This event was prompted by three developments in and/or affecting the local food and drink producers:
1.Increased demand for product – including for export
2.Cessation of a number of grant schemes – historically a source of expansion funding
3.Popularity and accessibility of Crowdfunding to businesses in the sector
The world's first proposed Christian Social Stock Exchange (CSSE) strategic f...Johnny Moi
Development and implementation of the strategic framework for the world's first Christian Social Stock Exchange (CSSE) based on Biblically Responsible Investing (BRI) principles
This event was prompted by three developments in and/or affecting the local food and drink producers:
1.Increased demand for product – including for export
2.Cessation of a number of grant schemes – historically a source of expansion funding
3.Popularity and accessibility of Crowdfunding to businesses in the sector
The world's first proposed Christian Social Stock Exchange (CSSE) strategic f...Johnny Moi
Development and implementation of the strategic framework for the world's first Christian Social Stock Exchange (CSSE) based on Biblically Responsible Investing (BRI) principles
Description -- Apple Inc. PESTLE Analysis & Case Study - This case study covers all factors of PESTLE i.e. Political Factors , Economic Factors , Social Factors , Technological Factors , Legal Factors , Environmental Factors which has positive or negatively affected the company's growth.
View more details:
https://myassignmenthelp.com/case-study/apple-swot-&-pestle-analysis.html
A free version of Apple Inc. SWOT analysis 2016. To get the full presentation buy the SWOT here: https://www.strategicmanagementinsight.com/swot-analyses/apple-swot-analysis.html
2016 small business forum crowdfunding 101 workshopCraig Asano
Oct 25, 2016, I delivered an hour Crowdfunding 101+ workshop at the 2016 Small Business Forum at the Metro Toronto Convention Center. This is an annual trade show hosted by Enterprise Toronto that attracts thousands of small businesses each year looking for funding, mentorship, tools, products and services to help them launch and grow. The presentation provides an overview of Crowdfunding markets, both regulated and non-regulated, case studies, deal characteristics to help startups and scaleups understand if Crowdfinance is right for their business. The deck also provides some insight into practical keys to success with planning, executing and following up on a crowdfunding campaign or investment round.
Ncfa Craig Asano Jan 8 equity and funding presentationCraig Asano
Beyond bootstrapping raising capital is critical to launch or grow most ventures. Here's a lean overview of common funding options. Here's to your future success!
Equity Crowdfunding- How to Execute a Successful Equity Fundraising CampaignCrowdonomic
Executing an equity crowdfunding campaign is different from a typical Kickstarter or Indiegogo campaign because it involves the exchange of equity and higher funding amounts. In this presentation, we'll tell you some tips on how to raise funds through equity crowdfunding, and what it means for Malaysian entrepreneurs especially. Find out more about us on www
The presentation was a workshop at Evolve 2014: the annual event for the voluntary sector in London on Monday 16 June 2014.
The presentation was chaired by Caron Bradshaw, Chief Executive, Charity Finance Group and looks at the practical issues around social investment, showcasing some of the products available, hearing from charities that have successfully used social investment and social investment providers.
Find out more about the Evolve Conference from NCVO: http://www.ncvo.org.uk/training-and-events/evolve-conference
Find out more about the work NCVO does around funding: http://www.ncvo.org.uk/practical-support/funding
Description -- Apple Inc. PESTLE Analysis & Case Study - This case study covers all factors of PESTLE i.e. Political Factors , Economic Factors , Social Factors , Technological Factors , Legal Factors , Environmental Factors which has positive or negatively affected the company's growth.
View more details:
https://myassignmenthelp.com/case-study/apple-swot-&-pestle-analysis.html
A free version of Apple Inc. SWOT analysis 2016. To get the full presentation buy the SWOT here: https://www.strategicmanagementinsight.com/swot-analyses/apple-swot-analysis.html
2016 small business forum crowdfunding 101 workshopCraig Asano
Oct 25, 2016, I delivered an hour Crowdfunding 101+ workshop at the 2016 Small Business Forum at the Metro Toronto Convention Center. This is an annual trade show hosted by Enterprise Toronto that attracts thousands of small businesses each year looking for funding, mentorship, tools, products and services to help them launch and grow. The presentation provides an overview of Crowdfunding markets, both regulated and non-regulated, case studies, deal characteristics to help startups and scaleups understand if Crowdfinance is right for their business. The deck also provides some insight into practical keys to success with planning, executing and following up on a crowdfunding campaign or investment round.
