Praloy Chowdhury presents a marketing plan for digital and social media services. The plan outlines four campaign types with increasing daily budgets and objectives of brand awareness, traffic, and conversions. It also provides three pricing plans for basic, standard, and premium services that include campaign setup and optimization, ad creative development, reporting, and pixel tracking for 10, 20, or 30 days of management respectively. Facebook ad costs are excluded from pricing.
I am proposing a Facebook Ads Proposal that will focus on the following key areas:
Identifying your target audience: I will conduct market research to identify your target audience and understand their needs and wants. This will allow me to create Facebook ads that are tailored to your specific audience.
Creating engaging ad creative: I will create high-quality, engaging ad creative that will capture the attention of your target audience and encourage them to click on your ads.
Targeting your ads: I will use Facebook's targeting tools to ensure that your ads are seen by the people who are most likely to be interested in your products or services.
Tracking your results: I will track the results of your Facebook ads campaign and make adjustments as needed to ensure that you are getting a positive return on investment (ROI).
Facebook advertising has been around for just over 10 years. Do you know how to build out a successful Facebook and Instagram ad campaign? Let’s simplify this with expert strategies as we walk through a campaign build-out.
Want to scale your customer acquisition? We will show you where to gather your customer data, how to create accurate buyer persona types and how to triumphantly target new audiences.
From the webinar presented by Matcha, learn the strategies and tactics for better performing Facebook ad strategy. Learn how to deliver better content, audience targeting, and more.
Whether you’re planning your initial PPC budget or evaluating your current spend every day, there are plenty of tips and strategies for spending your PPC dollars more wisely. PPC accounts in all stages could probably use a refresher when it comes to spend planning, overall budgeting, and cost measurement.
For more information, visit www.wordstream.com
Whether you're planning your initial PPC budget or re-evaluating your current spend, there are always ways to spend your PPC dollars more wisely. Chances are, your PPC account could use a refresher when it comes to spend planning, overall budgeting, and cost measurement.
In this webinar, WordStream's Larry Kim and Hanapin Marketing's Carrie Albright will share best practices and creative tips for budget management, including:
- Reconciling PPC budget with your overall marketing costs
- Adjusting your strategy for large or small accounts
- Choosing the right metrics to help define your spend
- Incorporating expenses like agency or staff overhead
Watch now to learn proven strategies for better managing your ad spend.
I am proposing a Facebook Ads Proposal that will focus on the following key areas:
Identifying your target audience: I will conduct market research to identify your target audience and understand their needs and wants. This will allow me to create Facebook ads that are tailored to your specific audience.
Creating engaging ad creative: I will create high-quality, engaging ad creative that will capture the attention of your target audience and encourage them to click on your ads.
Targeting your ads: I will use Facebook's targeting tools to ensure that your ads are seen by the people who are most likely to be interested in your products or services.
Tracking your results: I will track the results of your Facebook ads campaign and make adjustments as needed to ensure that you are getting a positive return on investment (ROI).
Facebook advertising has been around for just over 10 years. Do you know how to build out a successful Facebook and Instagram ad campaign? Let’s simplify this with expert strategies as we walk through a campaign build-out.
Want to scale your customer acquisition? We will show you where to gather your customer data, how to create accurate buyer persona types and how to triumphantly target new audiences.
From the webinar presented by Matcha, learn the strategies and tactics for better performing Facebook ad strategy. Learn how to deliver better content, audience targeting, and more.
Whether you’re planning your initial PPC budget or evaluating your current spend every day, there are plenty of tips and strategies for spending your PPC dollars more wisely. PPC accounts in all stages could probably use a refresher when it comes to spend planning, overall budgeting, and cost measurement.
For more information, visit www.wordstream.com
Whether you're planning your initial PPC budget or re-evaluating your current spend, there are always ways to spend your PPC dollars more wisely. Chances are, your PPC account could use a refresher when it comes to spend planning, overall budgeting, and cost measurement.
In this webinar, WordStream's Larry Kim and Hanapin Marketing's Carrie Albright will share best practices and creative tips for budget management, including:
- Reconciling PPC budget with your overall marketing costs
- Adjusting your strategy for large or small accounts
- Choosing the right metrics to help define your spend
- Incorporating expenses like agency or staff overhead
Watch now to learn proven strategies for better managing your ad spend.
