Our main rival is 5 gum. We will hand out free samples of our gum for 2 weeks around the county to get it into people's hands and persuade them to buy it. After 2 weeks, anyone who buys a particular packet will have a chance to win a prize, such as meeting George Clooney. Our gum stands out due to its range of flavors and design aimed at younger audiences. Areas for improvement include offering a wider variety of flavors and packaging sizes to appeal to a more diverse age range.