SOCIETY 3.0
“CONNECT, COLLABORATE & GROW”
Noordwijk, October 2015
FOTO CREDIT: HENK JAN WINKELDERMAAT
RONALD VAN DEN HOFF
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN OF
SOCIETY30
FOUNDATION
2015 : A CHAORDIC SOCIETY ON THE RISE
TODAY
Uber,
the world’s largest taxi company
owns no vehicles.
Facebook,
the world’s most popular media owner
creates no content.
Alibaba,
the world’s most valuable retailer
has no inventory.
Airbnb,
the world’s largest accommodation
provider owns no real estate or beds.
TEN YEARS AGO
YouTube,
the first video was uploaded
Facebook,
just a year old
Bitcoin,
didn't exist
Android,
a small startup that Google just acquired
6.4 billion humans on Earth, only ~1 billion
were online, and none of them had heard
of Uber or AirBnb
FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETY
FABRICATION
REVOLUTION
1850 1990 20302015BEFORE 1800
A CHAORDIC SOCIETY ON THE RISE
TRENDS
ACCES
more important than ownership
INTERNET OF THINGS
environment smarter than we are
Rise of the Knowmads:
CONNECTED PEOPLE
stronger than organizations
&
CITIES
more important than countries
VIRTUAL PLATFORMS
rule the world
PLATFORM CAPITALISM
GAMING FESTIVAL PLATFORMS
COUNTRY AS A PLATFORM
ESTONIA: E-resident-ID-cards.
E-residents have validated identities
and can open bank accounts,
start companies, hire staff without
ever visiting Estonia in real life.
CORPORATE CO-CREATION & MARKET PLACES
The factory of the future will have
Only two employees: a man and a dog.
The man will be there to feed the dog.
The dog will be there to keep the man from touching the
equipment.*
*Autodesk CEO Carl Bass
PHYSICAL PLATFORMS : ROBOTS
COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS?
1964
AT&T $267 billion
760.000 employees
2015
GOOGLE $370 billion
55.000 employees
COMPUTERS  ARTIFICIAL INTELLIGENCE  ROBOTS  JOBS?
sales: $ 25 billion
loss: € 500 million
95.000 employees
87 million passengers
sales € 5 billion
profit: € 870 million
9.500 employees
91 million passengers
2015 2015
GLOBAL PLATFORMS ARE BIG, BUT….
UNICORNS
BIG
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
SMALL
REALLY
BIG
MEDIUMBIG
SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY
takeaway home cooked meals
“We’re living in a world where people can
become businesses in 60 seconds.”
Brian Chesky, Airbnb
SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY
COLLABORATIVE ECONOMY
SELF ORGANIZING JOBS, INCOME, PENSION
TEAM BUY
3D PRINTING : MAKERS PLATFORM
VALUE CREATION CIRCLES OR SOCIAL ECONOMIC ENTITIES
FUND
market survey &
money
SELL
MARKETPLACES
CREATE
prototype + build
SERVICES MEET&SHAR
E
@ physical spaces
MARKTPLACEWORK &
MEETUP
KNOWLEDGE
NETWORK
CONNECTIONS
with
people
you
know UNEXPECTED
REAL TIME
meeting
RELEVANT
people
you DON’T know.
HOTELS
MAKERS
KNOWMADS HOSPITALITY
VALUE CREATION: THE NEXT STEP
SERENDIPITY:
the moment of an unexpected
meeting of relevant people at
an unexpected location
triggers TRANSFORMATIONS.
A TRANSFORMATION
is a tailor-made experience with
an educational element and a
changed individual as result.
ECO SYSTEM BASED ON A-SYNCHRONOUS RECIPROCITY.
CURRENCY? = TRUST!
spaces, services
and products
monetary capital
shared coworking &
open collaboration
social capital
S2m augments the serendipitous relevancy of physical places, and is
successfully used by co-work spaces, corporate offices, schools, theaters,
hospitals, shopping malls and libraries to transform their stakeholders.
COFFEE? CHAT?
(NET)WORK LOCATIONS
** 2013-2015 Survey by the Erasmus University of Rotterdam.
BALANCE
&
other results**
Seats ‘shared & sold’*
Social Monetary
2012 60.000 150.000
2013 80.000 230.000
2014 75.000 210.000
2015 85.000 240.000
*in the Netherlands
S2m-Coworkers & stakeholders:
-better professional & personal growth.
-sense of belonging.
-better product & services.
Experienced serendipity
Got a new job,
was invited for a new project
or started a new company:
2013 2015
60% 80%
1 out of 8 1 out of 6
S2m-Coworkers & stakeholders help
us with*:
-sales
-marketing
-pr.
-research
-innovation
* replaced these departments and staff
completely…
NEXT STEP:
CONNECT THE
NETWORKS.
BIG TIME!
KNOWLEDGE
SERVICES
COLLABORATION
APPS, TOOLS,
SOFTWARE
MARKET
PLACES
API’s
COUNTRIE
S
API’s
API’s
GOODIES…….
DIGITAL GOODIE BAG:
free downloads, videos, slides & more….
http://s2m.to/goodiebag
WHO RULES THE SALES FUNNEL?