Creative Ad Testing for Top Performance on Facebook & Instagram WebinarTinuiti
Competition continues to intensify in the digital advertising space resulting in increased audience overlap. Brands need to emphasize the power of creative content to convey positive consumer results. It’s no secret brands need to design with conversions in mind if they want to stand out from millions of creative agencies and competitors.
Staying ahead of competitors in 2019 calls for optimizing creative performance initiative. Learn the latest on creative production best practices, various forms of testing, and analyzing results to maximize your campaign goals on Facebook & Instagram in order to grow your brand.
Lowering Customer Acquisition Costs on FacebookTinuiti
As the digital landscape becomes more competitive, it’s essential to diversify your customer acquisition strategies by optimizing retargeting efforts, enhancing ad creative, and leveraging more intelligent audience prospecting tactics. Tinuiti will unpack best practices for how to drive better efficiency for customer acquisition campaigns on Facebook with a data-driven approach.
PPC Google AdWords Proposal Sample for Client PitchingeMarket Education
This PPC Google Ads proposal sample is for all digital marketing professionals who would like to have a simple and strong understanding format for client pitching.
Social Media Marketing Agency Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Marketing Agency Proposal Powerpoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3gzzWbc
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4Tinuiti
The Q4 Ecommerce Brand Accelerator Virtual Summit
Ad Espresso Presents:
During Q4 the cost of advertising on Facebook sees a steep increase in price so it’s important to turn to your best audiences to maximize revenue. During this webinar we’ll cover 6 retargeting techniques you must be using to guarantee success at this busy time of year.
Mastering YouTube Ads: Boost Your Reach
YouTube is the world’s second most popular search engine and has more than two billion monthly active users. With YouTube Ads, you can tap into this enormous potential audience and increase your brand’s visibility and reach online. In this section, we will introduce the concept of YouTube Ads and discuss how they can help boost your online presence.
Key Takeaways:
YouTube Ads can help increase your brand’s visibility and reach online
YouTube is the world’s second-most popular search engine
Over two billion people use YouTube every month
Understanding YouTube Advertising
YouTube advertising offers a variety of ad formats that can help you reach your target audience and achieve your marketing goals. By understanding the different ad formats available, you can choose the right format that aligns with your objectives and engages your viewers.
Types of YouTube Ad Formats
There are several ad formats available on YouTube, including:
Skippable in-stream ads: These ads play before, during, or after the main video, and viewers have the option to skip the ad after five seconds.
Non-skippable in-stream ads: These ads play before, during, or after the main video, and viewers must watch the entire ad before continuing to the video.
Bumper ads: These short ads can play before, during, or after the main video, and viewers cannot skip them.
Sponsored cards: These ads appear as a teaser for your product or service, and viewers can click on them for more information.
Overlay ads: These ads appear as a banner or rectangular display on the lower third of the video, and viewers can click on them for more information.
Display ads: These ads appear next to the video player and can include image ads and text ads. Viewers can click on them for more information.
Effective Use of YouTube Ads
A successful YouTube advertising campaign involves more than just selecting the right ad format. You need to ensure your ads are appropriately targeted, engaging, and relevant to your target audience.
Start by defining your target audience and identifying their interests and behaviors. Use this information to craft compelling ad creative that speaks directly to your audience’s pain points and desires.
When targeting your ads, consider factors such as demographics, interests, keywords, and placements. You can also leverage retargeting strategies to reach users who have already interacted with your brand or viewed your videos.
Lastly, monitor your ad performance regularly and optimize your campaigns based on your data insights. Adjust your bidding
Preparing a Facebook campaign to identify the target audience for the campaign and analyze
Evaluate the success of the campaign
Campaign Recommendations
🚀 Elevate Your Business with TheStumpPro's Digital Marketing Solutions! 🌐
At TheStumpPro, we understand the pulse of the digital landscape and are committed to driving unparalleled success for our clients. 📈 Our Digital Marketing Solutions are tailored to meet the unique needs of your business, ensuring maximum visibility, engagement, and conversions.
🎯 Strategic Approach: We craft results-driven digital marketing strategies that align with your business objectives, leveraging the latest trends and technologies.
🔍 Targeted Reach: Our team harnesses the power of data and analytics to identify and engage your ideal audience across various online platforms, ensuring your message reaches the right people at the right time.
📱 Multi-Channel Presence: From social media marketing and search engine optimization to content creation and email campaigns, we provide a comprehensive suite of services to establish and amplify your brand presence across diverse digital channels.
💡 Innovation and Adaptability: The digital landscape is ever-evolving, and so are we. Our team stays ahead of the curve, constantly innovating and adapting strategies to keep your brand at the forefront of industry trends.