Ncfa Craig Asano Jan 8 equity and funding presentationCraig Asano
Beyond bootstrapping raising capital is critical to launch or grow most ventures. Here's a lean overview of common funding options. Here's to your future success!
Equity Crowdfunding- How to Execute a Successful Equity Fundraising CampaignCrowdonomic
Executing an equity crowdfunding campaign is different from a typical Kickstarter or Indiegogo campaign because it involves the exchange of equity and higher funding amounts. In this presentation, we'll tell you some tips on how to raise funds through equity crowdfunding, and what it means for Malaysian entrepreneurs especially. Find out more about us on www
The presentation was a workshop at Evolve 2014: the annual event for the voluntary sector in London on Monday 16 June 2014.
The presentation was chaired by Caron Bradshaw, Chief Executive, Charity Finance Group and looks at the practical issues around social investment, showcasing some of the products available, hearing from charities that have successfully used social investment and social investment providers.
Find out more about the Evolve Conference from NCVO: http://www.ncvo.org.uk/training-and-events/evolve-conference
Find out more about the work NCVO does around funding: http://www.ncvo.org.uk/practical-support/funding
Pitch deck FundedByMe for equity crowdfunding. March 2014 Daniel Daboczy
Following on the success of 2013 - when FundedByMe raised more than €4.2 million for European entrepreneurs from its rapidly-growing membership base, which recently crossed 32,000 – FundedByMe confirmed that one of Wired UK’s top 100 European startups has launched also Asia. The company has opened up an office in Singapore, adding to the existing country list that includes Finland, Denmark, Norway, Spain, Italy and Germany.
Making the JOBS Act Work: Mad Men Meet Wall Street Hedge Funds Can AdvertiseApril Rudin
Hedge funds, private equity groups and other private placements will soon be allowed to use social and traditional media platforms to create brand awareness through marketing their investment and managers to the generalized public. Here are best practices
Similar to FundedByMe Class at IE Business School's Global MBA (20)
¿Cómo conseguir que un business angel invierta en un emprendedor?Miguel Ángel Trujillo
¿Cómo conseguir que un business angel invierta en un emprendedor?
¿Qué tiene que analizar un inversor para invertir en un proyecto emprendedor?
¿Cómo presentar un proyecto emprendedor a inversores con garantías de éxito?
how to sell pi coins at high rate quickly.DOT TECH
Where can I sell my pi coins at a high rate.
Pi is not launched yet on any exchange. But one can easily sell his or her pi coins to investors who want to hold pi till mainnet launch.
This means crypto whales want to hold pi. And you can get a good rate for selling pi to them. I will leave the telegram contact of my personal pi vendor below.
A vendor is someone who buys from a miner and resell it to a holder or crypto whale.
Here is the telegram contact of my vendor:
@Pi_vendor_247
how to swap pi coins to foreign currency withdrawable.DOT TECH
As of my last update, Pi is still in the testing phase and is not tradable on any exchanges.
However, Pi Network has announced plans to launch its Testnet and Mainnet in the future, which may include listing Pi on exchanges.
The current method for selling pi coins involves exchanging them with a pi vendor who purchases pi coins for investment reasons.
If you want to sell your pi coins, reach out to a pi vendor and sell them to anyone looking to sell pi coins from any country around the globe.
Below is the contact information for my personal pi vendor.
Telegram: @Pi_vendor_247
when will pi network coin be available on crypto exchange.DOT TECH
There is no set date for when Pi coins will enter the market.
However, the developers are working hard to get them released as soon as possible.
Once they are available, users will be able to exchange other cryptocurrencies for Pi coins on designated exchanges.
But for now the only way to sell your pi coins is through verified pi vendor.
Here is the telegram contact of my personal pi vendor
@Pi_vendor_247
how to sell pi coins in all Africa Countries.DOT TECH
Yes. You can sell your pi network for other cryptocurrencies like Bitcoin, usdt , Ethereum and other currencies And this is done easily with the help from a pi merchant.
What is a pi merchant ?
Since pi is not launched yet in any exchange. The only way you can sell right now is through merchants.
A verified Pi merchant is someone who buys pi network coins from miners and resell them to investors looking forward to hold massive quantities of pi coins before mainnet launch in 2026.
I will leave the telegram contact of my personal pi merchant to trade with.
