2. The problem
Measure
all lengths of
your box
One single
provider
Figure out
weight
4:00pm?!
Race to
Post Office
Battle to
find parking
Packaging/box
expedition
Figure out which
carrier
Tape box,
worry about your
item breaking
Load car,
escort package
to Post Office
Wait in slow
long line
$10 + postage Crying babies2 hours wasted Parking fines
4. Fetchh courier
dispatched via app
Scans and secures
raw item from user
Satellite vans
collect tagged items
Scanned items
delivered to HQ
for processing
Logistics
Courier hands padded
items to Satellite van
Parcels posted
through best carrier
~15 mins
Fetchh Pricing Engine
5. Our market
2.7M parcels/month in Sydney
Excruciating postage process
Leaving house/job is hard
Posting is a time suck
Both
400k+ parcels per month
15k+ stores in Sydney alone
Slow postage = bad reviews
Posts parcels international
Consumers
4M+ population in Sydney
Upwind of businesses
Time is valuable
Disposable income
eCommerce
Over 13 Million parcels sent in Australia each month.
7. Global benchmarks
Launch Date
Location of
Operation
Funding
Raised
Cities
covered
March 2015
(Closed-beta)
Late 2013
Mid 2014
N/A
Seed: $2.1M
A: $10M
B: $50M
Seed: $200k
A: $1.5M
2: Sydney,
Melbourne (’16)
5: SF, NY, LA,
MIA, CHI
1: São Paulo
8. Product-market fit
Surry Hills
• Paying customers on 1st day of closed beta
• 1000+ parcels sent, 33% growth WoW
• Over 1500 items picked up, packaged, labeled, and
lodged across 41 customers
• Avg. customer LTV of ~$4k
• Over 200 signups during closed beta
4 month test market - 1.5km radius
9. • Hub and spoke model
- Messengers, Satellite vans, Headquarters
• 15k+ active eCommerce stores
- Etsy, eBay, Big Cartel, Shopify, Gumtree
• Testing promotions ($10 off 1st pickup / 1 month free
pickup for sharing Fetchh)
• Targeting suburbs based on density of signup post codes
Growth strategy
Sydney + Melbourne
Plans for 2015/16
10. With Fetchh
Where the
money goes
Without Fetchh
Hidden Costs
Time
Packaging
Retail Postage
Rate
$ 8
$ 12
$ 19
$ 23
$ 7
$ 12
Best Retail
Postage Rate
$5 per pickup
Wholesale
Postage Rate
Logistics Cost
Our Margin
$ 5
Business model
11. The team
Bryan, Hacker
Previously Silicon Valley based
Clojure Enthusiast with a deep
passion for on-demand systems
Function Programming advocate
Will, Logistics
Previously Head of Platforms at
Adap.tv, AOL (Sydney)
Background in freight forwarding
& logistics, Etsy seller
Founder & CEO at Zirx.com
(SF, CA)
Expanded on-demand service to 5
cities in 1 year, over $50M raised
Sean Behr, Advisor