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Exploiting Business
Models For Profit,
Philanthropy & Fun
Business           Charity




           State
Business Charity

     State
Image Source: http://www.flickr.com/photos/andyinnyc/2515299552/in/photostream/
Image Source :http://www.flickr.com/photos/fsse-info/4194980320/
Change The
              Model
Image Source: Wikimedia Commons
Image Source: Wikimedia Commons
Image Source: Apple Inc.
Image Source: Wikimedia Commons
Image Source: Cadbury.com
Image Source: Cadbury.com




                               "The real goal for an
                              employer is to seek for
                            others the best life of which
                                 they are capable."
Image Source: Wikimedia Commons
Image Source: Wikimedia Commons
Image Source: Wikimedia Commons




“We don’t make movies to make
money, we make money to make
        more movies.”
Image Source: http://argonaughtenterprises.co.uk
Image Source: http://www.catch22mag.co.uk
Surprising
Advantages
• Accesscapital, consulting & resources at below
 market rates
• Accesscapital, consulting & resources at below
 market rates

• Easier   access to publicity
• Accesscapital, consulting & resources at below
 market rates

• Easier   access to publicity

• Can   get cheaper labour & volunteers
• Accesscapital, consulting & resources at below
 market rates

• Easier   access to publicity

• Can   get cheaper labour & volunteers

• CICs   are more flexible than charities
Now You
Why?
What is wrong
with the current
  approaches?
Who is the
customer?
How might you
do it differently?
What is wrong
  Why?       with the current
               approaches?



Who is the   How might you
customer?    do it differently?
Thanks!
James Marwood

thatmarwoodchap.com
   @marwoodchap
    07590 422806

 Or right here, now!

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Exploiting Business Models for Profit, Philanthropy & Social Impact

Editor's Notes

  1. \n
  2. Business - Sales - Pays tax, gives doanations\nCharity - Donations, moans at state & business\nState - Taxes, restrictions & incentives\n
  3. \n
  4. Fundraising is HARD\nIncreasingly aggressive tactics\n
  5. Business is HARD\nCompetition is fast, huge and smart\n
  6. \n
  7. Hargreaves Spinning Jenny - 1764\n\nRevolutionised fabric production\n\nI’m going to take you through 4 examples of innovative business models\n
  8. Anyone know what this is?\n\nNasty customer experience\n
  9. Family pack £41, Single Pack £26\n\nSame thing in retail\n
  10. Not only encourage you to come in and play, now you can check out yourself\n\nNext To No Security\n\nTRUST!\n\nApple dominate in retail, so much so that when their Senior VP of retail, Ron Johnson went to JC Penny their stock jumped 20%\n
  11. John Cadbury, during the 19th C built a huge business, with employee welfare as the goal\n\nQuakers - no army or professions - only commerce left\n
  12. Real bottom line advantages to a healthy, happy, committed, workforce\n
  13. Inherited by John Lewis, talked about in the press as an alternative business model\n
  14. Who recognises this dapper young fellah?\n\nWalt Disney\n
  15. For him the art was the thing\n
  16. Social Firm, set up to provide employment to disabled & hearing impaired\nTook that expertise, packaged & sell it to other companies\nPlough back the revenue into job creation\n
  17. Social Enterprise\n\nHelp young people get experience in media, by selling the output of that experience - design consulting & a magazine\n\nPartner with much larger orgs - Time Out Group, BBC, Trinity Mirror\n\nSell a solution to talent acquisition problems and use that to give young people a start in work\n
  18. \n
  19. Community Interest Companies - less strict public interest test, can more easily shift objectives\n
  20. Community Interest Companies - less strict public interest test, can more easily shift objectives\n
  21. Community Interest Companies - less strict public interest test, can more easily shift objectives\n
  22. Community Interest Companies - less strict public interest test, can more easily shift objectives\n
  23. Think about problems you’re engaged with, or want to be engaged with\n\nIf you’re stuck then let me know\n\nThen answer these questions\n
  24. Simon Sinek\n
  25. What are the current approaches? Why is the problem still there?\n
  26. Not just who is buying the service, but who are you doing this for?\n\n\n
  27. Given unlimited resources and no problems, how would you make things better?\n\n\n
  28. Young adults on the dole in Aldershot. Can get job in building trades, but training costs £1500\nAsylum seekers in Swansea with limited English skills find it hard to escape the benefits trap. No English language trainers available\nSmall dog training business struggling to make profit. Owners care passionately about dog welfare.\n\n\n
  29. \n
  30. \n