@Pi_vendor_247
NO1 Uk Divorce problem uk all amil baba in karachi,lahore,pakistan talaq ka m...Amil Baba Dawood bangali
Contact with Dawood Bhai Just call on +92322-6382012 and we'll help you. We'll solve all your problems within 12 to 24 hours and with 101% guarantee and with astrology systematic. If you want to take any personal or professional advice then also you can call us on +92322-6382012 , ONLINE LOVE PROBLEM & Other all types of Daily Life Problem's.Then CALL or WHATSAPP us on +92322-6382012 and Get all these problems solutions here by Amil Baba DAWOOD BANGALI
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US Economic Outlook - Being Decided - M Capital Group August 2021.pdfpchutichetpong
The U.S. economy is continuing its impressive recovery from the COVID-19 pandemic and not slowing down despite re-occurring bumps. The U.S. savings rate reached its highest ever recorded level at 34% in April 2020 and Americans seem ready to spend. The sectors that had been hurt the most by the pandemic specifically reduced consumer spending, like retail, leisure, hospitality, and travel, are now experiencing massive growth in revenue and job openings.
Could this growth lead to a “Roaring Twenties”? As quickly as the U.S. economy contracted, experiencing a 9.1% drop in economic output relative to the business cycle in Q2 2020, the largest in recorded history, it has rebounded beyond expectations. This surprising growth seems to be fueled by the U.S. government’s aggressive fiscal and monetary policies, and an increase in consumer spending as mobility restrictions are lifted. Unemployment rates between June 2020 and June 2021 decreased by 5.2%, while the demand for labor is increasing, coupled with increasing wages to incentivize Americans to rejoin the labor force. Schools and businesses are expected to fully reopen soon. In parallel, vaccination rates across the country and the world continue to rise, with full vaccination rates of 50% and 14.8% respectively.
However, it is not completely smooth sailing from here. According to M Capital Group, the main risks that threaten the continued growth of the U.S. economy are inflation, unsettled trade relations, and another wave of Covid-19 mutations that could shut down the world again. Have we learned from the past year of COVID-19 and adapted our economy accordingly?
“In order for the U.S. economy to continue growing, whether there is another wave or not, the U.S. needs to focus on diversifying supply chains, supporting business investment, and maintaining consumer spending,” says Grace Feeley, a research analyst at M Capital Group.
While the economic indicators are positive, the risks are coming closer to manifesting and threatening such growth. The new variants spreading throughout the world, Delta, Lambda, and Gamma, are vaccine-resistant and muddy the predictions made about the economy and health of the country. These variants bring back the feeling of uncertainty that has wreaked havoc not only on the stock market but the mindset of people around the world. MCG provides unique insight on how to mitigate these risks to possibly ensure a bright economic future.
Resume
• Real GDP growth slowed down due to problems with access to electricity caused by the destruction of manoeuvrable electricity generation by Russian drones and missiles.
• Exports and imports continued growing due to better logistics through the Ukrainian sea corridor and road. Polish farmers and drivers stopped blocking borders at the end of April.
• In April, both the Tax and Customs Services over-executed the revenue plan. Moreover, the NBU transferred twice the planned profit to the budget.
• The European side approved the Ukraine Plan, which the government adopted to determine indicators for the Ukraine Facility. That approval will allow Ukraine to receive a EUR 1.9 bn loan from the EU in May. At the same time, the EU provided Ukraine with a EUR 1.5 bn loan in April, as the government fulfilled five indicators under the Ukraine Plan.
• The USA has finally approved an aid package for Ukraine, which includes USD 7.8 bn of budget support; however, the conditions and timing of the assistance are still unknown.
• As in March, annual consumer inflation amounted to 3.2% yoy in April.
• At the April monetary policy meeting, the NBU again reduced the key policy rate from 14.5% to 13.5% per annum.
• Over the past four weeks, the hryvnia exchange rate has stabilized in the UAH 39-40 per USD range.
What website can I sell pi coins securely.DOT TECH
Currently there are no website or exchange that allow buying or selling of pi coins..
But you can still easily sell pi coins, by reselling it to exchanges/crypto whales interested in holding thousands of pi coins before the mainnet launch.
Who is a pi merchant?
A pi merchant is someone who buys pi coins from miners and resell to these crypto whales and holders of pi..
This is because pi network is not doing any pre-sale. The only way exchanges can get pi is by buying from miners and pi merchants stands in between the miners and the exchanges.
How can I sell my pi coins?
