NOT KILL
THE PHONE NUMBER,
NEITHER THE “PHONE”
There is more than 7B
phone numbers today
IP telephony will still use
phone numbers for some
years to come
By the way, the most successful
OTT services today use numbers
Picture by Ol.v!er [H2vPk]

8. THE IMPORTANCE OF
STANDARD
1 - Huge part of the industry is
based on standards
2 - Ecosystem of layers
3 - Economy of scale
4 - Best way to achieve ubiquity
5 - Simplicity for users
6 - Does not belong to anyone

9. THE STORY OF
INSTANT AND SHORT
MESSAGES
SMS SMS SMS SMS SMS

10. WHAT IS JOYN?
1 - The future of mobile
operator communication
services
2 - A platform for innovation

11. JOYN CHAT
As simple as text
As rich as over-the-top
Group chat
No registration
No friends invitation
Background by Capitu

12. JOYN FILE SHARING
Share files within a chat
Share files during a call
With or without
compression
Picture http://commons.wikimedia.org/wiki/File:Parties_break_hearts.JPG

13. JOYN VIDEO SHARING
Share video during a call
Normal phone call
Fix all 3G video call user
experience issues
Background by erenemr

14. JOYN WIDELY
MISUNDERSTOOD
- Communication services are
the tip of the iceberg
- Edge-to-edge IP reachability
- Capability discovery
- Rich communication enabler

15. IMAGINE A WORLD OF
TRULY INTEROPERABLE
AND UBIQUITOUS RICH
CONNECTION
1 - Person to person
2 - App to app
3 - Person to business

16. COMMS IN APPS &
GAMES
- For developers - Easy to use
APIs in the making which will
make inclusion of joyn comms
easy to existing apps
- For users: joyn enabled
multiplayer gaming

17. PERSON TO BUSINESS
- For developers: Add chat
capabilities to apps without
maintaining a communication
service back-end
- For users: real-time
information enriching the call
to a business

18. RICH CUSTOMER CARE
CALLS
- Add video to customer
care calls
- In-call real-time sharing
of personal information

19. THANK YOU!!
Florent Stroppa, Vodafone
twitter: @florentstroppa