Non-profit organizations are struggling with fundraising during the coronavirus pandemic as many individuals are unemployed. The document provides tips for non-profits to address this, including calling a board meeting to discuss financial impacts, connecting with current donors to check on them and ask for future donations, and creating a virtual auction or fundraising event to raise money while communities are under stay-at-home orders. The tips are meant to help non-profits discuss strategies with their board and continue engagement with donors during this difficult time.

1. FUNDRAISING TIPS DURING
THE CORONAVIRUS
TEAM REED FOUNDATION

2. While every industry has been significantly affected by the ongoing
coronavirus pandemic, one that has experienced considerable difficulties
are non-profit organizations. With one in five Americans unemployed
because of the coronavirus, many individuals may not be able to support
non-profit organizations until they resume work. As a result, many
organizations are experiencing difficulties with their fundraising efforts.
Organizations that may be struggling with fundraising efforts may find
the following tips to be beneficial.

3. Call Your Board Of
Directors For A Meeting
One of the most important steps to
take is to schedule a meeting, or
virtual meeting, to discuss the current
situation with the Board of Directors.
During the conversation, make sure to
include information on all the ongoing
projects, any upcoming projects or
events, and how much of a financial
impact that has been seen to date.
Providing as many details as possible
for the board of directors will help
them determine the next steps. They
can also provide insight on how to
proceed with fundraising efforts.

4. Connect With Your Donors
Although many communities remain under a stay-at-home order, it is
important to connect with your donors as a non-profit organization. Make
sure to reach out to current donors to see how they are doing amid the
coronavirus pandemic. While some donors may not be in the financial
position to donate, connecting with them during the pandemic to check-in
could encourage them to donate once they are able. With larger donors, it
would be beneficial to schedule a virtual meeting to see how everything is
going on their end, and to discuss the situation with the organization.

5. While the coronavirus pandemic has
forced most communities to stay home,
companies and organizations alike have
been finding unique ways to remain
connected to their community.
Organizations who may have canceled
an event because of the pandemic can
create a virtual auction or fundraising
event to help raise money. The virtual
event should be well-planned
beforehand and is clear about how to
access the virtual event. Organizations
should also focus on promoting the
event both online and to its donor base
through email marketing efforts. This
can help get a larger attendance for the
event.
Virtual Auction
Or Fundraiser

6. THANK YOU!
TEAM REED FOUNDATION
TeamReedFoundation.com