Felone Graphics is the alias of Theo Sandström, a 27 year old creative professional and visual artist with over eight years of experience in the graphic design industry. Felone Graphics was officially established in 2012, but Theo has been building and actively improving his standalone business identity since 2007. He has mainly been focusing on identity and print design but is also competent doing web design assignments. Motion graphics and video editing has also been a part of his business operation the past few years.

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SELECTED
WORKS
2012–2015

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Theo has worked for a wide variety
of clients with projects ranging from
brand identities and web layout designs
to album covers and promotional material
for various events. He is comfortable
working with international companies
as well as local businesses from a
wide-range of industry sectors.
Designing for print media has been
his main activity the past years but
he is also competent doing web design.
Motion graphics and video editing as-
signments has also been a part of his
business operation the past few years.
Theo always strives to give his clients
something exceptional and combines
multiple disciplines to do so. With styles
ranging from grid based and precision-
made visuals to whimsical hand drawn
illustrations, he can effectively
communicate the clients core message.
He can create imagery that demonstrate
a products benefits in a simple and
elegant way, in both the 3D and 2D
realm. In most cases, Theo studies
thoroughly the needs and necessities
of the client, to make imagery that
compliment their overall advertising
strategy. Whether a project needs a
youthful or corporate characteristic,
he can create imagery that conveys the
values of any brand or business.
Theo really appreciates a creative
challenge and often goes above and
beyond to solve the clients problems.
Although Theo might take his time to
research for a project, he always
delivers inspiring high quality designs
while staying within the budget and
time limitations that the project
demands.
On the side of his design work Theo
produces and enjoys music as much as
possible. He is a founder and was an
active member of Gwan Positiv, a
sound-system and event organizing team
that operated between 2008 and 2013.
It has given him a wider understanding
of event production and cooperation
with professionals from other fields.
Over the past years he has become
acquaintances with a wide variety
of musicians in various genres from
Finland as well as abroad. Therefore
Theo can also be considered a valuable
asset to any production that requires
artist performances or music of any kind.
felone graphics is the alias of
Theo Sandtstöm, a 27 year old creative
professional and visual artist with
over eight years of experience in
the graphic design industry. Finnish
and Swedish are both his native
languages although English is his
preferred choice when it comes to
written communication. Felone Graphics
was officially established in 2012,
but Theo has been building and actively
improving his standalone business
identity since 2007.
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Photo:EmiliaNyberg

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Funky Amigos Association is a non-profit cultural organization which
arranges rythm orientated and culturally diverse events in the capital
area of Finland, Funky elephant festival and Elephantasy among others.
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VS tattoo aka Very Special tattooing is a small tattoo shop in Jätkäsaari,
Helsinki. Artists Sami Forsman & Ville Ermine draw and design custom tattoos.

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11. ONDA is a laid back eatery in Hakaniemi
with a living room enviroment and a
menu that focuses on international
cuisine. They also have a monthly
changing art exhibition that keeps
the venue fresh.
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15. STARGRID was supported by the 7th Framework
Programme of the European Commission. The aim of
the project was analysing and critically assessing
the Smart Grid standardisation process and
procedures at European and international level.
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“Education, we have a problem!”, a european wide campaign fighting for social
inclusion in education. The campaign ran from October 2013 until February 2014.
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22. Ivah Sound is a sound system as well as an event production & dj collective,
formed in Helsinki in 2010. The collective consists of six members, united by
a common passion for heavy bass music.
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brand
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27. Teawear by Tea Jääskeläinen is a fur hat collection inspired by music and
acts as tokens of gratitude for the numerous passionate musicians. Each hat
is handmade from non-animal materials in Finland
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