The document discusses email marketing and provides tips for creating and evaluating email newsletter campaigns. It recommends preparing engaging content, monitoring readership metrics, segmenting subscribers based on interests, and using follow-up activities to increase sales. The goal of email marketing is to effectively target customers, learn about their behaviors and needs, and profit from improved sales.

1. FREE Email Marketing SW www.demso.eu www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

2. Why shall I use Email Marketing? the most growing industry investment returns more than 50 times most effective way of Marketing no need of investment www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

3. What it can give me ? know your customers separate active and non active reveal behaviour of your customers target your sales effort www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

4. How I do it? prepare good content of Newsletter make professional design monitor reading and clicking evaluate the results www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

5. How do I profit? separate your customers according the area of their interest split and target the Newsletter campaigns use follow up activities feedback to sales www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

6. What are the rule s for Newsletter campaigns ? - get permission of your customers to send Email - identify yourself - give unsubscribe option www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

7. How to prepare good Newsletter? - always use HTML coding - u se Table to define margins - use images in combinantion with texts - active links in texts and images - attractive graphical design www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

8. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

9. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

10. How to evaluate the campaign? - see which products attracted your customers - see how many were forwarded - how many times customers opened Email - when they opened it? - how long they have read it www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

11. Which follow-up activities shall I use? - send Email Newsletters to limited groups - send catalogues by Post service - make a telephone call - invite customers for presentation www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

12. RESULT? Increasing sales! www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php

13. Thank You Find FREE Email Marketing SW at www.demso.eu www.direct-email-marketing-software.eu/english/demso-newsletter-campaign-tracking-monitoring.php