Event #6: Big Data - Dele Atanda
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The document discusses digital rights and their importance. It notes that digital rights are a natural extension of human rights and have three pillars - privacy, freedom, and ownership. It advocates that people must be able to own their identity and data, control access to it, access and extract their own data from companies, and have their complex relationships and value recognized by technology. Companies should be transparent in their data use and help people understand themselves.
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Invasion Of Privacy In Canadian Media
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Malcolm Crompton, IIS Partners Irish Future Internet Forum - Socioeconomics
Malcolm Crompton, IIS Partners Irish Future Internet Forum - SocioeconomicsIrish Future Internet Forum
This document discusses issues around privacy and socioeconomics in the future internet. It notes that while internet companies and some experts argue privacy is dead, privacy breaches can be costly and erode trust. The document outlines tools like "layered defense," "privacy by design," and "the accountability project" to help privacy coexist with economic gains. It examines case studies in identity management and eHealth and outlines possible areas for future research around demonstrable supply chain resilience, user-centric cloud services, and automation that builds in privacy by default.Internet Privacy
The document discusses issues around internet privacy. It talks about how the establishment of the internet has connected billions of people but privacy has become controversial. Today we have to deal with privacy issues when using social media, emails, online transactions etc. It then discusses an article from 2015 that argued an encrypted internet is a basic human right and that laws and policies currently usurp power from businesses and consumers. It claims credibility by contrasting this view with ideas of George Washington. The document questions what future internet laws around encryption, data collection standards and trust in companies might look like. It says setting ground rules for networks and infrastructure is essential to create strong encryption and privacy online.
Forging Self-Sovereign Identity in the Age of the Blockchain - Christopher Al...
Presentation by Christopher Allen of Blockstream on self-sovereign decentralized identity, confidentiality, privacy, and human rights at Milan Bitcoin Meetup on April 11, 2017. Video at https://www.youtube.com/watch?v=p0-oXpp6yrM&t=5m7s
Personality Traits of Digital Natives
We live in an always connected, digital age. Digitalization has accelerated exponentially, and companies’ survival will depend on their ability to reshape their future. Those who are born after 1980 are called digital natives. Digital natives are assumed to be inherently technology savvy. They have some peculiar characteristics which have attracted the attention of researchers. This paper presents some of those characteristics or personality traits. Matthew N. O. Sadiku | Uwakwe C. Chukwu | Abayomi Ajayi-Majebi | Sarhan M. Musa "Personality Traits of Digital Natives" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-3 , April 2022, URL: https://www.ijtsrd.com/papers/ijtsrd49581.pdf Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/social-science/49581/personality-traits-of-digital-natives/matthew-n-o-sadiku
9 Elements of Digital Citizenship and the 5 fluencies.
The document outlines 9 elements of digital citizenship:
1) Digital access to ensure equal opportunities to access technology
2) Digital commerce for online buying and selling
3) Digital communication for connecting with others worldwide
4) Digital literacy for teaching and learning about technology usage
5) Digital etiquette for appropriate online behavior
6) Digital law for ethical technology use and responsibility for actions
7) Digital rights and responsibilities that come with online freedoms
8) Digital health and wellness to maintain well-being with technology
9) Digital security to protect information from viruses and data theft
It also describes 5 fluencies of digital citizenship: information, solution, creativity, media, and collaboration fluencies.
Age Friendly Economy - Legislation and Ethics of Data Use
Upon completion of this module you will:
- Be able to recognize the necessity of regulating big data
- Understand the difference between privacy and data protection
- Know how to implement actions of data protection into your own (future) company
Duration of the module: approximately 1 – 2 hours
Finding balance in the age of open data
This document discusses several key issues relating to open data and access to information:
1) Open data enshrines the concept that data generated by the government with public funds cannot be unreasonably kept from citizens.
2) Access to information lays the foundation for good governance and transparency, allowing citizens to understand what is happening in their society.
3) Both open data and access to information laws must balance transparency with protecting personal privacy and sensitive information.
Digital Citizenship Power Point Pres.
The document discusses the nine elements of digital citizenship: access, communication, literacy, security and safety, etiquette, rights and responsibilities, law, health and wellness, and commerce. It provides brief explanations of each element. Access refers to enabling all people to use technology and the internet. Communication is the exchange of information digitally. Literacy involves using technology for education. Security and safety involve protecting private information online. Etiquette establishes basic rules for respectful online conduct. Rights and responsibilities govern what people can and cannot do digitally. Law addresses legal responsibilities for online actions. Health and wellness considers physical and psychological impacts of technology use. Commerce is buying and selling goods digitally.
Media and Citizen Power: Open Africa Summit
This document discusses the power of open data and citizen journalism. It notes that in the 1990s the internet was spread globally, in the 2000s mobile phones and social media connected people, and in the 2010s big data will change everything. Open data enables new ways for citizens and media to be generative. Examples are given of open data platforms that have empowered citizens and journalists. The focus should be on open standards and iterative feedback to build systems that are citizen-centric and help bridge digital and economic divides.
