SlideShare a Scribd company logo
The way you work
will never be the same.
Five Tier for Media Publishers
and Advertising Networks
Five Tier’s Value
Five Tier instantly addresses several of the largest
problems that impact businesses today:
- The oversaturation of the technology
supply chain
- The growing chasm and technologies that
are filling it getting in between businesses
and their customers
- The cost associated with this technology1
- The poor user experience and required
knowledge to set up technology2
To the right is a large Lumascape, as well as
several smaller versions, which documents how the
industry has spiraled out of control.
1
Five Tier is free to start with revolutionary “bottom up - pay as you go” pricing starting at just $5 per month!
2
In addition to self-guided setup and onboarding tutorials, Five Tier team support is always available and there are affordable setup
Lumascapes, produced by Luma Partners, are put together annually to document and categorize
technology in the marketplace.
The Writing’s on the Wall
...and it’s getting worse by the day:
Clients have gotten smarter, channels that were controlled by technology have broken down, clients are going direct, and
people are suffering the consequences. Fun Fact: By some accounts, only 1% of media spends are actually spent on media 1
1
...and marketers know this
Five Tier for Publishers and Advertisers
We can provide access to a custom login screen for clients to buy from you
direct.
We can also plug you directly into our buying platform, giving access to more
potential buyers.
Five Tier is instant (subscribe at fivetier.com), affordable (free to start,
subscriptions starting at just $5), and easy to use.
Five Tier for Publishers and Advertisers
Five Tier includes all the things a client needs to plan,
buy, and manage campaigns:
● Data
● Asset Management
● Creative Development
● Scheduling
● Monitoring
● Analytics
● Reporting
This is in addition to the other tools we provide for
marketing, operations, and management making Five
Tier stickier with advanced technology that makes
their campaigns more effective.
We also put these tools in the palm of
their hands, not just on their desktop.
This is what Five Tier looks like:
Five Tier for Publishers and Advertisers
All you need to do is subscribe to an Enterprise
package and we will work with you to roll out the
optimal solution within a structured thirty (30) day
onboarding program
- or -
Subscribe to a free account and utilize our existing
API’s and Plugins.
Please note: free accounts do not include inclusion in
our network, promotion through Five Tier, or a
custom login screen.
Five Tier for Publishers and Advertisers
You grow and run your business through the same
great platform with intelligent, seamless integration
while overseeing your client campaigns.
Find new clients, manage existing programs, organize
tasks, market your business through every channel,
automate repetitive activities, measure results.
Five Tier for Publishers and Advertisers
Clients reach their target audiences more efficiently and effectively, without the
many middle men, through your media which is in your control.
Marketer
Publisher
Five Tier
People
Doesn’t this, →
Look better than this? →
Select PartnersDataAccessSupport
Media
Publisher Details (how do ads get to your site)
Five Tier connects you with networks of advertisers, directly with advertisers, data, optimization tools, a location intelligent consumer
network, and the functionality needed to buy, upload, optimize, traffic, display, analyze, and report on placements:
Advertisers Big Data One Stop Platform
For ad unit and ad management, buying,
file storage, trafficking, optimization,
analysis, advanced one-to-one targeting
(piiing) and reporting.
Your Site or Network
Subscribe Now to begin selling or
increasing revenue today!
Common Questions
Does Five Tier have audience and market data like other media platforms that are available?
Yes - ten years ago access to data was difficult or costly to obtain. Today, it’s publicly available. In most cases we use the same data sources as
other platforms but with Five Tier it’s elevated due to the breadth, depth, and connectivity of the data.
What about private data?
We have easy to use API’s for clients that need to import data as well as traditional manual upload tools. With an Enterprise subscription we will
work with you to integrate private data channels as it is needed if there isn’t an existing solution.
Do you connect to third party data such as sales and social?
Yes - and we do it in real time. We can also programmatically impact a media buy based on external events such as weather, sports, and news.
Are you able to integrate with existing media networks or platforms?
Yes - the same way we can integrate with private and third party data we can integrate with other distribution, operations, management and
service platforms. We can literally integrate with anything, try us.
Who uses Five Tier?
Five Tier is used by businesses large and small and was built over close to a decade within a business that used the technology to grow their
business and service their clients. Subscribers include startups, small-to-medium sized businesses, and global Fortune 500 companies.
Thank You For Your Time
For more information contact:
Frank O’Brien | Founder and CEO
frank.obrien @ fivetier.com
m. 917 583 4207
Five Tier is headquartered in New York City with employees in
Miami, Kansas City, Houston, and Southern California with
outsourced service providers globally including London and Berlin.
