After discussing the plan for the event, I researched and analyzed the budget and the return of investment(ROI) for the Elite Mind Event.

3. With exclusive
conferences from
players, experts, and
doctors on how to
stay positive to
improve your play.
The club, players,
staff, want to
reconnect with
local community.
A community very
invested in the sport
and the club.
The club, the league,
and its partners
wants to help in the
best way it can.
GIVING BACK!
Utilizing the club’s
values, ELITE MIND
extend the hands to our
community and opens
the doors to an
exclusive and private
session with the 1st
team’s staff.
2019-20 Season
suspended as a
result of Covid-19.
No fans allowed in
the stadiums.
The activity will take
place on May 1st,
2022, in the Orlando
City SC Training
Grounds.
Part of the proceeds will go
to Alston for Athletes and
Orlando Dream Center in
support of Mental Health
awareness.
Our partners want to also
give back!
All our partners share a
different relationship
with the community.
From Publix, Orlando
Sentinel, Walt Disney
Parks, T.G Lee Dairy,
MLS Next and more.
Share the importance of mental
health in an athlete, including
the values of the club of
honesty, humility, honor, and
high standards.
Interact directly
with our fans,
Creating a sense
of community
within the club
and its audience.
BACKGROUND:

4. Marketing
Attendee
Materials
Transportation
Venue
Fee
Meeting
Space
Printing
Food &
Beverages
Volunteers Speakers
Revenue
Budget: 1

5. Category Specific Expense Sum
Venue Fees Parking Fees $2,250
Insurance $250
Agency / Service Fee $400 Pp (3d -8h) x5
Meeting Space Risers / Staging $700 $4,800
Tents $150
Special Event Permit $500 (Orlando)
Audio Visual $3,000
Liability Insurance $200
Tables / Chairs $250
Linen Rentals ^ Included
Printing Attendee List $800 $1,050
Beverages / Meal
Tickets
^ Included
Programs ^Included
Session Handout ^Included
Banner / Directional
Signage
$250
Food / Beverages Refreshments $1,600 $5,100
AM Snack Break $3,500
Volunteers ^Included
Speakers Honorariums $1,000 $2,040
Lodging $600
Meals $200
Transportation $90
Gift / VIP Baskets $150
Marketing Social 3,000 $5,800
Print and Website
Design
700
Advertisement 1500
Registration
Management
2.5% of TS = $600
Attendee Materials Folders / Notepads /
Pens
$320 $320
TOTAL $21,360
Budget:
1.2

6. Insurance $250
Agency/Service Fee $400 Pp/
$2,000
Staging $700
Tent $150
Audio Visual $3,000
Liability Insurance $200
Table / Chairs $250
Refreshments $1,600
Lodging $600
Social $3000
Website Design $700
SAVE EST $12,450
With the option of using the
club’s equipment, sponsors,
and long-term partners.
ADJUSTED TOTAL
EST $8,910
GOAL
With our Monetary Sponsor
each providing $3,000 (2), we
want to keep the cost of the
event below $10,000 if
possible. Allowing a bigger
revenue.
Budget: 1.3

7. ELITE
MIND PRE-
REGISTRATION
Tickets
$85.00
Ticket
Revenue
$82.87
Distributors
Cut $2.13
SPONSOR
MONEY
$3,000/ea.
PUBLIX &
Walt Disney
Parks
SOLD OUT
EVENT
300 Tickets Sold
Total Ticket Revenue
$24,861
ADJUST
REVENUE
$20,000
DONATION
TO ALSTON
ATHLETES &
ORLANDO DREAM
CENTER
$8.000
EVENT EST.
REVENUE
$12,000

10. Scenario #1 Scenario #2 Scenario #3

11. Scenario #1

12. Scenario #2
Scenario #3

13. A successful event would allow the club and its different partners to reconnect with the community.
Our fans and participants would be able to take home lessons on how to improve and how to reach
elite level and an unforgettable experience training like a pro.
The event provides a dynamic, fun, unique way to share and teach the importance of mental
strength. The club, league, and partners show support for other non-profit organizations and
provide aid to continue the work in the community.
Elite Mind proves to be a very profitable event with the right partners to support it.
With the sport's growth and continues to show, there is an audience for this sort of
event.