Five firsts of Website Strategy

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This presentation introduced administrators to five firsts in website strategy: mobile first, online first, money first, content first, and customers first.

Technology

Five
Firsts
of Website Strategy
flic.kr/p/bWyU3R
david lee king | davidleeking.com | tscpl.org

Let’s be honest.
Your website …
needs some work.
flic.kr/p/2X7RD

most of your
customers have
smartphones
flic.kr/p/47k2pJ

Customer experience is a strange brew of structure, community, and customers. Today’s savvy librarians need to focus on creating digital and physical experiences for customers so that they can quickly find information, make decisions, or participate. Librarians need to create experiences that visitors not only remember, but share with their friends. David Lee King breaks down the customer experience in a way that will help you remain an indispensable focal point of your community. People don’t want just goods or services from a business anymore – they want unique, engaging experiences built around those goods and services. It’s the same for your library. Our patrons are looking for more than a book – they can find that at Walmart and via their favorite mobile device. They want a unique, engaging experience built around “your stuff.”

Web Trends to Watch in 2014

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Like this slidedeck? I write books too! Please check out my newest book Face2face - more info here - http://www.davidleeking.com/face2face Want to know what trends web designers are thinking about for 2014? Here you go! This presentation has a list of 15 hot web design trends that designers should consider for 2014. Here's a blog post that goes along with this presentation - http://www.davidleeking.com/2013/10/31/web-design-trends-for-2014/

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A modern library is all about making and maintaining connections. Connections to library customers, connections to community partners, and even helping some customers connect to the library and the web for the first time. All are important in today’s library. King shares examples of how libraries can use data to better connect with customers, innovative ways to create new community partnerships, and how some libraries and other organizations are using technology tools to help all customers connect to the library and to the world.

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You have made video and dumped it to YouTube. But have you “gone live”? This presentation explores the emerging and easy-to-use live streaming tools available to today’s librarian. We examine Facebook Live, YouTube Live, live streaming on Instagram, and Periscope, which allows you to go live on Twitter. Introductions to each will be given, and suggestions for use in a library setting will be provided. We might even “go live”!

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