Flora Holland & Society30

  • 1.
    SOCIETY 3.0 “CONNECT, COLLABORATE& GROW” Noordwijk, October 2015
  • 2.
    FOTO CREDIT: HENKJAN WINKELDERMAAT RONALD VAN DEN HOFF AUTHOR PUBLISHER TRENDWATCHER ENTREPRENEUR COACH INVESTOR CHAIRMAN OF SOCIETY30 FOUNDATION
  • 3.
    2015 : ACHAORDIC SOCIETY ON THE RISE TODAY Uber, the world’s largest taxi company owns no vehicles. Facebook, the world’s most popular media owner creates no content. Alibaba, the world’s most valuable retailer has no inventory. Airbnb, the world’s largest accommodation provider owns no real estate or beds. TEN YEARS AGO YouTube, the first video was uploaded Facebook, just a year old Bitcoin, didn't exist Android, a small startup that Google just acquired 6.4 billion humans on Earth, only ~1 billion were online, and none of them had heard of Uber or AirBnb
  • 4.
  • 5.
    TRENDS ACCES more important thanownership INTERNET OF THINGS environment smarter than we are Rise of the Knowmads: CONNECTED PEOPLE stronger than organizations & CITIES more important than countries VIRTUAL PLATFORMS rule the world
  • 6.
  • 7.
  • 8.
    COUNTRY AS APLATFORM ESTONIA: E-resident-ID-cards. E-residents have validated identities and can open bank accounts, start companies, hire staff without ever visiting Estonia in real life.
  • 9.
  • 10.
    The factory ofthe future will have Only two employees: a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.* *Autodesk CEO Carl Bass PHYSICAL PLATFORMS : ROBOTS
  • 11.
    COMPUTERS  ARTIFICIALINTELLIGENCE  ROBOTS  JOBS? 1964 AT&T $267 billion 760.000 employees 2015 GOOGLE $370 billion 55.000 employees
  • 12.
    COMPUTERS  ARTIFICIALINTELLIGENCE  ROBOTS  JOBS? sales: $ 25 billion loss: € 500 million 95.000 employees 87 million passengers sales € 5 billion profit: € 870 million 9.500 employees 91 million passengers 2015 2015
  • 13.
    GLOBAL PLATFORMS AREBIG, BUT…. UNICORNS BIG SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL SMALL REALLY BIG MEDIUMBIG
  • 14.
    SHARE THE ABUNDANCE: COLLABORATIVE ECONOMY takeaway home cooked meals
  • 15.
    “We’re living ina world where people can become businesses in 60 seconds.” Brian Chesky, Airbnb SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY
  • 16.
  • 17.
    SELF ORGANIZING JOBS,INCOME, PENSION
  • 18.
  • 19.
    3D PRINTING :MAKERS PLATFORM
  • 20.
    VALUE CREATION CIRCLESOR SOCIAL ECONOMIC ENTITIES FUND market survey & money SELL MARKETPLACES CREATE prototype + build SERVICES MEET&SHAR E @ physical spaces MARKTPLACEWORK & MEETUP KNOWLEDGE NETWORK CONNECTIONS with people you know UNEXPECTED REAL TIME meeting RELEVANT people you DON’T know. HOTELS MAKERS KNOWMADS HOSPITALITY
  • 21.
    VALUE CREATION: THENEXT STEP SERENDIPITY: the moment of an unexpected meeting of relevant people at an unexpected location triggers TRANSFORMATIONS. A TRANSFORMATION is a tailor-made experience with an educational element and a changed individual as result.
  • 22.
    ECO SYSTEM BASEDON A-SYNCHRONOUS RECIPROCITY. CURRENCY? = TRUST! spaces, services and products monetary capital shared coworking & open collaboration social capital S2m augments the serendipitous relevancy of physical places, and is successfully used by co-work spaces, corporate offices, schools, theaters, hospitals, shopping malls and libraries to transform their stakeholders.
  • 25.
  • 26.
  • 27.
    ** 2013-2015 Surveyby the Erasmus University of Rotterdam. BALANCE & other results** Seats ‘shared & sold’* Social Monetary 2012 60.000 150.000 2013 80.000 230.000 2014 75.000 210.000 2015 85.000 240.000 *in the Netherlands S2m-Coworkers & stakeholders: -better professional & personal growth. -sense of belonging. -better product & services. Experienced serendipity Got a new job, was invited for a new project or started a new company: 2013 2015 60% 80% 1 out of 8 1 out of 6 S2m-Coworkers & stakeholders help us with*: -sales -marketing -pr. -research -innovation * replaced these departments and staff completely…
  • 28.
    NEXT STEP: CONNECT THE NETWORKS. BIGTIME! KNOWLEDGE SERVICES COLLABORATION APPS, TOOLS, SOFTWARE MARKET PLACES API’s COUNTRIE S API’s API’s
  • 29.
    GOODIES……. DIGITAL GOODIE BAG: freedownloads, videos, slides & more…. http://s2m.to/goodiebag
  • 30.
    WHO RULES THESALES FUNNEL?