Subscribe now at fivetier.com

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Five Tier for Media Publishers and Advertising Networks

  • 1. The way you work will never be the same. Five Tier for Media Publishers and Advertising Networks
  • 2. Five Tier’s Value Five Tier instantly addresses several of the largest problems that impact businesses today: - The oversaturation of the technology supply chain - The growing chasm and technologies that are filling it getting in between businesses and their customers - The cost associated with this technology1 - The poor user experience and required knowledge to set up technology2 To the right is a large Lumascape, as well as several smaller versions, which documents how the industry has spiraled out of control. 1 Five Tier is free to start with revolutionary “bottom up - pay as you go” pricing starting at just $5 per month! 2 In addition to self-guided setup and onboarding tutorials, Five Tier team support is always available and there are affordable setup Lumascapes, produced by Luma Partners, are put together annually to document and categorize technology in the marketplace.
  • 3. The Writing’s on the Wall ...and it’s getting worse by the day: Clients have gotten smarter, channels that were controlled by technology have broken down, clients are going direct, and people are suffering the consequences. Fun Fact: By some accounts, only 1% of media spends are actually spent on media 1 1 ...and marketers know this
  • 4. Five Tier for Publishers and Advertisers We can provide access to a custom login screen for clients to buy from you direct. We can also plug you directly into our buying platform, giving access to more potential buyers. Five Tier is instant (subscribe at fivetier.com), affordable (free to start, subscriptions starting at just $5), and easy to use.
  • 5. Five Tier for Publishers and Advertisers Five Tier includes all the things a client needs to plan, buy, and manage campaigns: ● Data ● Asset Management ● Creative Development ● Scheduling ● Monitoring ● Analytics ● Reporting This is in addition to the other tools we provide for marketing, operations, and management making Five Tier stickier with advanced technology that makes their campaigns more effective. We also put these tools in the palm of their hands, not just on their desktop. This is what Five Tier looks like:
  • 6. Five Tier for Publishers and Advertisers All you need to do is subscribe to an Enterprise package and we will work with you to roll out the optimal solution within a structured thirty (30) day onboarding program - or - Subscribe to a free account and utilize our existing API’s and Plugins. Please note: free accounts do not include inclusion in our network, promotion through Five Tier, or a custom login screen.
  • 7. Five Tier for Publishers and Advertisers You grow and run your business through the same great platform with intelligent, seamless integration while overseeing your client campaigns. Find new clients, manage existing programs, organize tasks, market your business through every channel, automate repetitive activities, measure results.
  • 8. Five Tier for Publishers and Advertisers Clients reach their target audiences more efficiently and effectively, without the many middle men, through your media which is in your control. Marketer Publisher Five Tier People
  • 9. Doesn’t this, → Look better than this? →
  • 11. Publisher Details (how do ads get to your site) Five Tier connects you with networks of advertisers, directly with advertisers, data, optimization tools, a location intelligent consumer network, and the functionality needed to buy, upload, optimize, traffic, display, analyze, and report on placements: Advertisers Big Data One Stop Platform For ad unit and ad management, buying, file storage, trafficking, optimization, analysis, advanced one-to-one targeting (piiing) and reporting. Your Site or Network Subscribe Now to begin selling or increasing revenue today!
  • 12. Common Questions Does Five Tier have audience and market data like other media platforms that are available? Yes - ten years ago access to data was difficult or costly to obtain. Today, it’s publicly available. In most cases we use the same data sources as other platforms but with Five Tier it’s elevated due to the breadth, depth, and connectivity of the data. What about private data? We have easy to use API’s for clients that need to import data as well as traditional manual upload tools. With an Enterprise subscription we will work with you to integrate private data channels as it is needed if there isn’t an existing solution. Do you connect to third party data such as sales and social? Yes - and we do it in real time. We can also programmatically impact a media buy based on external events such as weather, sports, and news. Are you able to integrate with existing media networks or platforms? Yes - the same way we can integrate with private and third party data we can integrate with other distribution, operations, management and service platforms. We can literally integrate with anything, try us. Who uses Five Tier? Five Tier is used by businesses large and small and was built over close to a decade within a business that used the technology to grow their business and service their clients. Subscribers include startups, small-to-medium sized businesses, and global Fortune 500 companies.
  • 13. Thank You For Your Time For more information contact: Frank O’Brien | Founder and CEO frank.obrien @ fivetier.com m. 917 583 4207 Five Tier is headquartered in New York City with employees in Miami, Kansas City, Houston, and Southern California with outsourced service providers globally including London and Berlin. Subscribe now at fivetier.com