The document discusses the production of a music video and album cover for the song "What Did I Do Wrong." To design the album cover, the producer took a shot of the tail lights of a car at night and changed the contrast to give it a vintage, dull look symbolizing sadness and pain. The music video opens with a text message breaking up a relationship. It was filmed using different shots like medium close-ups to show facial expressions and high angles to depict changing emotions. Social media was used to gather audience feedback on the final products. During production, storyboarding, location scouting, filming multiple takes, and online research into video editing were conducted using technologies like DSLR cameras, smartphones