Similar to Event #6: Big Data - Dele Atanda (20)
The Digital Freedom Pass: Emancipation from Digital Slavery. Dennis J. Snower
The Digital Freedom Pass: Emancipation from Digital Slavery. Dennis J. Snower
Digital Identity by Roxana Nasoi Transylvania Crypto Conference #TCConf
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Malcolm Crompton, IIS Partners Irish Future Internet Forum - Socioeconomics
Malcolm Crompton, IIS Partners Irish Future Internet Forum - Socioeconomics
Forging Self-Sovereign Identity in the Age of the Blockchain - Christopher Al...
Forging Self-Sovereign Identity in the Age of the Blockchain - Christopher Al...
9 Elements of Digital Citizenship and the 5 fluencies.
9 Elements of Digital Citizenship and the 5 fluencies.
Age Friendly Economy - Legislation and Ethics of Data Use
Age Friendly Economy - Legislation and Ethics of Data Use
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Event #4 - Sabine von Possel
Marketing Natives Event #4: Sabine von Possel (Marketing Manager OTTO) über Multichannel Marketing
Event #1 Radu Florescu
The document discusses how social media and mobile technology will change government and warfare. It predicts that political conversations will increase on social media as elections and conflicts like Israel-Hamas are discussed online. People are also demanding more transparency from governments. Public relations will also have to shift its focus to mobile devices and social media to engage in online conversations and manage dialogues. Visual content like photos and infographics will also become important forms of communication and storytelling.
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SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandFrom Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
PickUp_conversational AI_Capex, Inc._20240610
PickUp, Improve conversions with scenario-based conversational AI.
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis AndreasikDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis YuDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.Amazing and On Point - Ramon Ray, USA TODAY
Amazing and On Point - Ramon Ray, USA TODAYDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...
Unleash the Power of Storytelling - Win Hearts, Change Minds, Get Results - R...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Evaluating the Effectiveness of Women-Focused Marketing
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-
原版制作(Sunderland毕业证书)桑德兰大学毕业证录取通知书一模一样
学校原件一模一样【微信：741003700 】《(Sunderland毕业证书)桑德兰大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
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6:个人职称评审加20分
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Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
Mastering Your Online Visibility - Fernando Angulo
Mastering Your Online Visibility - Fernando AnguloDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...
Marketing in the Age of AI - Shifting CX from Monologue to Dialogue - Susan W...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.Concept of Marketing Information systems .ppt(1).pptx....
Introduction, meaning of MIS,components,advantages..
Recently uploaded (20)
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
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Mastering The Best Restaurant Advertising Campaigns Detailed Guide
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Influencer Marketing Master Class - Alexis Andreasik
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Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Mastering SEO for Google in the AI Era - Dennis Yu
Mastering SEO for Google in the AI Era - Dennis Yu
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
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Evaluating the Effectiveness of Women-Focused Marketing
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Practical Progress from a Theory by Steven Kingpdf
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Mastering Your Online Visibility - Fernando Angulo
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Event #6: Big Data - Dele Atanda
- 1. Universal Digital Rights 'There is nothing more powerful than an idea whose time has come.' A Big Idea on Big Data
- 2. A bit about me
- 3. A bit about Digitteria myBot KonnetiK Digitterra.org Identity & Personal Data Management agent Enterprise 'Shielded Social' SaaS platform Universal Digital Rights NGO Consumer app & Social enterprise Enterprise platform as service Universal Declaration of Digital Rights Giving people control of their data Enabling protected social engagement Most trusted personal data agent Protected SoLoMo campaign platform Clean Data Charter Digital activism
- 4. The Digitterran Philosophy Digital rights are a natural extension of human rights. Digital rights have three fundamental pillars: 1)Privacy; 2) Freedom; 3) Ownership
- 9. Freedom = The right to protest and assemble
- 10. Freedom = Choice
- 14. Identity & The Digital Self "We are at day one in the development of the Internet and the alarm clock hasn't even gone off yet." - Jeff Bezos
- 15. Dimensions of Digital Rights Nation-to-nation Government-to-citizen Enterprise-to-consumer Peer-to-peer
- 20. #1 Ownership: People must be able to own their identity and data
- 21. #2 Control: People must be able to control who can access their data
- 22. #3 Access: Companies must allow people to access, extract and aggregate their data to third party platforms
- 23. #4 Complexity: People are complex and have complex relationships. Tech must recognise and enable this.
- 24. #5 Value: Companies must acknowledge value, reward it and allow it to be realised
- 25. #6 Service: The most successful companies will help people better understand themselves and improve their lives
- 26. #7 Transparency: Companies must be honest and transparent on how they use our data
- 27. Thank You www.Digitterra.org @digitterra @arkagent