Facebook Page Audit Checklist

Marketing Systems That Grow Your Business

Tim Somers
Certified Marketing Consultant
26 Years Helping Businesses Grow

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Professional, Clear
In 5 Seconds People
Know What You Do
Call To Action Button

Profile Picture
No Text
Logo or Image

About Section
Is It Complete
Details, Give As Much
Information As Possible
Use Good Keywords

Is Your Facebook Page
Listed As Your Place Of
Employment On Your
Personal Profile
It Should Be A Link

Does Your Page Have
A Custom URL
If Your URL Has
Numbers At The End It
Is NOT A Custom URL

Are You Posting At
Least Once A Day
3 Times A Day Is Best
Use The Scheduling
Feature To Space Out

Are You Getting Likes,
Comments and Shares
If Not Change What
You Are Posting, Ask
Questions, Etc.

Are You Only Posting
20% About Your
Products And Services
The Rest Should Be
Informative, Tips, Etc.

Are You Promoting
Your Email Database
On Your Page To
Collect Emails To Keep
In Touch Outside of FB

Are You Sending
People To YOUR
Website At Least Once
A Week With A Link To
A Blog Post or Product

Do You Have A
Facebook Like Box On
Your Website

Are You Checking Your
Page Insights Every
Week To Learn What
Posts Are Working

Do Your Images Have
Your Logo On Them

Are You Sharing Your
Business Facebook
Posts On Your
Personal Profile Page

Are You Engaging
With Those That
Comment, Like and
Share Your Posts

Are You Sharing,
Commenting And
Liking Other Business
Page Posts

Are You Writing Out
A Strategic Posting
Plan Each Week
What Is Your Goal

Are You Posting
Consistently
Not Here and There
Once This Week And
Nothing The Next

Are You Using
Facebook Ads At Least
Once A Week
It Only Takes $5 To
Increase Your Efforts

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