font research

1. These fonts are in capital letters and are bold.
The Double and The Hangover both hide ‘The’ inside
a letter to save on space and to make the film
Look sophisticated.
They don’t reveal that the films have a comedy
genre to them.
Both the Kingman and The Hangover font have a
shine to look sleek.
The look of the font distracts the audience from
The name, this is especially obvious with The Hangover.

2. These two fonts opt for a more action look
by using a bold red font against a white
background.
The 21 Jump Street title combines two fonts
To show a merge of elements which suggests
it’s comedy genre whilst the bold font
suggests the thriller/action side.

3. These two fonts use a 3D effect to create
an overdramatic look.
The names of the films also dramatizes
the films by making them seem serious when
other elements to the film will imply that they’re
Not.

4. These fonts suggest the quirky
side to the films which make them the most
obvious that they have comedic elements.
They are also the most colourful and so conform
to the generic conventions of a comedy, though
the titles suggest some thriller elements.
The individual letters are each different to
emphasise the ‘quirkiness’ to the genre.
The names of these films give imply
irony and sarcasm to them which suggests
they are perhaps dark comedies.