Selling pi coins is really easy, but first you need to migrate to mainnet wallet before you can do that. I will leave the telegram contact of my personal pi merchant to trade with.
Tele-gram.
@Pi_vendor_247
The European Unemployment Puzzle: implications from population agingGRAPE
We study the link between the evolving age structure of the working population and unemployment. We build a large new Keynesian OLG model with a realistic age structure, labor market frictions, sticky prices, and aggregate shocks. Once calibrated to the European economy, we quantify the extent to which demographic changes over the last three decades have contributed to the decline of the unemployment rate. Our findings yield important implications for the future evolution of unemployment given the anticipated further aging of the working population in Europe. We also quantify the implications for optimal monetary policy: lowering inflation volatility becomes less costly in terms of GDP and unemployment volatility, which hints that optimal monetary policy may be more hawkish in an aging society. Finally, our results also propose a partial reversal of the European-US unemployment puzzle due to the fact that the share of young workers is expected to remain robust in the US.
Currently pi network is not tradable on binance or any other exchange because we are still in the enclosed mainnet.
Right now the only way to sell pi coins is by trading with a verified merchant.
What is a pi merchant?
A pi merchant is someone verified by pi network team and allowed to barter pi coins for goods and services.
Since pi network is not doing any pre-sale The only way exchanges like binance/huobi or crypto whales can get pi is by buying from miners. And a merchant stands in between the exchanges and the miners.
I will leave the telegram contact of my personal pi merchant. I and my friends has traded more than 6000pi coins successfully
Tele-gram
@Pi_vendor_247
what is the future of Pi Network currency.DOT TECH
The future of the Pi cryptocurrency is uncertain, and its success will depend on several factors. Pi is a relatively new cryptocurrency that aims to be user-friendly and accessible to a wide audience. Here are a few key considerations for its future:
Message: @Pi_vendor_247 on telegram if u want to sell PI COINS.
1. Mainnet Launch: As of my last knowledge update in January 2022, Pi was still in the testnet phase. Its success will depend on a successful transition to a mainnet, where actual transactions can take place.
2. User Adoption: Pi's success will be closely tied to user adoption. The more users who join the network and actively participate, the stronger the ecosystem can become.
3. Utility and Use Cases: For a cryptocurrency to thrive, it must offer utility and practical use cases. The Pi team has talked about various applications, including peer-to-peer transactions, smart contracts, and more. The development and implementation of these features will be essential.
4. Regulatory Environment: The regulatory environment for cryptocurrencies is evolving globally. How Pi navigates and complies with regulations in various jurisdictions will significantly impact its future.
5. Technology Development: The Pi network must continue to develop and improve its technology, security, and scalability to compete with established cryptocurrencies.
6. Community Engagement: The Pi community plays a critical role in its future. Engaged users can help build trust and grow the network.
7. Monetization and Sustainability: The Pi team's monetization strategy, such as fees, partnerships, or other revenue sources, will affect its long-term sustainability.
It's essential to approach Pi or any new cryptocurrency with caution and conduct due diligence. Cryptocurrency investments involve risks, and potential rewards can be uncertain. The success and future of Pi will depend on the collective efforts of its team, community, and the broader cryptocurrency market dynamics. It's advisable to stay updated on Pi's development and follow any updates from the official Pi Network website or announcements from the team.
Latino Buying Power - May 2024 Presentation for Latino CaucusDanay Escanaverino
Unlock the potential of Latino Buying Power with this in-depth SlideShare presentation. Explore how the Latino consumer market is transforming the American economy, driven by their significant buying power, entrepreneurial contributions, and growing influence across various sectors.
**Key Sections Covered:**
1. **Economic Impact:** Understand the profound economic impact of Latino consumers on the U.S. economy. Discover how their increasing purchasing power is fueling growth in key industries and contributing to national economic prosperity.
2. **Buying Power:** Dive into detailed analyses of Latino buying power, including its growth trends, key drivers, and projections for the future. Learn how this influential group’s spending habits are shaping market dynamics and creating opportunities for businesses.
3. **Entrepreneurial Contributions:** Explore the entrepreneurial spirit within the Latino community. Examine how Latino-owned businesses are thriving and contributing to job creation, innovation, and economic diversification.
4. **Workforce Statistics:** Gain insights into the role of Latino workers in the American labor market. Review statistics on employment rates, occupational distribution, and the economic contributions of Latino professionals across various industries.