🤝 Client-Centric Approach: We believe in building lasting partnerships with our clients. Your success is our success, and we are dedicated to delivering measurable results that contribute to your business growth.
Ready to supercharge your digital presence? Let TheStumpPro be your trusted partner on the journey to online success. 🚀 Contact us today to explore how our Digital Marketing Solutions can transform your business! 🌐 #DigitalMarketing #TheStumpProSuccess #OnlineSuccess 📊
Paid search marketing in 2016 is so much more than text ads and AdWords. We'll let you in on the top 16 factors that will drive PPC marketing in 2016. You're welcome!
In the dynamic and interconnected landscape of global trade and commerce, few countries have experienced as rapid and transformative a journey as Bangladesh. Nestled in the heart of South Asia, Bangladesh has emerged as a significant player on the world stage, propelled by its vibrant economy, burgeoning industries, and strategic geographical location. At the forefront of this economic renaissance is the country's textile and garment sector, which has cemented Bangladesh's position as one of the world's leading exporters in the industry.
The story of Bangladesh's economic rise is intertwined with the evolution of its textile and garment industry. Over the past few decades, this sector has experienced unprecedented growth, evolving from humble beginnings to become a cornerstone of the nation's economy. From small-scale textile mills to sprawling garment factories, Bangladesh's industrial landscape is a testament to the resilience, innovation, and entrepreneurial spirit of its people.
Central to the success of Bangladesh's textile and garment industry is its ability to capitalize on the global demand for affordable and high-quality apparel. With a vast pool of skilled labor, competitive production costs, and preferential trade agreements, Bangladesh has carved out a niche for itself in the international market, supplying garments to some of the world's most renowned brands and retailers.
However, the journey from factory floor to fashion runway is not without its challenges. In an industry characterized by fast-paced production schedules, tight profit margins, and stringent quality standards, effective supply chain management is paramount. It is here that the role of supply chain managers assumes utmost importance, serving as the linchpin that ensures the seamless flow of raw materials, components, and finished products from supplier to consumer.
Against the backdrop of Bangladesh's burgeoning textile and garment industry, the demand for quality supply chain managers has surged. These professionals play a multifaceted role, overseeing procurement, production planning, inventory management, logistics, and distribution, all while navigating the complexities of global trade dynamics. Their ability to orchestrate the myriad intricacies of the supply chain is instrumental in driving operational efficiency, cost optimization, and ultimately, business success.
Moreover, as Bangladesh's export-oriented industries continue to expand their global footprint, supply chain managers are tasked with adapting to an ever-evolving landscape. From navigating fluctuating raw material prices to mitigating supply chain disruptions, these professionals must remain agile, innovative, and forward-thinking in their approach. In an era defined by rapid technological advancements and shifting consumer preferences, the ability to anticipate and respond to change is paramount.
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...Praloy Chowdhury
In the vibrant landscape of Bangladesh's growing economy, the importance of skilled professionals in Supply Chain Management (SCM) cannot be overstated. With industries expanding, global trade flourishing, and logistics playing a pivotal role, the demand for proficient supply chain experts is on the rise. However, when it comes to advancing one's career in SCM, a degree from a reputable US university holds a distinct advantage over a Bangladeshi SCM degree. A US degree in Supply Chain Management offers a wealth of advantages for professionals aiming to excel in Bangladesh's dynamic business environment. From a global perspective and industry relevance to technical expertise and networking opportunities, the value of a US SCM degree extends far beyond borders, positioning graduates for success in the flourishing supply chain landscape of Bangladesh.
Creative Ad Testing for Top Performance on Facebook & Instagram WebinarTinuiti
Competition continues to intensify in the digital advertising space resulting in increased audience overlap. Brands need to emphasize the power of creative content to convey positive consumer results. It’s no secret brands need to design with conversions in mind if they want to stand out from millions of creative agencies and competitors.
Staying ahead of competitors in 2019 calls for optimizing creative performance initiative. Learn the latest on creative production best practices, various forms of testing, and analyzing results to maximize your campaign goals on Facebook & Instagram in order to grow your brand.
Lowering Customer Acquisition Costs on FacebookTinuiti
As the digital landscape becomes more competitive, it’s essential to diversify your customer acquisition strategies by optimizing retargeting efforts, enhancing ad creative, and leveraging more intelligent audience prospecting tactics. Tinuiti will unpack best practices for how to drive better efficiency for customer acquisition campaigns on Facebook with a data-driven approach.
