1. CHALLENGE
Bring to life the brand purpose of Garnier
with a Megabrand platform that creates
shopper relevance.
INSIGHT
Choosing beauty products is the ultimate
“for me” moment and reflects the woman
she wants to be.
STRATEGY
JOIN A BEAUTIFUL QUEST - we’re a beauty brand
with a mission: to be a beauty partner for the
woman she wants to be and good for the planet
2. Beauty and Responsibility often are on opposite sides of a cause.
One selfless. The other selfish.
Garnier is the only beauty Megabrand who aligns their beauty mission with their
sustainability ethos, allowing every woman who feels the same to never have to sacrifice.
So we’re reaching out to transform Beauty Enthusiasts into Beauty Activists.
Don’t just live responsibly, beauty responsibly.