5. **Media Consumption:** Understand the media consumption habits of Latino audiences. Discover their preferences for digital platforms, television, radio, and social media. Learn how these consumption patterns are influencing advertising strategies and media content.
6. **Education:** Examine the educational achievements and challenges within the Latino community. Review statistics on enrollment, graduation rates, and fields of study. Understand the implications of education on economic mobility and workforce readiness.
7. **Home Ownership:** Explore trends in Latino home ownership. Understand the factors driving home buying decisions, the challenges faced by Latino homeowners, and the impact of home ownership on community stability and economic growth.
This SlideShare provides valuable insights for marketers, business owners, policymakers, and anyone interested in the economic influence of the Latino community. By understanding the various facets of Latino buying power, you can effectively engage with this dynamic and growing market segment.
Equip yourself with the knowledge to leverage Latino buying power, tap into their entrepreneurial spirit, and connect with their unique cultural and consumer preferences. Drive your business success by embracing the economic potential of Latino consumers.
**Keywords:** Latino buying power, economic impact, entrepreneurial contributions, workforce statistics, media consumption, education, home ownership, Latino market, Hispanic buying power, Latino purchasing power.
NO1 Uk Black Magic Specialist Expert In Sahiwal, Okara, Hafizabad, Mandi Bah...Amil Baba Dawood bangali
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Poonawalla Fincorp and IndusInd Bank Introduce New Co-Branded Credit Cardnickysharmasucks
The unveiling of the IndusInd Bank Poonawalla Fincorp eLITE RuPay Platinum Credit Card marks a notable milestone in the Indian financial landscape, showcasing a successful partnership between two leading institutions, Poonawalla Fincorp and IndusInd Bank. This co-branded credit card not only offers users a plethora of benefits but also reflects a commitment to innovation and adaptation. With a focus on providing value-driven and customer-centric solutions, this launch represents more than just a new product—it signifies a step towards redefining the banking experience for millions. Promising convenience, rewards, and a touch of luxury in everyday financial transactions, this collaboration aims to cater to the evolving needs of customers and set new standards in the industry.
2. WHO’S MIGUEL?
• International Advisor in Finance, Crowdfunding, Management, and
Entrepreneurship
• Country Manager Spain. Fundedbyme Crowdfunding (Sweden).
• BA International Partners (Spain and USA)
– Investment Events. Business Angel Trainings
• European Business Angel Network - EBAN (Brussels), COO
– 100 members. 28 countries
• Crecer+ Accelerator (Basque Region, Spain). Director
– 15 companies. Investment Events. Business Angel Network
• University Knowledge Transfer Association (Madrid).
Spin-off Departament Manager
• Entrepreneur
• Investor: Partizipa, Samastah, Naturix, BrokerStars, FundedByMe
3. • Who has raised money for their venture
before?
• Who has invested in unlisted companies
before?
• Who has backed / invested a crowdfunding
campaign before?
WARMING UP!
4. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
5. • Finance a project or company by collecting
small and medium amounts of capital from
many individuals, usually through the Internet
• The key lesson: “crowd” first. Then, “funding”
• Models
– Donation
– Reward
– Equity
– Lending
WHAT IS CROWDFUNDING?
7. MONEY VISIBILITY TRUST
•Entrepreneurs
get funded
•Investors earn
money
•Businesses are seen by
thousands
•Investors coinvest and
share risks with
hundreds
•100% legal,
secure and
transparent
WHY CROWDFUNDING?
8. “FBM opened an unexpected
financial opportunity for my
company”
“I reached hundreds of
international investors”
“A new way to impulse innovative
businesses”
WHY CROWDFUNDING?
FUNDEDBYME ENTREPRENEURS
9. “An innovative, trustful and
profitable way to invest”
“An alternative to traditional banks,
which helps entrepreneurs too!”
“A window to new projects and
good investment opportunities”
WHY CROWDFUNDING?
FUNDEDBYME INVESTORS
11. • One crowdfunding campaign:
• Increases quarterly sales 351%
• 28% start-ups raise money from angels in 3
following months
• 1 hour of work on crowdfunding = ROI 813$
• 39% businesses create 2.2 jobs
Source: Crowdfund Capital Advisors
WHY CROWDFUNDING?
12. 2. More than money
–Marketing
–Ambassadors
–Team test
–Market, value proposal, and MVP validation
–100% compatible with other sources of
finance: business angels, VC, participative
loans (ENISA), public money…
WHY CROWDFUNDING?