PPC Google AdWords Proposal Sample for Client PitchingeMarket Education
This PPC Google Ads proposal sample is for all digital marketing professionals who would like to have a simple and strong understanding format for client pitching.
Social Media Marketing Agency Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Marketing Agency Proposal Powerpoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3gzzWbc
6 Ways to Retarget Audiences Using Facebook Ads to Maximize Revenue during Q4Tinuiti
The Q4 Ecommerce Brand Accelerator Virtual Summit
Ad Espresso Presents:
During Q4 the cost of advertising on Facebook sees a steep increase in price so it’s important to turn to your best audiences to maximize revenue. During this webinar we’ll cover 6 retargeting techniques you must be using to guarantee success at this busy time of year.
Mastering YouTube Ads: Boost Your Reach
YouTube is the world’s second most popular search engine and has more than two billion monthly active users. With YouTube Ads, you can tap into this enormous potential audience and increase your brand’s visibility and reach online. In this section, we will introduce the concept of YouTube Ads and discuss how they can help boost your online presence.
Key Takeaways:
YouTube Ads can help increase your brand’s visibility and reach online
YouTube is the world’s second-most popular search engine
Over two billion people use YouTube every month
Understanding YouTube Advertising
YouTube advertising offers a variety of ad formats that can help you reach your target audience and achieve your marketing goals. By understanding the different ad formats available, you can choose the right format that aligns with your objectives and engages your viewers.
Types of YouTube Ad Formats
There are several ad formats available on YouTube, including:
Skippable in-stream ads: These ads play before, during, or after the main video, and viewers have the option to skip the ad after five seconds.
Non-skippable in-stream ads: These ads play before, during, or after the main video, and viewers must watch the entire ad before continuing to the video.
Bumper ads: These short ads can play before, during, or after the main video, and viewers cannot skip them.
Sponsored cards: These ads appear as a teaser for your product or service, and viewers can click on them for more information.
Overlay ads: These ads appear as a banner or rectangular display on the lower third of the video, and viewers can click on them for more information.
Display ads: These ads appear next to the video player and can include image ads and text ads. Viewers can click on them for more information.
Effective Use of YouTube Ads
A successful YouTube advertising campaign involves more than just selecting the right ad format. You need to ensure your ads are appropriately targeted, engaging, and relevant to your target audience.
Start by defining your target audience and identifying their interests and behaviors. Use this information to craft compelling ad creative that speaks directly to your audience’s pain points and desires.
When targeting your ads, consider factors such as demographics, interests, keywords, and placements. You can also leverage retargeting strategies to reach users who have already interacted with your brand or viewed your videos.
Lastly, monitor your ad performance regularly and optimize your campaigns based on your data insights. Adjust your bidding
Preparing a Facebook campaign to identify the target audience for the campaign and analyze
Evaluate the success of the campaign
Campaign Recommendations
🚀 Elevate Your Business with TheStumpPro's Digital Marketing Solutions! 🌐
At TheStumpPro, we understand the pulse of the digital landscape and are committed to driving unparalleled success for our clients. 📈 Our Digital Marketing Solutions are tailored to meet the unique needs of your business, ensuring maximum visibility, engagement, and conversions.
🎯 Strategic Approach: We craft results-driven digital marketing strategies that align with your business objectives, leveraging the latest trends and technologies.
🔍 Targeted Reach: Our team harnesses the power of data and analytics to identify and engage your ideal audience across various online platforms, ensuring your message reaches the right people at the right time.
📱 Multi-Channel Presence: From social media marketing and search engine optimization to content creation and email campaigns, we provide a comprehensive suite of services to establish and amplify your brand presence across diverse digital channels.
💡 Innovation and Adaptability: The digital landscape is ever-evolving, and so are we. Our team stays ahead of the curve, constantly innovating and adapting strategies to keep your brand at the forefront of industry trends.
🤝 Client-Centric Approach: We believe in building lasting partnerships with our clients. Your success is our success, and we are dedicated to delivering measurable results that contribute to your business growth.
Ready to supercharge your digital presence? Let TheStumpPro be your trusted partner on the journey to online success. 🚀 Contact us today to explore how our Digital Marketing Solutions can transform your business! 🌐 #DigitalMarketing #TheStumpProSuccess #OnlineSuccess 📊
Paid search marketing in 2016 is so much more than text ads and AdWords. We'll let you in on the top 16 factors that will drive PPC marketing in 2016. You're welcome!
