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Entrepreneurship & design
FINAL PITCH
WHAT IS SUCCESS?
SUCCESS IS AN ICEBERG
SUCCESS IS AN ICEBERG
PERSISTANCE
FAILURE
SACRIFICE
GOOD HABBITS
DEDICATION
HARD WORK
FASTEN YOUR SEATBELTS
EXPERIENCE THE FUTURE
PROCESS BOOK
yura_usa
ITERATIONS as part of any design process
CONTENTS
425.343.4942 ysbashtovoy@gmail.com
PREFACE
What is this BOOK about
VALUE RESEARCH
Comparing, Deconstruction, "Meaning Map”
AUDIENCE & DIFFERENCE
Who is it for? What is different?
FLOW. VALUE. MEANING.
Ideas and relationships between these terms
CONCLUSION
Call for action and final push
VALUE RESEARCH
Two items that I have decided to compare
were high speed Japanese trains and
Sounder train.
By deconstructing the ideas behind them
I have created “meaning map”,
using linier (vertical) and lateral diagrams.
But that was only the beginning…
DIFFERENCE
I was not satisfied with the outcome I developed
initially, so I decided to switch gears. I found The
Hyperloop - great innovative product (service)
that is still in developing phase. The idea was to
apply design thinking and innovation to integrate
the needs of people, the possibilities of
technology, and the requirements for business
success.
I want to offer greater value for my potential
client and create different experience for those
who dream about better transportation:
businessmen, students, tourists, families, etc.
AUDIENCE
FLOW. VALUE. MEANING.
As I was making final decision whether my
venture will be a product, service, campaign, or
social movement, I assessed and reassess my
designs. I set a goal to deliver appropriate,
actionable, and tangible strategies to my client.
That is how the idea to create Design
Consulting Company to help organizations to
innovate and grow appeared.
By identifying new ways to serve and support
people, by uncovering latent needs, behaviors,
desires I want to help organizations build new
creative culture and the systems required to
sustain innovation and launch new ventures.
I will design products, services and solutions,
spaces and interactive experiences to solve
problems and to impact.
FLOW. VALUE. MEANING.
LET’S CHANGE THE WORLD TOGETHER!
LET’S CHANGE THE WORLD TOGETHER!
THANK YOU

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Final pitch | Entrepreneurship & design

  • 3. SUCCESS IS AN ICEBERG
  • 4. SUCCESS IS AN ICEBERG
  • 11.
  • 13.
  • 14.
  • 15.
  • 18. yura_usa ITERATIONS as part of any design process
  • 19. CONTENTS 425.343.4942 ysbashtovoy@gmail.com PREFACE What is this BOOK about VALUE RESEARCH Comparing, Deconstruction, "Meaning Map” AUDIENCE & DIFFERENCE Who is it for? What is different? FLOW. VALUE. MEANING. Ideas and relationships between these terms CONCLUSION Call for action and final push
  • 20. VALUE RESEARCH Two items that I have decided to compare were high speed Japanese trains and Sounder train. By deconstructing the ideas behind them I have created “meaning map”, using linier (vertical) and lateral diagrams. But that was only the beginning…
  • 21. DIFFERENCE I was not satisfied with the outcome I developed initially, so I decided to switch gears. I found The Hyperloop - great innovative product (service) that is still in developing phase. The idea was to apply design thinking and innovation to integrate the needs of people, the possibilities of technology, and the requirements for business success.
  • 22. I want to offer greater value for my potential client and create different experience for those who dream about better transportation: businessmen, students, tourists, families, etc. AUDIENCE
  • 23. FLOW. VALUE. MEANING. As I was making final decision whether my venture will be a product, service, campaign, or social movement, I assessed and reassess my designs. I set a goal to deliver appropriate, actionable, and tangible strategies to my client. That is how the idea to create Design Consulting Company to help organizations to innovate and grow appeared.
  • 24. By identifying new ways to serve and support people, by uncovering latent needs, behaviors, desires I want to help organizations build new creative culture and the systems required to sustain innovation and launch new ventures. I will design products, services and solutions, spaces and interactive experiences to solve problems and to impact. FLOW. VALUE. MEANING.
  • 25. LET’S CHANGE THE WORLD TOGETHER!
  • 26. LET’S CHANGE THE WORLD TOGETHER!

Editor's Notes

  1. Success takes SACRIFISE
  2. TO CHANGE YOUR LIFE, CHANGE YOUR HABITS
  3. DEDICATION IS THE HOURS WE PUT WHEN NOBODYS WATCHING