13. 3. New possibilities
–Richer type of investors
• 70%: “I want to be part of the Next Big Thing”
• 30%: “I want a x4 ROI”
–Crossborder investors
–Shareholders’ agreement proposed by
entrepreneur
WHY CROWDFUNDING?
19. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
21. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
22. • Current legislation allows crowdfunding
– +70 platforms in Spain only
– 1000s of deals closed in Europe in 2013.
– 0 official frauds in Spain. 2 official frauds in USA
LEGALLY SECURE
23. • National cf laws in Italy, Denmark, and France
• Other countries (Sweden, UK) regulate cf by
general financial laws
• EU is touching financial laws and directives,
and would issue a directive to promote
continental harmonization
LEGAL SCOPE
24. • Current legislation allows crowdfunding
• Upcoming legislation (2015)
– Good: market regulation
• Compulsory registration at securities authority (CNMV)
and Bank of Spain
• Protection to retail investors
– Bad: excessive protections due to politicians’ cf
ignorance could jeopardize market’s growth
SPAIN’S LEGAL SCOPE
25. • Current law does not allow us to touch the
money in Spain
• After the crowdfunding round is over, the
invested companies are fully liable for any
legal and fraud issues that may arise between
the investors and them
LEGALLY TRUSTFUL
26. • FBM only presents high quality projects to
investors
• Miguel recognized professional of the industry
(IE, EOI and Deusto Business Schools, EBAN)
• High investment in legal knowledge in 7
countries
LEGALLY TRUSTFUL
27. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
28. • No easy money
– Microinvestors don’t get active by themselves
• No 2nd division money
– As important (and difficult) as angels or VC money
• No alternative but complementary money
– Business angels and public money want to
coinvert
LET’S BE CLEAR FIRST
29. 1. Documentation and investment proposal
2. Marketing and comunication campaign
2 KEYS
30. • Prepare, prepare, prepare
• Time, time, time
• Resources, resources, resources
HOW TO SUCCEED?
32. • Identify, define and locate your targets
• Research their needs, problems, aspirations,
behaviors, demographics
• Typical equity investor persona
– 75% men, in their 30s-50s, urban, highly
educated, net worth +50k€ / yr, engineer, liberal
professional, entrepreneurial background,
business owner, some financial education
1. CLIENTS’ SEGMENTS
33. • Backers
– I want that reward!
• Great value for the backer
• Perceived value => economic value
– Average backing: 50-60€
• Investors
– “I want to be part of the next big thing”
– “I want an x4 ROI, and an exit in 4 years”
– Average investment: 1500-3000€
2. VALUE PROPOSAL
34. – Crowdfunding Plataform
• Description: Video, Presentation, Team Info, Social
Networks
• Documents: Exec Summary, Pith Deck, Financials,
Investment Proposal, Shareholders’ Agreement,
Annexes
• Walls of questions and activity
– Own Channels
• My crowd
• My social and media activity
3. CHANNELS
35. • Goal: find, motivate and build investor or
backer loyalty
– Fast and customized assistance
– Entrepreneurial team directly available for
questions by phone, mail, in events and exclusive
meetings
– Shareholders’ agreement ready
– VIP treatment for VIP investors or backers
4. CLIENTS’ RELATIONSHIPS
36. • Rewards
– Something the backer wants
– 4 levels recomended: 1st level is a “low-barrier”
one (cheap), 4th level is a “no-brainer” (expensive
but lots of value)
– Exclusive, scarce, much more vaule than price
• Investments
– Reasonable valuation, ROI, exit strategies
– Reasonable minimum investment (eg. 500€)
5. REVENUE STREAMS
37. • Upload in the platform professional
documents to stimulate investors
– Business-Angel standard quality
– Proof that your business is possible, viable and
investment-ready
– Document cascade
• Video > exec summary > pitch deck in power point >
business plan > financials > investment proposal
6. KEY ACTIVITIES
38. • Plan and execute a marketing and
communication campaign to reach 5,000-
10,000 targets
– Preparation: 1-2 months
– Minimum: 1-2 persons 2-3 hours / day
6. KEY ACTIVITIES
39. • 100 days before: presentation and web ready
• 80 days: list and first activity on relate fora and
groups online and offline
• 60 days: warm-up campaign in social networks
and own crowd. Build a mail list. First pre-
investments. People in waiting list
• 40 days: identify influencers (bloggers) and
talk with them in person
EXAMPLE OF COMMUNICATION PLAN
40. • 20 days: create campaign’s pitch in the platform
with the feedback received
• 1 day before launch: people queueing to invest
• 2 hours after launch: 20% goal raised. Big start.
