Johanna Brewer, co-Founder presso FreStyl Inc. presenta Giving to Get: The Underestimated Role of Openness in Development sulla startup Frestyl all’interno della quale hanno utilizzato piattaforme e framework aperti o open source che si sono rivelate essenziali per facilitare lo sviluppo del servizio web che stanno creando, confrontandosi anche con i limiti di piattaforme chiuse come l’iPhone.

1. Giving to Get: The Underestimated Role of Openness in Development
Johanna Brewer

2. what is frestyl?
innovations:
First temporal-geo-localized site for events World-wide launch date Oct. 23 ‘10
New, simple standard for creating live music events First target city Rome, Italy
Open platform & tools for pushing events to the social web Live product frestyl.com

3. Ruby on Rails
Large, very intelligent community
Rapid prototyping
Ideal for Behavior Driven Development

4. iOS (iPhone, iPod touch & iPad)
Objective-C is a powerful language
Devices are a geek’s dream
World-wide penetration

5. When RoR & iOS Collide
iOS still has little documentation
Rapid deployment not possible
Challenging for BDD & testing
...what can we do?

6. Giving to Get
Ask & answer (stackoverflow.com) Share code (github.com)
Share your experience (quora.com) Post solutions on your blog

7. Come Say Hi
www.frestyl.com
deadroxy@frestyl.com
@deadroxy