MCI produced a memorable cross-cultural gala dinner event for 1,500 top performers at an organization with 600,000 sales representatives. The event used theme and staging to break down barriers between the Chinese participants and their host country. MCI's gross margin for 2010 was €75 million, with 9% growth attributed to 4% organic growth and 5% growth through acquisitions. MCI expects 20% organic growth in 2011 along with an excellent pipeline of confirmed business exceeding projections.

1. NEWS CASE STUDIES WEBSITE BLOGS ABOUT MCI SUBSCRIBE
Energizing Performance: Amway Technical Production (Dorier)
As part of an incentive programme for the top 1'500 With over 30 years of experience in the mastery of
performers in an organization of 600'000 sales audio visual and staging fields combining technology
representatives, MCI produced a memorable cross- and elegance, our sister company Dorier can make any
cultural evening. A unique gala dinner event created a event a success.
special connection between participants from China with
the host country, using theme and staging to break down To watch what Dorier did for Amway, click here.
barriers between language and culture.
MORE > MORE >
x
MCI End-Year Review The Future Looks Brilliant
By Elaine Pofeldt (From MPI one+ January 2011)
MCI reports greater pre-tax earnings for 2010 and
looks to 2011 with confidence. MCI’s gross margin With economic uncertainty continuing, many meeting
forecast for year-end 2010 is €75 million. Gross professionals will continue to embrace strategic
margin growth of 9% can be attributed to an organic meetings management in 2011, according to
growth of 4% and 5% through acquisitions with the FutureWatch. Given tight limitations on budgets for
integration of Event Planners in Australia and meetings, oraganizers will have to make sure the money
Eurocongress in Amsterdam. 2011 looks promising with spent on events produces acceptable returns on sales,
an expected organic growth of 20% and an excellent education and even morale. That will mean taking a look
pipeline of confirmed business, exceeding projections from at both long- and short-term goals for the group behind the
around the same time last year. event - and making sure the meeting is closely aligned.
MORE > MORE >
© Copyright 2010 MCI Group. All Rights Reserved.
To unsubscribe from this list, click here.
To ensure delivery of this newsletter to your inbox and to enable images to load in future mailings, please add
enews@mci-group.com to your e-mail address book or safe senders list.