In the dynamic and interconnected landscape of global trade and commerce, few countries have experienced as rapid and transformative a journey as Bangladesh. Nestled in the heart of South Asia, Bangladesh has emerged as a significant player on the world stage, propelled by its vibrant economy, burgeoning industries, and strategic geographical location. At the forefront of this economic renaissance is the country's textile and garment sector, which has cemented Bangladesh's position as one of the world's leading exporters in the industry.
The story of Bangladesh's economic rise is intertwined with the evolution of its textile and garment industry. Over the past few decades, this sector has experienced unprecedented growth, evolving from humble beginnings to become a cornerstone of the nation's economy. From small-scale textile mills to sprawling garment factories, Bangladesh's industrial landscape is a testament to the resilience, innovation, and entrepreneurial spirit of its people.
Central to the success of Bangladesh's textile and garment industry is its ability to capitalize on the global demand for affordable and high-quality apparel. With a vast pool of skilled labor, competitive production costs, and preferential trade agreements, Bangladesh has carved out a niche for itself in the international market, supplying garments to some of the world's most renowned brands and retailers.
However, the journey from factory floor to fashion runway is not without its challenges. In an industry characterized by fast-paced production schedules, tight profit margins, and stringent quality standards, effective supply chain management is paramount. It is here that the role of supply chain managers assumes utmost importance, serving as the linchpin that ensures the seamless flow of raw materials, components, and finished products from supplier to consumer.
Against the backdrop of Bangladesh's burgeoning textile and garment industry, the demand for quality supply chain managers has surged. These professionals play a multifaceted role, overseeing procurement, production planning, inventory management, logistics, and distribution, all while navigating the complexities of global trade dynamics. Their ability to orchestrate the myriad intricacies of the supply chain is instrumental in driving operational efficiency, cost optimization, and ultimately, business success.
Moreover, as Bangladesh's export-oriented industries continue to expand their global footprint, supply chain managers are tasked with adapting to an ever-evolving landscape. From navigating fluctuating raw material prices to mitigating supply chain disruptions, these professionals must remain agile, innovative, and forward-thinking in their approach. In an era defined by rapid technological advancements and shifting consumer preferences, the ability to anticipate and respond to change is paramount.
From Bangladesh to the World-The Value of a US Degree in Supply Chain Managem...Praloy Chowdhury
In the vibrant landscape of Bangladesh's growing economy, the importance of skilled professionals in Supply Chain Management (SCM) cannot be overstated. With industries expanding, global trade flourishing, and logistics playing a pivotal role, the demand for proficient supply chain experts is on the rise. However, when it comes to advancing one's career in SCM, a degree from a reputable US university holds a distinct advantage over a Bangladeshi SCM degree. A US degree in Supply Chain Management offers a wealth of advantages for professionals aiming to excel in Bangladesh's dynamic business environment. From a global perspective and industry relevance to technical expertise and networking opportunities, the value of a US SCM degree extends far beyond borders, positioning graduates for success in the flourishing supply chain landscape of Bangladesh.
US Supply Chain Management Degree: Gateway to top-paying rolls in Bangladesh....Praloy Chowdhury
Unlock the door to lucrative career opportunities as a Supply Chain Manager in Bangladesh with a USA University degree in Supply Chain Management! With a global perspective, industry-relevant curriculum, and technical expertise, graduates are poised to make a significant impact in Bangladesh's dynamic market.
A USA University degree offers a comprehensive understanding of global supply chain practices, trends, and challenges. This knowledge is invaluable in Bangladesh, where multinational corporations and global supply chains are becoming increasingly prevalent.
The curriculum covers essential areas such as logistics, procurement, operations management, and strategic planning—equipping graduates with the skills needed to excel in supply chain roles in Bangladesh. Proficiency in advanced technologies and analytical tools empowers graduates to optimize supply chain processes, make data-driven decisions, and introduce innovative approaches to enhance efficiency.
Networking opportunities abound, providing access to a diverse network of industry professionals, mentors, and job opportunities in Bangladesh's thriving market. Graduates also develop crucial leadership and management skills, essential for effectively leading cross-functional teams in Bangladesh's fast-paced business environment.
Furthermore, holding a degree from a reputable US university enhances credibility and marketability to employers in Bangladesh. The adaptability and cultural awareness cultivated through studying abroad are highly valued qualities, particularly in multinational companies operating in Bangladesh.
