SlideShare a Scribd company logo
S
Fantasy Football
Technology Entrepreneurship
What we will show
S Communication method
S Questions asked
S Results
S Analysis
S Conclusion
Communication Method
S Chosen method for opportunity assessment was a survey
S Target audience is hard to reach by person
S Survey allows to easily gather data and reach target audience
The Survey
S This survey was intended to be a very short and not
intrusive questionnaire
S Main objective of survey is to validate our value proposition
S Survey was distributed through social media and fantasy
football forums
The Questions
S What is your gender?
S What is your age?
S Do you play or are interested in Fantasy Football (Soccer)?
S Is a Fantasy football website that allows you to choose many leagues and
tournaments from around the world sound as something you would like to play?
S Will a combined global league (players from different leagues) be of interest for you?
S Would a pay to play game mode in which you can earn money be of interest to you?
S Do you believe community forums would add value to our product?
The Results
What is your gender?
Male
Female
What is your age?
0-18
18-24
25-34
35-65
Do you play or are interested in
Fantasy Football (Soccer)?
Yes
No
The Results
0
5
10
15
20
25
Do you play or are
interested in Fantasy
Football (Soccer)?
Is a Fantasy football
website that allows you
to choose many leagues
and tournaments from
around the world sound
as something you would
like to play?
Will a combined global
league (players from
different leagues) be of
interest for you?
Would a pay to play
game mode in which
you can earn money be
of interest to you?
Do you believe
community forums
would add value to our
product?
Yes
No
Analysis
S Distribution method reaches target audience very effectively
S Three out of four of the value propositions by our team are
items of interest
S One of the value propositions, is only of interest to half of
the surveyed
Conclusions
S The initial value propositions by the team are accurate and
popular for most of the cases
S A deeper and more thorough analysis is needed to
understand the extent of approval by target audience
S Team should continue to pursue project

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Fantasy football

  • 2. What we will show S Communication method S Questions asked S Results S Analysis S Conclusion
  • 3. Communication Method S Chosen method for opportunity assessment was a survey S Target audience is hard to reach by person S Survey allows to easily gather data and reach target audience
  • 4. The Survey S This survey was intended to be a very short and not intrusive questionnaire S Main objective of survey is to validate our value proposition S Survey was distributed through social media and fantasy football forums
  • 5. The Questions S What is your gender? S What is your age? S Do you play or are interested in Fantasy Football (Soccer)? S Is a Fantasy football website that allows you to choose many leagues and tournaments from around the world sound as something you would like to play? S Will a combined global league (players from different leagues) be of interest for you? S Would a pay to play game mode in which you can earn money be of interest to you? S Do you believe community forums would add value to our product?
  • 6. The Results What is your gender? Male Female What is your age? 0-18 18-24 25-34 35-65 Do you play or are interested in Fantasy Football (Soccer)? Yes No
  • 7. The Results 0 5 10 15 20 25 Do you play or are interested in Fantasy Football (Soccer)? Is a Fantasy football website that allows you to choose many leagues and tournaments from around the world sound as something you would like to play? Will a combined global league (players from different leagues) be of interest for you? Would a pay to play game mode in which you can earn money be of interest to you? Do you believe community forums would add value to our product? Yes No
  • 8. Analysis S Distribution method reaches target audience very effectively S Three out of four of the value propositions by our team are items of interest S One of the value propositions, is only of interest to half of the surveyed
  • 9. Conclusions S The initial value propositions by the team are accurate and popular for most of the cases S A deeper and more thorough analysis is needed to understand the extent of approval by target audience S Team should continue to pursue project