Spread the news (press releases, blog posts,
social networks)
EXAMPLE OF COMMUNICATION PLAN
41. • 2 days after: launch party, potential investors
invited, speeches to talk about the launching
success, make people invest live
• During the campaign: request
recommendations to current investors,
organize meetings, webminars, new content
every day in social networks, personal
meetings, Facebook ads
EXAMPLE OF COMMUNICATION PLAN
42. – Entrepreneurs’ team
– My crowd (contacts, social network followers)
– Entrepreneurs’ knowledge
– Partners, consultants, collaborators (FundedByMe
advisors, lawyers, video producers, community
managers, event organizers, journalists, etc.)
7 AND 8. KEY RESOURCES AND ALLIANCES
43. • Platform’s commissions
• Payment Provider commissions (reward)
• Marketing and communication campaign
• Premium service providers (eg. Strategic
consultants)
• Lawyers, notary
• Total Estimate: minimum 10-15% capital
raised. Up to 30% in complex projects
9. COSTS
44. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
45. Solution 1: Direct Investment. No vehicle
• Agile & cheap option
• No need to go to the notary to purchase new
shares (“ampliación de capital”). Just invest &
sign. No problem for foreign investors
• The shareholders’ agreement could establish
limited political and economic rights (or
shares A and B)
• Samastah used this option
LOTS OF PARTNERS. NO PROBLEM!
46. Solution 2. Vehicle: “Comunidad de bienes”
• Fastest & cheapest option
• Potential conflicts should be foreseen in the
shareholders’ agreement
• No notary. Just a contract written by a lawyer
• No problem for foreign investors
• Very limited legal protection
• Investors a fully liable inside the “comunidad”
• Good option for small deals
LOTS OF PARTNERS. NO PROBLEM!
47. Solution 3. Vehicle: SL (Limited Liability Co.)
• Most secure option (but higher cost)
• Foreign investors sign a power of attorney
(cost: 30€) not to be at the notary’s office and
to get the Spanish Tax ID
• Full legal protection to investors
• The most professional, recommended option
LOTS OF PARTNERS. NO PROBLEM!
48. Solution 4. Phantom options
• Private contract that purchases only the
economic rights of the share, not its legal
property
• No notary. No problem for foreign investors
• Brokerstars used this option in their
crowdfunding round
LOTS OF PARTNERS. NO PROBLEM!
49. Solution 5: Join Accounts Contracts (Cuentas en
Participación)
• Easy & cheap
• No share purchase, but a “right” in the
business
• Only economic rights. No influence in the
company
LOTS OF PARTNERS. NO PROBLEM!
50. VERY GOOD OPTION FOR MATURE COMPANIES
• 2 options: participative loans & regular loans
– Best option: participative loans (loan money =
company equity)
• Private contracts. No notary
• No problem for foreign investors to join
• Waiting for the 2015 legislation. Current
legislation poses no problems.
• Available in FBM Spain in 2015
WHAT ABOUT CROWDLENDING?
51. • Why crowdfunding?
• FundedByMe
• What’s in a Crowdfunding Project?
• Safe and legal?
• How to do a successful crowdfunding
campaign?
• How to integrate a crowd of microinvestors in
the company (Spain’s case)?
• Success cases
CONTENTS
52. • FundedByMe. March 2014. 682.000€ in 5 days
• Samastah. March 2014. 76.800€. 23 investors.
• Naturix. To be launched in October. Total deal
66.000€. Already raised 28.500€ from 4
investors (last 2 joined yesterday)!
SUCCESS CASES
54. 1. Innovative, transparent, legal and safe
vehicle
2. Entrepreneur gets capital, an army of
ambassadors, an awesome marketing
campaign, clients, and lots of visibility
3. Attracts business angels and coinvestors
4. Market and entrepreneurial team is tested
5. Capital as serious and as difficult (or easy) to
raise as any other
KEY TAKEAWAYS
55. VC is now what private equity was
before. Angels are now what VC was
before. And crowdfunding is now
what angels were before.”
Hall T. Martin
Director. Texas Entrepreneur Networks, USA
56. Miguel Ángel L. Trujillo, Country Manager Spain
miguel@fundedbyme.com - (+34) 626 007 140
56
THANK YOU!