By leveraging their education, skills, and global perspective, graduates of USA University supply chain programs can seize rewarding career opportunities and contribute to the growth and success of businesses in Bangladesh's vibrant supply chain landscape. With the right education and mindset, the path to a high-paying job as a Supply Chain Manager in Bangladesh is within reach.
How is the marketing department of a start-up dependent on the supply chain a...Praloy Chowdhury
Understanding the intricate relationship between the marketing department of a startup and the supply chain analysis department is crucial for maximizing operational efficiency, enhancing customer satisfaction, and ultimately driving business growth. Despite having distinct functions, they are deeply interconnected, with each relying on the other to achieve common objectives. The marketing department of a startup is intricately dependent on the supply chain analysis department for achieving its objectives and driving business success. By fostering collaboration and alignment between these two critical functions, startups can create a cohesive operational framework that maximizes efficiency, enhances customer satisfaction, and accelerates growth in competitive markets.
Process To Start An Agency For A Supply Chain Manager.pptxPraloy Chowdhury
A supply chain manager can certainly start and own their own agency or consulting firm in the field of supply chain management. Many professionals with expertise in supply chain management choose to leverage their skills, knowledge, and industry contacts to establish their own businesses. These businesses can offer various services related to supply chain optimization, logistics, procurement, and other aspects of the supply chain.
Starting an agency or consultancy may involve tasks such as creating a business plan, obtaining necessary licenses, establishing a client base, and managing the operations of the business. It's important to have a solid understanding of the industry, market demand, and competition before venturing into entrepreneurship.
Owning an agency allows the supply chain manager to provide specialized services, offer consulting advice, and potentially collaborate with other businesses to enhance their supply chain processes. Success in this endeavor depends on factors such as business acumen, industry knowledge, networking, and the ability to deliver value to clients.
Role Of A Supply Chain Analyst In An Online Business.pptxPraloy Chowdhury
The Supply Chain Analyst in the online business arena is a linchpin, connecting the dots between suppliers and customers, technology and strategy, and present challenges and future opportunities. As the landscape continues to evolve, the adaptability, innovation, and strategic insights brought forth by these professionals will remain instrumental in steering businesses toward growth, resilience, and sustainability in an ever-changing market. The journey from raw materials to end-users is not merely a logistical process; it's a strategic dance orchestrated by skilled Supply Chain Analysts who understand that success lies in the seamless integration of people, processes, and technology.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER
Facebook Ads proposal by Praloy.pptx
1.
2. I am Praloy Chowdhury; a 26-years-old,
efficient & organized in digital marketing & social
media management. I enjoy keeping my aim clear
with simplicity and excellence! My professional
ambition has shaped me into a team player who is
committed and truthful in my leadership. I work
transparently because I believe that the truth will
keep you safe for the rest of your life, not lies.
3. First Campaign :
Daily Budget : $10/20
Days : 7 Days
Objective : Brand
Awareness
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Audience : Research
Targeted Audience
4. Daily Budget : $30/$50
Days : 10 Days
Objective : Traffic
Campaign
Ad Format : Video /
Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion
Tracking
5. Daily Budget :
$50/$100/$200
Days : 10
Objective: Conversion
Campaign
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion
Tracking
Targeted Audience
6. Daily Budget :
$100/200/500/As per your
budget
Days : Non Stop/ No Sales
Then We Will Modify
Objective : Conversion
Ad Format : Video / Image
Ad Copy : High Quality
Setup : Pixel
Setup : Conversion API
Tracking
Audience : Lookalike /
Remarketing/ And Custom
7. PRICING PLAN
Basic Plan
Setup and optimization of 1-2 ad campaigns
Creation of 1-4 ad creatives
Weekly reporting on ad performance
Pixel setup
10 days of management
Total charge: $70
NB: Facebook Ad cost is not included into this
8. STANDARD PLAN
Setup and optimization of 2-3 ad campaigns
Creation of 2-4 ad creatives
Weekly reporting on ad performance
Pixel setup
20 days of management
Total Charge: $120
NB: Facebook Ad cost is not included into this
9. PREMIUM PLAN
Setup and optimization of 3-5 ad campaigns
Creation of 4-6 ad creative
Weekly reporting on ad performance
Pixel setup
30 days of management
Total Charge: $160
NB: Facebook Ad cost is not included into this
10. NB: This Marketing Plan is for
1 month only. After brief
discussion and according to
your business needs we can
extend the time limit of this
marketing plan.